The Wanderlust Story: 30 Years of Veering off the Beaten Track Wanderlust: Off the page

"Why would anyone buy a travel magazine? They can get a free brochure from a holiday company." Wanderlust founding editor Lyn Hughes recalls this reaction from a magazine retailer when she pitched her idea in 1993. But she and her partner, Paul Morrison, decided to forge ahead anyways with their idea for a down-to-earth, exploration-focused travel magazine - and they never looked back. Over the past 30 years, Wanderlust has become the most trusted name in travel when it comes to e...