This one’s for all you vegan foodies out there! In June 2016, Henry Firth and Ian Theasby took the online vegan world by storm when they launched their plant-based recipe channel BOSH! and quickly went viral. Now with over 2 billion online views and three cookbooks, BOSH! have inspired thousands of people to embrace vegan cooking, and on this episode they share the details of the work ethic that built BOSH!, and the mindset it took to turn a purpose-fuelled project into their full time job.