Estate of Mind — The Art of Selling Luxury Real Estate Institute for Luxury Home Marketing

In this episode of Estate of Mind hosts Tami Simms and Jack Miller explore the nuances of luxury real estate, from tailored branding and marketing strategies to connecting with affluent homebuyers and nurturing personal client relationships.

Tami and Jack discuss the importance of understanding the lifestyle and expectations of high-net-worth individuals, and share insights on providing exceptional real estate services. From finding the right properties to delivering a seamless and personalized experience, Tami and Jack reveal what it takes to excel in the competitive and exclusive world of luxury real estate.

In this episode of hosts Tami Simms and Jack Miller explore the burgeoning trend of luxury branded residences. They delve into the history of this concept and discuss its recent popularity, especially with well-known brands like Four Seasons and Ritz-Carlton.

Tami and Jack discuss the appeal of luxury branded residences, highlighting amenities and services such as concierge assistance, valet service, full housekeeping, and access to resort facilities like spas and restaurants. We explore the expansion of luxury branded residences beyond traditional hotel brands, such as partnerships with automotive and fashion companies. We also discuss the sustainability of this trend, considering market demand and the diverse preferences of affluent buyers.

This week Tami and Jack provide a comprehensive overview of the luxury real estate market, highlighting the transition from a seller's market to a more balanced or buyer-oriented market. They emphasize the need for agents to grasp the nuances of local market conditions, particularly in terms of hyper-local information, price bands, and neighborhood dynamics. Jack shares insights from Nashville's luxury market, where despite ample inventory and sales, the market remains balanced, neither strongly favoring buyers nor sellers. They discuss evolving buyer preferences towards experience-based properties and lifestyle amenities, both inside and outside the home. Join us as we discuss the importance of adapting to market shifts and effectively managing buyer and seller expectations in navigating the luxury real estate landscape.

In this episode of 'Estate of Mind,' host Tami Simms is joined by special guest Jim Walberg, to probe into the realities of working a sellers market, as opposed to a balanced, or buyers market.

In this episode of 'Estate of Mind,' hosts Tami and Jack are joined by special guest Deborah Worth, to provide a comprehensive review of the 2023 luxury home market and share her valuable thoughts about what lies ahead.
“Success is a journey, not a destination.”

In this captivating episode of "Estate of Mind," Tami Simms and Jack Miller delve into how lifestyle profoundly influences purchasing decisions, underscoring the yearning for an extraordinary experience. Drawing parallels to fine dining, they highlight the profound impact of ambiance and vibe, seamlessly applying these principles to luxury home purchases.