7 min

How science could disrupt the gin industry Marketplace Tech

    • Technology

When you think about gin, what tastes comes to mind? Pine? Maybe citrus or coriander? It can vary quite a bit because unlike some spirits, gin is very lightly regulated. Distillers can throw in all kinds of flavors and call the result “gin” as long it has some minimum requirements. In the U.S., gin is gin as long as the flavor is derived from juniper berries and alcohol by volume is at least 40%. In the European Union, the minimum ABV is 37.5%. But researchers in Edinburgh, Scotland, recently identified the exact elements that define gin using nuclear magnetic resonance spectroscropy. Think of it as something like an MRI scan that lets scientists create a flavor “fingerprint.” The new technique could have big implications for this very old industry. Marketplace’s Lily Jamali spoke with Eve Thomas, who wrote about it for Wired, to learn more.

When you think about gin, what tastes comes to mind? Pine? Maybe citrus or coriander? It can vary quite a bit because unlike some spirits, gin is very lightly regulated. Distillers can throw in all kinds of flavors and call the result “gin” as long it has some minimum requirements. In the U.S., gin is gin as long as the flavor is derived from juniper berries and alcohol by volume is at least 40%. In the European Union, the minimum ABV is 37.5%. But researchers in Edinburgh, Scotland, recently identified the exact elements that define gin using nuclear magnetic resonance spectroscropy. Think of it as something like an MRI scan that lets scientists create a flavor “fingerprint.” The new technique could have big implications for this very old industry. Marketplace’s Lily Jamali spoke with Eve Thomas, who wrote about it for Wired, to learn more.

7 min

Top Podcasts In Technology

Apple Events (video)
Apple
Lenny's Podcast: Product | Growth | Career
Lenny Rachitsky
The Instagram Stories
The Instagram Stories, Daniel Hill
UX Podcast
James Royal-Lawson & Per Axbom
Functional Design in Clojure
Christoph Neumann and Nate Jones
WSJ’s The Future of Everything
The Wall Street Journal

More by American Public Media

In The Dark
The New Yorker
Brains On! Science podcast for kids
American Public Media
Terrible, Thanks For Asking
Feelings & Co.
Forever Ago
American Public Media
Smash Boom Best: A funny, smart debate show for kids and family
American Public Media
This Is Uncomfortable
Marketplace