8 min

Is the power of placebos overblown‪?‬ Wild Health

    • Alternative Health

When it comes to medical terms that have made their way into popular culture, one of the most recognisable would have to be the placebo effect: the idea that a sham treatment can be beneficial, simply because the patient believes that the treatment will work.

When it comes to medical terms that have made their way into popular culture, one of the most recognisable would have to be the placebo effect: the idea that a sham treatment can be beneficial, simply because the patient believes that the treatment will work.

8 min