17 min
Can the Tour de France Femmes deliver? Business Daily
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- Business
Over its long history women have been mostly excluded from the Tour de France. Until recently.
In 2022, after a long campaign by some of female cycling's biggest names, the Tour de France Femmes was introduced. So how is it doing? And will it ever be on a level footing with the much older and long-established men's race?
We hear from competitors, sponsors, broadcasters and race director Marion Rousse.
Produced and presented by Lexy O'Connor
(Team Jumbo Visma rider Marianne Vos wears the yellow jersey during 3rd stage of the first Tour de France Femmes in 2022: Getty Images)
Over its long history women have been mostly excluded from the Tour de France. Until recently.
In 2022, after a long campaign by some of female cycling's biggest names, the Tour de France Femmes was introduced. So how is it doing? And will it ever be on a level footing with the much older and long-established men's race?
We hear from competitors, sponsors, broadcasters and race director Marion Rousse.
Produced and presented by Lexy O'Connor
(Team Jumbo Visma rider Marianne Vos wears the yellow jersey during 3rd stage of the first Tour de France Femmes in 2022: Getty Images)
17 min
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