The CPG Guys

Peter V.S. Bond & Sri Rajagopalan
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The CPG Guys

CPG & FMCG eCommerce industry icon Sri Rajagopalan & consumer loyalty guru Peter V.S. Bond explore how brands and retailers understand and engage with consumers in-store, online and everywhere in between. http://cpgguys.com 

  1. HACE 3 DÍAS

    Live from unBoxed 2024 with Amazon's Nancy Winé & Jenny Burke

    The CPG Guys are joined in this episode by Nancy Winé Head of Grocery at Amazon Ads & Jenny Burke, Director Global Video strategy & GTM at Amazon Ads. This episode was recorded in Austin TX at Amazon unBoxed.Follow Nancy Winé on LinkedIn here: https://www.linkedin.com/in/nancy-wine-6518689a/Follow Jenny Burke on LinkedIn here: https://www.linkedin.com/in/jenny-burke-9859173/Follow Amazon Ads on LinkedIn here: https://www.linkedin.com/showcase/amazon-ads-partners/Follow Amazon Ads onli...

    25 min

  2. 23 NOV

    Building Brand Connections to Consumers With Kimberly-Clark’s Stacie Medley and Epsilon’s Meggie Giancola

    The CPG Guys are joined by Stacie Medley, Sr Director of Integrated Media & Agency Relations at Kimberly-Clark & Meggie Giancola, SVP of CPG at Epsilon.This episode is sponsored by Epsilon.Follow Stacie Medley on LinkedIn here: https://www.linkedin.com/in/stacie-medley-6529507/Follow Kimberly-Clark on LinkedIn here: https://www.linkedin.com/company/kimberly-clark/Follow Meggie Giancola on LinkedIn here: https://www.linkedin.com/in/meggie-giancola/Follow Epsilon on LinkedIn here: https...

    1 h y 9 min

  3. 20 NOV

    Live from Groceryshop with Ahold Delhaize USA's Melissa Emerich

    The CPG Guys are joined in this episode by Melissa Emerich, Chief of Staff + Director of Strategy & Revenue for AD Retail Media at Ahold Delhaize USA. This episode was recorded on the Techtalks Stage at Groceryshop 2024.Follow Melissa on LinkedIn here: https://www.linkedin.com/in/melissa-emerich-25707536/Follow AD USA Retail Media on LinkedIn here: https://www.linkedin.com/company/ad-retail-media-usa/about/Follow AD USA Retail Media Online here: https://www.adretailmedia.com/p/1Melissa an...

    29 min

  4. 16 NOV

    Retail Media Leadership in Canada with Loblaw's Lauren Steinberg

    The CPG Guys are joined by Lauren Steinberg, SVP of Media, Loyalty & Digital at Loblaw Companies Limited, Canada’s food and pharmacy leader, the nation’s largest retailer, and the majority unit holder of Choice Properties Real Estate Investment Trust. Loblaw – and its portfolio of grocery, health and beauty, financial services and apparel businesses – provides Canadians with an unparalleled mix of value, assortment and convenience, and offers Canadians two of the country’s most recognized...

    59 min

  5. 13 NOV

    Winning Consumer Attention with RR Donnelley's Lisa Pruett & Hans Fischmann

    The CPG Guys are joined by RR Donnelley's Lisa Pruett, President of Packaging & Labels and Hans Fischmann, VP & General Manager of nCountR, an innovative advertising platform designed to enhance customer experiences in physical retail stores. By combining digital programmatic advertising with in-store merchandising and advanced technology, nCountR creates engaging experiences right where customers make their purchases.Follow Lisa Pruett on LinkedIn here: https://www.linkedin.com/in/li...

    48 min

  6. 9 NOV

    Convenience Channel Retail Media with NexChapter's Art Sebastian and Bridg's Jared Luskin & Neil Murphy

    The CPG Guys are joined by Art Sebastian, Founder & CEO of NexChapter, Jared Luskin, Head of Platform & Media Partnerships at Bridg and Neil Murphy, Chief Revenue Officer at Bridg.Bridg is a data and audience platform built exclusively for brick and mortar retailers and their CPG partners that powers retail media success. The platform solves a longstanding challenge – identifying and targeting in-store customers that aren't part of loyalty or rewards programs – using their exclusive o...

    34 min

  7. 6 NOV

    Multi-Touch Attribution Measurement with Amazon’s Paula Despins

    The CPG Guys are joined by Paula Despins, VP of Campaign Measurement, Planning & Amazon Marketing Cloud at Amazon Ads.This episode was recorded in Austin Texas during the annual Amazon unBoxed event.Follow Paula Despins on LinkedIn at: https://www.linkedin.com/in/paula-despins-4274a78/Follow Amazon Ads on LinkedIn at: https://www.linkedin.com/showcase/amazonadvertising/Follow Amazon Ads online at: https://advertising.amazon.com/We asked Paul these questions:1) Amazon Ads Measurement Strat...

    32 min

  8. 2 NOV

    Retail Media Insights With FMI’s Mark Baum and NielsenIQ’s Liz Buchanan

    The CPG Guys are joined in this episode by Mark Baum, Chief Collaboration Officer at FMI, the Food Industry Association and Liz Buchanan, North America President of NielsenIQ. FMI & NielsenIQ are collectively performing a joint research along with Thinkblue LLC - a consulting powerhouse that includes our co-host Sri, on the latest in retail media. They are interviewing brands, retailers and service providers to determine where this RMN topic evolves. The firest iteration of results is to ...

    1 h y 8 min
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CPG & FMCG eCommerce industry icon Sri Rajagopalan & consumer loyalty guru Peter V.S. Bond explore how brands and retailers understand and engage with consumers in-store, online and everywhere in between. http://cpgguys.com 

Información

  • Creador
    Peter V.S. Bond & Sri Rajagopalan
  • Años de actividad
    2020 - 2024
  • Episodios
    443
  • Clasificación
    Apto
  • Copyright
    © 2024 The CPG Guys
  • Mostrar sitio web
    The CPG Guys

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