Young and Profiting with Hala Taha YAP Media Network

Despite her introversion, Julie Solomon thrives on Instagram. She has successfully monetized her influence and built a reputation as one of the top thought leaders in influence marketing. In this episode, Julie shares her best strategies for growing your brand and monetizing your influence online. She also touches on masterminds and the Instagram algorithm.

Julie Solomon is an influencer, branding expert, and coach passionate about helping entrepreneurs grow their audience. She is the host of The Influencer Podcast and the author of Get What You Want.

In this episode, Hala and Julie will discuss:
- Julie’s approach to balancing privacy and influence
- Succeeding as an introverted influencer
- Essential Instagram content to create right now
- Why you must focus on value-based content
- Proven strategies for building authority online
- Overcoming fear in content creation
- Monetizing a small following
- Why every entrepreneur needs a mastermind
- DM automation for driving sales
- Effective methods for boosting engagement on Instagram
- How to make your brand messaging magnetic
- Maximizing Instagram Stories for conversion
- And other topics… 

Julie Solomon is a visibility, brand strategy, and brand deal coach, helping entrepreneurs and creators elevate their visibility and impact. She is the host of the top-rated The Influencer Podcast, providing real-time coaching and business growth insights to millions of listeners worldwide. She is also the author of the bestselling book, Get What You Want. She has been featured in Forbes, Entrepreneur, and Business Insider. She has also been named among the top 100 leaders in influence marketing by Influence Co. 

Connect With Julie:
Julie’s Website: https://juliesolomon.net/ 
Julie’s LinkedIn: https://www.linkedin.com/in/julie-solomon-375127133 
Julie’s Twitter: https://twitter.com/JulsSolomon 
Julie’s Instagram: https://www.instagram.com/julssolomon/ 
Julie’s Facebook: https://www.facebook.com/JulsSolomon/ 
Julie’s YouTube: https://www.youtube.com/c/juliesolomontv 
Julie’s Podcast, The Influencer Podcast: https://podcasts.apple.com/us/podcast/the-influencer-podcast/id1229401800?mt=2 

Resources Mentioned:
The Revenue Growth Lab: https://juliesolomon.net/profiting  

LinkedIn Secrets Masterclass, Have Job Security For Life:
Use code ‘podcast’ for 30% off at yapmedia.io/course.
 
Sponsored By:
Shopify - Sign up for a one-dollar-per-month trial period at youngandprofiting.co/shopify
Indeed - Get a $75 job credit at indeed.com/profiting.
Yahoo Finance - For comprehensive financial news and analysis, visit YahooFinance.com
Kajabi - Get a free 30-day trial to start your business at Kajabi.com/PROFITING
LinkedIn Marketing Solutions - Get a $100 credit on your next campaign at linkedin.com/YAP
Industrious - Visit industriousoffice.com and use code PROFITING to get a free week of coworking when you take a tour! 
 
More About Young and Profiting
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LinkedIn - linkedin.com/in/htaha/
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Twitter - twitter.com/yapwithhala
 
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Defying his father's wishes, Alex Hormozi left his stable job to open a gym. But after a failed partnership left him sleeping on the gym floor, he attended a marketing workshop that turned everything around. He used online marketing to secure his first 27 customers, and within three years, expanded to six locations. He has since run and sold multiple successful businesses. In this episode, Alex chats with Hala about his inspiring entrepreneurial journey, sharing the valuable insights he gained along the way. 

Alex Hormozi is an entrepreneur, philanthropist, and co-founder of Acquisition.com, a portfolio company overseeing multiple businesses. He is the bestselling author of $100M Offers, where he shares strategies for creating irresistible business proposals.

In this episode, Hala and Alex will discuss:
- Alex’s upbringing and come-up story
- The efficiency of learning from experts
- Using death as a motivator to accomplish your dreams
- The marketing workshop that fueled his success
- How Alex scaled his gym chain by monetizing his knowledge
- Why your life partner is critical to your success
- Respect over chemistry for a successful marriage 
- The pros and cons of marrying your business partner
- When it's okay to leave money on the table 
- How he rapidly scaled his business using the licensing model
- And other topics…

Alex Hormozi is a first-generation Iranian-American entrepreneur, investor, and philanthropist. In 2013, he started his first brick-and-mortar business. Then, he transitioned from gym ownership to founding GymLaunch, a fitness business consultancy, which expanded to over 4,000 locations within four years. Alongside his wife, Leila, Alex bootstrapped three additional companies, which generated $120 million in sales. Then, the Hormozis founded Acquisition.com through which they manage a portfolio of bootstrapped companies. Alex is the bestselling author of $100M Offers, where he shares strategies for creating irresistible business proposals. He is also the host of The Game podcast. 

Connect with Alex:
Alex’s Website: https://www.acquisition.com/bio-alex
Alex’s LinkedIn: https://www.linkedin.com/in/alexanderhormozi/
Alex’s Twitter: https://twitter.com/AlexHormozi
Alex’s Instagram: https://www.instagram.com/hormozi/
Alex’s Facebook: https://www.facebook.com/HormoziAlex/

Resources Mentioned:
Alex’s Book, $100M Offers: How To Make Offers So Good People Feel Stupid Saying No: https://www.amazon.com/100M-Offers-People-Stupid-Saying/dp/1737475715
YAP Episode 43 with Robert Greene: 
https://youngandprofiting.com/yapclassic-decoding-the-laws-of-human-nature-with-robert-greene/ 
YAP Episode 203 with Leila Hormozi:
https://youngandprofiting.com/leila-hormozi-100000000-leadership-how-to-build-high-performance-teams-people-never-want-to-leave-e203/ 
 
LinkedIn Secrets Masterclass, Have Job Security For Life:
Use code ‘podcast’ for 30% off at yapmedia.io/course.
  
Sponsored By:
Shopify - Sign up for a one-dollar-per-month trial period at youngandprofiting.co/shopify
Indeed - Get a $75 job credit at indeed.com/profiting.
Yahoo Finance - For comprehensive financial news and analysis, visit YahooFinance.com
Kajabi - Get a free 30-day trial to start your business at Kajabi.com/PROFITING
LinkedIn Marketing Solutions - Get a $100 credit on your next campaign at linkedin.com/YAP
Industrious - Visit industriousoffice.com and use code PROFITING to get a free week of coworking when you take a tour! 

More About Young and Profiting
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Follow Hala Taha
LinkedIn - linkedin.com/in/htaha/
Instagram - instagram.com/yapwithhala/
TikTok - tiktok.com/@yapwithhala
Twitter - twitter.com/yapwithhala
 
Learn more about YAP Media's Services - yapmedia.io/

GaryVee worked at his family’s liquor store until he was 34, but even as he loaded up cases of Dom Pérignon in his friends’ BMWs, he knew exactly where he was headed. He grew his father’s company from $4 million to $60 million in annual sales before leaving to start his own thing from scratch. His company grew to over 800 employees just nine years later, servicing clients like PepsiCo and GE. Today’s episode is a masterclass in day-trading attention and social media marketing. Gary reveals his best tactics for mastering modern advertising from his new book, Day Trading Attention.

GaryVee, is a serial entrepreneur, a New York Times bestselling author, and one of the leading marketing experts in the world. He is the chairman of VaynerX and CEO of VaynerMedia and Veefriends.

In this episode, Hala and Gary will discuss:
- Why humility is a strong competitive advantage
- The importance of doing what you love 
- Why entrepreneurs must have the stomach to fail
- How he can guess the next hot thing 
- Why money does not buy happiness
- The interest graph trend on social media platforms
- Going viral vs focusing on valuable content 
- His approach to niching down for more relevance
- His ‘day trading attention’ framework for modern advertising
- Why it’s essential to know pop culture
- Why strategic organic content is the most important thing in marketing 
- The importance of storytelling
- And other topics…

GaryVee, is a renowned entrepreneur and CEO of VaynerMedia, part of the larger VaynerX holding company, which includes several subsidiaries. A leading thinker on digital trends, he helps major brands stay culturally relevant. Gary has made successful early investments in major tech companies such as Facebook, Twitter, Tumblr, Venmo, Snapchat, Coinbase, and Uber. He is a prolific content creator with over 44 million followers across various social media platforms. He is also the bestselling author of several books, including his latest, Day Trading Attention. Gary hosts the top-rated podcast, The GaryVee Audio Experience, and was named to the Fortune list of the Top 50 Influential people in the NFT industry.

Connect With Gary:
Gary’s Website: https://garyvaynerchuk.com/biography/  
Gary’s LinkedIn: https://www.linkedin.com/in/garyvaynerchuk/  
Gary’s Twitter: https://twitter.com/garyvee 
Gary’s Instagram: https://www.instagram.com/garyvee/
Gary’s Facebook: https://www.facebook.com/gary/ 
Gary’s Podcast, The Gary Vee Audio Experience: https://podcasts.apple.com/ca/podcast/the-garyvee-audio-experience/id928159684  

Resources Mentioned:
Gary's Book, Day Trading Attention: How to Actually Build Brand and Sales in the New Social Media World: https://www.amazon.com/Day-Trading-Attention-Actually-Social/dp/0063317591  
 
LinkedIn Secrets Masterclass, Have Job Security For Life:
Use code ‘podcast’ for 30% off at yapmedia.io/course.
 
Sponsored By:
Shopify - Sign up for a one-dollar-per-month trial period at youngandprofiting.co/shopify
Indeed - Get a $75 job credit at indeed.com/profiting.
Yahoo Finance - For comprehensive financial news and analysis, visit YahooFinance.com
Kajabi - Get a free 30-day trial to start your business at Kajabi.com/PROFITING
LinkedIn Marketing Solutions - Get a $100 credit on your next campaign at linkedin.com/YAP
Industrious - Visit industriousoffice.com and use code PROFITING to get a free week of coworking when you take a tour!
 
More About Young and Profiting
Download Transcripts - youngandprofiting.com
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Leave a Review - ratethispodcast.com/yap
Watch Videos - youtube.com/c/YoungandProfiting
 
Follow Hala Taha
LinkedIn - linkedin.com/in/htaha/
Instagram - instagram.com/yapwithhala/
TikTok - tiktok.com/@yapwithhala
Twitter - twitter.com/yapwithhala
 
Learn more about YAP Media's Services - yapmedia.io/

By the time Hala Taha left her corporate job, her side hustle was making well over $100,000 monthly. Dubbed the ‘Podcast Princess’, her social media and podcast empire is on track to make $10 million next year. What does she attribute her rapid growth to? LinkedIn. In this episode of the How to Money Podcast, Hala talks to Joel Larsgaard and Matt Altmix about leveraging LinkedIn to grow her business. She also shares her top tips for growing on the platform.

Joel Larsgaard is a former senior radio producer on the nationally syndicated Clark Howard Show. In pursuit of his dream to achieve financial freedom, he started working young and now manages a modest real estate portfolio.
Matt Altmix is a former wedding photographer and business owner. Before switching to photography, he worked in the advertising space as a designer. Matt also manages several investment properties.
 
In this episode, Hala, Joel, and Matt will discuss:
- What Hala likes to splurge on
- Her early career in radio
- Why she decided to focus on LinkedIn
- Smart keyword usage on LinkedIn
- Hala’s favorite lessons from her dad
- Features to focus on for LinkedIn growth
- The ‘broetry’ style of writing LinkedIn posts
- The LinkedIn strategies that grew Hala’s podcast 
- How she dropped out of school to work for free
- The strategy that blew up her podcast audience
- Hala’s journey from corporate to entrepreneurship
- Running her business on a team of volunteering super fans
- And other topics…
 
Joel Larsgaard is a former senior radio producer on the nationally syndicated Clark Howard Show. He started working young, first mowing lawns, then doing a three-hour shift at the Chick-fil-A across from his high school. He made only $24,000 a year at his first job in radio but saved up 20% to put down on his first house. In pursuit of his dream of achieving financial freedom, he became a part-time landlord with a modest real estate portfolio of seven properties in Atlanta.

Matt Altmix is a former wedding photographer turned full-time podcast host. Before switching to photography, he worked in the advertising space as a designer. While in school, he and his wife shared dreams of starting their own businesses. After they got married, they started Altmix Photography, running it together until Matt decided to focus on podcasting full-time. Matt also manages several investment properties.
 
 Connect with Joel & Matt:
Joel’s Twitter: https://twitter.com/HowToMoneyJoel 
Joel’s LinkedIn: https://www.linkedin.com/in/joel-larsgaard-70175566/ 

Matt’s Twitter: https://twitter.com/HowToMoneyMatt 
Matt’s LinkedIn:https://www.linkedin.com/in/matthew-altmix-989161a/ 

How to Money Website: https://www.howtomoney.com/ 
How to Money Twitter: https://twitter.com/HowToMoneyPod 
How to Money Instagram: https://www.instagram.com/howtomoneypod/ 
How to Money Facebook: https://www.facebook.com/groups/1623670287732189 
How to Money Podcast: https://podcasts.apple.com/us/podcast/how-to-money/id1337718773 

LinkedIn Secrets Masterclass, Have Job Security For Life:
Use code ‘podcast’ for 30% off at yapmedia.io/course.
 
 Sponsored By:
Shopify - Sign up for a one-dollar-per-month trial period at youngandprofiting.co/shopify
Indeed - Get a $75 job credit at indeed.com/profiting
Kajabi - Get a free 30-day trial to start your business at Kajabi.com/PROFITING
LinkedIn Marketing Solutions - Get a $100 credit on your next campaign at LinkedIn.com/YAP
Yahoo Finance - For comprehensive financial news and analysis, visit YahooFinance.com
 
 More About Young and Profiting
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Leave a Review - ratethispodcast.com/yap
Watch Videos - youtube.com/c/YoungandProfiting
 
Follow Hala Taha
LinkedIn - linkedin.com/in/htaha/
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TikTok - tiktok.com/@yapwithhala
Twitter - twitter.com/yapwithhala
 
Learn more about YAP Media Agency Ser

Alcohol offered Michael Easter a cheap thrill. But when he got sober, he needed to fill the void with other stimulating experiences. So, he turned to travel, surrounding himself with brilliant thinkers and people living at the extremes. From hunting in the Arctic to living in the Bolivian jungle, his experiences have helped him uncover practical ideas for optimizing life. In this episode, Michael breaks down the power of discomfort, the scarcity loop, and how to avoid falling into the trap of excess and bad behaviors.

Michael Easter is an expert on behavioral change and a New York Times bestselling author of The Comfort Crisis and Scarcity Brain. He is also a contributing editor at Men's Health magazine and a columnist for Outside magazine. 

In this episode, Hala and Michael will discuss:
- The side effects of too much comfort
- How to infuse more discomfort in our daily lives 
- How uncomfortable situations lead to better health and more happiness
- Why we’re overly competent but underconfident
- The upside of boredom
- Why thinking of death leads to better decision-making 
- The problems of excess
- How the scarcity loop fuels bad habits
- Why we're so obsessed with unpredictable results
- How can we rewire our brains to change bad behaviors
- Tips for avoiding scarcity cues
- How to deal with information overload
- And other topics…

Michael Easter is an adventurer, an expert on behavioral change, and a New York Times bestselling author of The Comfort Crisis and Scarcity Brain. He is also a contributing editor at Men's Health magazine, a columnist for Outside magazine, and a professor at the University of Nevada, Las Vegas. His research focuses on how embracing discomfort can enhance well-being. His work has been featured in publications such as Men’s Journal, New York, and Scientific American, reaching audiences in over sixty countries. He shares his latest insights through his popular newsletter, ‘2% with Michael Easter.’ 

Connect With Michael:
Michael’s Website: https://eastermichael.com/   
Michael’s LinkedIn: https://www.linkedin.com/in/michael-easter-b208848/   
Michael’s Twitter: https://twitter.com/Michael_Easter  
Michael’s Instagram: https://www.instagram.com/michael_easter/ 
Michael’s Newsletter: https://www.twopct.com/   

Resources Mentioned:
Michael's Books:
The Comfort Crisis: Embrace Discomfort To Reclaim Your Wild, Happy, Healthy Self: https://www.amazon.com/Comfort-Crisis-Embrace-Discomfort-Reclaim/dp/0593138767   
Scarcity Brain: Fix Your Craving Mindset and Rewire Your Habits to Thrive with Enough: https://www.amazon.com/Scarcity-Brain-Craving-Mindset-Rewire/dp/0593236629 
 
LinkedIn Secrets Masterclass, Have Job Security For Life:
Use code ‘podcast’ for 30% off at yapmedia.io/course.

Sponsored By:
Shopify - Sign up for a one-dollar-per-month trial period at youngandprofiting.co/shopify
Indeed - Get a $75 job credit at indeed.com/profiting
Kajabi - Get a free 30-day trial to start your business at Kajabi.com/PROFITING
LinkedIn Marketing Solutions - Get a $100 credit on your next campaign at LinkedIn.com/YAP
Yahoo Finance - For comprehensive financial news and analysis, visit YahooFinance.com
  
More About Young and Profiting
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Leave a Review - ratethispodcast.com/yap
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Follow Hala Taha
LinkedIn - linkedin.com/in/htaha/
Instagram - instagram.com/yapwithhala/
TikTok - tiktok.com/@yapwithhala
Twitter - twitter.com/yapwithhala
 
Learn more about YAP Media's Services - yapmedia.io/

After his day job at a hedge fund, Sal Khan would tutor his 12-year-old cousin in math over the internet. When she moved to a more advanced track at school, word spread. Soon, he was tutoring over a dozen friends and relatives all over the country. His tutoring side project went from a humble YouTube channel to a renowned education nonprofit. Recently, they launched the first AI tutor built on GPT-4 technology. In this episode, Sal and Hala discuss how artificial intelligence could impact the future of education and work. 

Sal Khan is the founder of the widely used education platform, Khan Academy. In 2012, he was recognized as one of TIME's “100 Most Influential People in the World”. Sal is the author of Brave New Words, a book on AI to be released on May 14th, 2024. 

In this episode, Hala and Sal will discuss:
- Sal’s transition from finance to education
- The humble beginnings of Khan Academy
- Sal’s decision to operate as a nonprofit
- Misconceptions about nonprofits
- Sal’s advice for entrepreneurs and nonprofit startups
- Equity in education
- Running a successful nonprofit
- The potential of AI in education
- The development of the AI tutor and teaching assistant, Khanmigo.
- Guardrails for AI to ensure transparency, safety, and privacy 
- The power of tutoring in personalized education 
- How AI can enhance human creativity 
- Concerns about unethical uses of AI
- Opportunities for entrepreneurs leveraging AI
- AI for skill expansion
- The potential impact of AI on hiring processes
- And other topics…
 
Sal Khan is the founder and CEO of Khan Academy, a nonprofit organization that provides free, world-class education to more than 155 million registered users worldwide. Sal’s interest in education started during his undergraduate studies at MIT, where he developed math software for children with ADHD and tutored public school students in Boston. In 2012, he was listed among TIME's "100 Most Influential People in the World". Sal’s book on AI, Brave New Words, is scheduled for release on May 14th, 2024.

Resources Mentioned:
Sal’s Website: https://www.khanacademy.org/ 
Sal’s LinkedIn: https://www.linkedin.com/in/khanacademy/ 
Sal’s Twitter: https://twitter.com/salkhanacademy 
Sal’s Instagram: https://www.instagram.com/khanacademy 
Sal’s Facebook: https://www.facebook.com/salkhanacademy/ 
Sal’s Book, Brave New Words: How AI Will Revolutionize Education (and Why That's a Good Thing): https://www.amazon.com/Brave-New-Words-Revolutionize-Education/dp/0593656954 
 
LinkedIn Secrets Masterclass, Have Job Security For Life:
Use code ‘podcast’ for 30% off at yapmedia.io/course.
  
Sponsored By:
Shopify - Sign up for a one-dollar-per-month trial period at youngandprofiting.co/shopify
Indeed - Get a $75 job credit at indeed.com/profiting
Rakuten - Get 15% Cash Back during Rakuten’s Big Give Week from May 6th to May 13th, and join for free to score an extra 10% boost at rakuten.com!
Yahoo Finance - For comprehensive financial news and analysis, visit YahooFinance.com
Kajabi - Get a free 30-day trial to start your business at Kajabi.com/PROFITING
LinkedIn Marketing Solutions - Get a $100 credit on your next campaign at LinkedIn.com/YAP 
 
More About Young and Profiting
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Follow Hala Taha
LinkedIn - linkedin.com/in/htaha/
Instagram - instagram.com/yapwithhala/
TikTok - tiktok.com/@yapwithhala
Twitter - twitter.com/yapwithhala
 
Learn more about YAP Media's Services - yapmedia.io/