#350 - Mike Beckham - Co-Founder & CEO @ Simple Modern - A Former Pastor Built One Of The Fastest Growing E-Commerce Businesses In The US The Fort - An Entrepreneurship Podcast
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- Entrepreneurship
Mike Beckham is co-founder and Chief Executive Officer of Simple Modern, a leading producer of premium drinkware and lifestyle products. Founded in 2015 and based in Oklahoma, SimpleModern currently generates a nine-figure annual revenue and is committed to generosity, donating at least 10% of annual profits to nonprofit organizations. Under Mike’s leadership, the company has grown into a category leader for Amazon, Target, Walmart, and Sam’s Club.
We discuss:
Building Simple Modern during the peak of Yeti’s domination
Hypergrowth strategies and living in a future with AI
The power of product licensing and building moats
The disadvantages of selling products online
We'd appreciate you filling out our audience survey, so we can continuously work on providing relevant content to our listeners.
https://www.thefortpod.com/survey
Links
Simple Modern
Mike on X
Topics
(00:00:00) - Intro
(00:03:48) - Starting Simple Modern
(00:15:46) - How much thought do you need to put into a product as simple as a cup?
(00:17:51) - The Stanley Phenomenon
(00:22:06) - Influencer marketing
(00:24:15) - The pros of hiring your friends
(00:33:21) - Learnings from spending 10 years as a pastor
(00:43:43) - Hypergrowth
(00:48:05) - AI
(00:55:23) - Product Licensing
(01:04:00) - Building moats
(01:09:07) - Does Amazon take more and more margin out of products as you grow?
(01:18:35) - Becoming an ESOP
(01:27:01) - Offshoring and China
(01:34:22) - What are some disadvantages to selling online?
Support our Sponsors
Better Pitch: https://bit.ly/42d9L0I
Fort Capital: https://bit.ly/FortCapital
Follow Fort Capital on LinkedIn: www.linkedin.com/company/fort-capital/
Chris on Social Media:
X: https://bit.ly/3BYIjcH
LinkedIn: https://bit.ly/45gIkFd
Watch The Fort on YouTube: https://bit.ly/3oynxNX
Visit our website: https://bit.ly/43SOvys
Leave a review on Apple: https://bit.ly/45crFD0
Leave a review on Spotify: https://bit.ly/3Krl9jO
The FORT is produced by Johnny Podcasts
Mike Beckham is co-founder and Chief Executive Officer of Simple Modern, a leading producer of premium drinkware and lifestyle products. Founded in 2015 and based in Oklahoma, SimpleModern currently generates a nine-figure annual revenue and is committed to generosity, donating at least 10% of annual profits to nonprofit organizations. Under Mike’s leadership, the company has grown into a category leader for Amazon, Target, Walmart, and Sam’s Club.
We discuss:
Building Simple Modern during the peak of Yeti’s domination
Hypergrowth strategies and living in a future with AI
The power of product licensing and building moats
The disadvantages of selling products online
We'd appreciate you filling out our audience survey, so we can continuously work on providing relevant content to our listeners.
https://www.thefortpod.com/survey
Links
Simple Modern
Mike on X
Topics
(00:00:00) - Intro
(00:03:48) - Starting Simple Modern
(00:15:46) - How much thought do you need to put into a product as simple as a cup?
(00:17:51) - The Stanley Phenomenon
(00:22:06) - Influencer marketing
(00:24:15) - The pros of hiring your friends
(00:33:21) - Learnings from spending 10 years as a pastor
(00:43:43) - Hypergrowth
(00:48:05) - AI
(00:55:23) - Product Licensing
(01:04:00) - Building moats
(01:09:07) - Does Amazon take more and more margin out of products as you grow?
(01:18:35) - Becoming an ESOP
(01:27:01) - Offshoring and China
(01:34:22) - What are some disadvantages to selling online?
Support our Sponsors
Better Pitch: https://bit.ly/42d9L0I
Fort Capital: https://bit.ly/FortCapital
Follow Fort Capital on LinkedIn: www.linkedin.com/company/fort-capital/
Chris on Social Media:
X: https://bit.ly/3BYIjcH
LinkedIn: https://bit.ly/45gIkFd
Watch The Fort on YouTube: https://bit.ly/3oynxNX
Visit our website: https://bit.ly/43SOvys
Leave a review on Apple: https://bit.ly/45crFD0
Leave a review on Spotify: https://bit.ly/3Krl9jO
The FORT is produced by Johnny Podcasts
1 hr 43 min