That’s My Personal Business Eden Strader

Welcome back to the podcast, where today we’re thrilled to have Rachel Traxler (back again!), who has over a decade of experience in wedding photography and is now a business coach. In this episode, we dive into her strategies for scaling a photography business beyond the traditional realms of social media.
Rachel reveals the power of leveraging client referrals and SEO to boost your bookings. From creating venue-specific blog posts to building authentic vendor relationships, she offers invaluable insights that go beyond the usual! Rachel's tips on client experience, behind-the-scenes collaborations, and her unique approach to venue partnerships are game-changers for photographers looking to stand out. Don’t miss this chance to learn how to cultivate lasting connections and drive business growth in unexpected ways!
Follow Rachel on IG: https://www.instagram.com/racheltraxler/
Lead Generation freebie:
https://racheltraxler.com/lead-generation-freebie
 
One on One Mentoring with Eden Strader - You've got questions, I've got answers. Book an hourly package of coaching for tailor-made strategy on refining your craft (or whatever else is on your mind). Let's put our heads together! What's included: one on one mentoring via video call to cover anything and everything you'd like to discuss and learn about your business. A recording of your call so you can revisit our strategy session on demand! https://edenstrader.com/mini-mentoring
 
Indoor and Artificial Light: Our best selling workshop! It's time to stop being a victim of unpredictable wedding day lighting conditions. A skilled wedding photographer can handle any lighting situation—even creating their own. So how about becoming an ultimate wielder of light, no matter what the wedding day throws at you? https://edenstrader.com/how-to-shoot-flash-at-weddings
 
If you enjoyed today's episode, please:
 
- Leave a positive review or rating!
- Come join our free Manifestation Challenge, a fan favorite freebie! https://edenstrader.com/manifesting-challenge
- Post a screenshot & key takeaway on your IG story and tag us @edenstrader so we can repost you.
- Follow (+) our show for new episodes every Monday!
 

We are doing some reflecting on life and the business journey in this episode. Then we dive into the latest changes in SEO and what they mean for small business owners. As Google integrates AI into its search engine, the landscape of digital marketing is evolving rapidly. We break down how these changes impact content creators, educators, and service providers, and offers practical tips for staying ahead.
From embracing high-quality, original content to leveraging new strategies for visibility, this episode will help equip you with the knowledge to navigate these shifts effectively. 
 
Harsh Light Workshop: Learn how to overcome your fear of harsh lighting- and use the craziest, harshest of light to your advantage! https://edenstrader.com/how-to-photograph-in-harsh-light
 
Indoor and Artificial Light: Our best selling workshop! It's time to stop being a victim of unpredictable wedding day lighting conditions. A skilled wedding photographer can handle any lighting situation—even creating their own. So how about becoming an ultimate wielder of light, no matter what the wedding day throws at you? https://edenstrader.com/how-to-shoot-flash-at-weddings
 
Calling All Brands - Learn how to build an intuitive personal brand. This course walks you through every single touch point, prompt, and level to a brand that sells for you. Come learn more! https://edenstrader.com/how-to-build-an-intuitive-brand
 
Fill out an application for a VIP Day, a one day personalized workshop for business owners ready to go from surviving to thriving! These are designed to help creatives elevate their business, brand and start attracting ideal clientele. "Within 30 minutes of my VIP Day beginning, I knew this was the absolute best money I'd ever spent on education within my business." https://edenstrader.com/vip-coaching-days-for-creatives-1
 
If you enjoyed today's episode, please:
 
- Leave a positive review or rating!
- Come join our free Manifestation Challenge, a fan favorite freebie! https://edenstrader.com/manifesting-challenge
- Post a screenshot & key takeaway on your IG story and tag us @edenstrader so we can repost you.
- Follow (+) our show for new episodes every Monday!
 

This week, we're taking a stand against the sea of generic educational content flooding our industry and talking about the frustrations of bad education. We're also talking about our Instagram experiment (listen to the previous episode if you haven't yet!) and what went right and what went wrong, and what we're going to do in the future.
We also talk personal updates and an exciting big life change! Come grab a coffee and listen to this short + sweet episode!
 
GoFundMe for Qusay and family https://gofund.me/c5b52fc9
 
Fill out an application for a VIP Day, a one day personalized workshop for business owners ready to go from surviving to thriving! These are designed to help creatives elevate their business, brand and start attracting ideal clientele. https://edenstrader.com/vip-coaching-days-for-creatives-1
 
Calling All Brands - Learn how to build an intuitive personal brand. This course walks you through every single touch point, prompt, and level to a brand that sells for you. Come learn more! https://edenstrader.com/how-to-build-an-intuitive-brand
 
Amara the Agency - We're reshaping the way brands and entrepreneurs show up in their online spaces - from brand strategy to logo design to full content production.. We're here to help craft you into a wildly successful company, while you focus on why you started this business in the first place. https://amaratheagency.com/
 
Eden Strader Weddings - New York City + Chicago wedding photographers https://edenstraderweddings.com/
 
If you enjoyed today's episode, please:
 
- Leave a positive review or rating!
- Come join our free Manifestation Challenge, a fan favorite freebie! https://edenstrader.com/manifesting-challenge
- Post a screenshot & key takeaway on your IG story and tag us @edenstrader so we can repost you.
- Follow (+) our show for new episodes every Monday!
 

In this short and sweet episode, we are going over some personal reflections, with a focus on professional burnout, particularly with Instagram marketing. We're going to be conducting a little experiment on Instagram, in order to combat burnout and find a sustainable solution. 
Come listen so we can catch up on what's new and if you're feeling burnt out on social media, let's experiment together!
 
Fill out an application for a VIP Day, a one day personalized workshop for business owners ready to go from surviving to thriving! These are designed to help creatives elevate their business, brand and start attracting ideal clientele. https://edenstrader.com/vip-coaching-days-for-creatives-1
 
If you enjoyed today's episode, please:
 
- Leave a positive review or rating!
- Come join our free Manifestation Challenge, a fan favorite freebie! https://edenstrader.com/manifesting-challenge
- Post a screenshot & key takeaway on your IG story and tag us @edenstrader so we can repost you.
- Follow (+) our show for new episodes every Monday!

Today we have Amy Natalie, intimacy and embodiment mentor, teaching us about masculine and feminine energies and how to balance the two in our lives and businesses. Drawing from diverse cultural traditions and philosophies, Amy reveals the secrets to restoring balance in a world dominated by hustle culture and patriarchy.
Amy shares with us powerful insights and practical strategies for cultivating harmony within ourselves and our surroundings. From uncovering the signs of being stuck in masculine or feminine energy to embracing daily practices that nurture our soul, this episode offers a roadmap to reclaiming our authentic power and finding fulfillment in every aspect of life.
 
Follow Amy Natalie on IG: https://www.instagram.com/amynatalieco?igsh=MTZhcHk0am5paWl0ag==
 
Amy's podcast The Feminine Frequency: https://podcasts.apple.com/gb/podcast/feminine-frequency-podcast/id1494698607
 
Calling All Brands is back!! I've compiled every tip, trick, and tactic to eliminate the guesswork from your business. Calling All Brands is the ultimate guide on how to build an intuitive brand tailored just for you. https://edenstrader.com/how-to-build-an-intuitive-brand
 
Fill out an application for a VIP Day, a one day personalized workshop for business owners ready to go from surviving to thriving! These are designed to help creatives elevate their business, brand and start attracting ideal clientele. https://edenstrader.com/vip-coaching-days-for-creatives-1
 
If you enjoyed today's episode, please:
 
- Leave a positive review or rating!
- Come join our free Manifestation Challenge, a fan favorite freebie! https://edenstrader.com/manifesting-challenge
- Post a screenshot & key takeaway on your IG story and tag us @edenstrader so we can repost you.
- Follow (+) our show for new episodes every Monday!

We're diving deep into all things branding because it's branding month, and the return of our fan favorite course, Calling All Brands!!!
Join us as we talk about the details of branding beyond just logos and color schemes. Learn how to infuse your brand with your values and personality, creating an authentic (and memorable) connection with your audience.
From defining your brand voice to crafting a memorable visual identity, we'll cover everything you need to know to elevate your brand strategy. Plus, we answer questions from our listeners about branding. Come learn how to build a brand that truly reflects who you are!
 
Calling All Brands is back!! I've compiled every tip, trick, and tactic to eliminate the guesswork from your business. Calling All Brands is the ultimate guide on how to build an intuitive brand tailored just for you. https://edenstrader.com/how-to-build-an-intuitive-brand
 
Fill out an application for Becoming (one spot left!), our one-on-one business coaching for entrepreneurs: where artistic insight meets business strategy 🤝 https://edenstrader.com/creative-business-coaching-for-entrepreneurs
 
AMARA the Agency: NYC Creative Agency: We help heart-fueled businesses bring their vision to life with full brand strategy infused with intentional visuals, and communicated through data driven marketing. https://amaratheagency.com/
 
If you enjoyed today's episode, please:
 
- Leave a positive review or rating!
- Come join our free Manifestation Challenge, a fan favorite freebie! https://edenstrader.com/manifesting-challenge
- Post a screenshot & key takeaway on your IG story and tag us @edenstrader so we can repost you.
- Follow (+) our show for new episodes every Monday!