Against The Sales Odds

Lance Tyson
Against The Sales Odds

Sales is a high-stakes team sport, and without the proper guidance, you might find yourself asking, "Do I have the right strategy to close this deal" "How do I reach the next level in my career?" Don't let this be you! Whether you're a solopreneur, a start-up, a C-Suite executive, or just starting, Against the Sales Odds with Lance Tyson is your roadmap through the world of complex sales. Join me, Lance Tyson, and influential business leaders from various industries for in-depth discussions on entrepreneurship, business challenges, and strategies from their unique perspectives. Discover the philosophies and methodologies that drive success as these incredible guests reveal how they develop leadership styles, create self-sustaining sales cultures, and hone the skills necessary to thrive in today's dynamic business environment. With decades of experience, I've seen firsthand what it takes to succeed. As Founder, President, and CEO of Tyson Group, I'vI'veovided tailored training and consulting services to powerhouses like the Dallas Cowboys, the New York Yankees, and Turner Construction, driving billions in revenue. My expertise spans other industries, including technology, logistics, finance, healthcare, construction, real estate, manufacturing, healthcare, and more. Tyson Group has been recognized as a Top Sales Training Company by Selling Power Magazine for the past three years. It has twice been named The Sales Consulting Practice of the Year by the Stevie Awards and has also been recognized as a 2023 Inc. 5000 organization. I aim to help business leaders increase sales, hit revenue quotas, and seal complex deals. I have authored three best-selling books with a fourth on the way, solidifying my place as a thought leader in the sales world. Reaching the next level in your career requires passion, effort, skill, and resources. Through my long sales-consulting career and the fascinating experiences of my guests, Against the Sales Odds creates an essential playbook for businesspeople of different acumens everywhere. Listen to our informative conversations and transform your doubts into confidence, building an ever-growing, profitable business. Tune in to Against the Sales Odds with Lance Tyson at https://www.tysongroup.com/podcast. Embrace the opportunity and become the business leaders of your dreams today!

  1. The Entrepreneur’s Journey: Selling, Letting Go, And Building Again With Michael Papay

    15 APR

    The Entrepreneur’s Journey: Selling, Letting Go, And Building Again With Michael Papay

    In this episode, Lance Tyson sits down with serial entrepreneur Michael Papay to discuss the emotional and strategic journey of selling a company, navigating the transition, and embracing new ventures. Michael shares his experience leading Waggle through acquisition, the challenges of letting go, and the inspiration behind launching Sageful AI. They dive into the power of AI in driving behavior change, the importance of company culture, and why great entrepreneurs must balance innovation with deeply rooted values. If you're an entrepreneur, business leader, or anyone passionate about scaling ideas and building lasting impact, this conversation is packed with insights you won’t want to miss. Check out Tyson Group's Open Enrollment Programs: https://www.tysongroup.com/openenrollment Check out Lance's Bestseller Books: The Human Sales Factor - https://tysongroup.com/books#thehumansalesfactor Selling is an Away Game - https://tysongroup.com/books#sellingisanawaygame Download our playbooks: https://www.tysongroup.com/sales-playbooks Schedule a call with one of Tyson Group's member: https://bit.ly/41YJW7K Subscribe to our Newsletter: https://tysongroup.com/#weeklynewsletter Follow Lance across Social Media: LinkedIn - https://www.linkedin.com/in/lancetyson/ Instagram - https://www.instagram.com/lance_tyson_1/ X - https://x.com/lancetyson Love the show? Subscribe, rate, review, and share! https://www.tysongroup.com/podcast

    50 min
  2. In-Sights: Fixing The Sales Fragmentation Problem: How To Align Your Sales Strategy

    8 APR · BONUS

    In-Sights: Fixing The Sales Fragmentation Problem: How To Align Your Sales Strategy

    Sales teams today face a common challenge—fragmentation. With multiple tools, strategies, and messaging inconsistencies, sales efforts often become disjointed, leading to missed opportunities and lower close rates. In this short insights episode of Against the Sales Odds, Lance Tyson breaks down the root causes of sales fragmentation and shares practical ways to align your sales process for better efficiency and results. Tune in for a quick but powerful lesson on bringing cohesion back to your sales strategy! Lance is the bestselling author of Selling Is An Away Game and The Human Sales Factor. You can purchase these books at Tyson Group. Check out Tyson Group's Open Enrollment Programs: https://www.tysongroup.com/openenrollment Check out Lance's Bestseller Books: -The Human Sales Factor - https://tysongroup.com/books#thehumansalesfactor -Selling is an Away Game - https://tysongroup.com/books#sellingisanawaygame Download our playbooks: https://www.tysongroup.com/sales-playbooks Schedule a call with one of Tyson Group's member: https://bit.ly/41YJW7K Subscribe to our Newsletter: https://tysongroup.com/#weeklynewsletter Follow Lance across Social Media: LinkedIn - https://www.linkedin.com/in/lancetyson/ Instagram - https://www.instagram.com/lance_tyson_1/ X - https://x.com/lancetyson Love the show? Subscribe, rate, review, and share! https://www.tysongroup.com/podcast

    9 min
  3. Mindset, Money, And Mastery: Audrey Faust’s Journey To Empowering Women In Business And Finance

    24 JAN

    Mindset, Money, And Mastery: Audrey Faust’s Journey To Empowering Women In Business And Finance

    In this episode of Against the Sales Odds, Lance Tyson sits down with Audrey Faust, MBA, Financial Coach, and author of She Grows Rich. Audrey shares her inspiring journey from corporate life to entrepreneurship, revealing how she mastered the interplay between mindset, money, and business growth. Learn how her experiences, neuro coaching techniques, and financial expertise have empowered women leaders to overcome limiting beliefs, build wealth, and thrive in business. Audrey also discusses the personal stories behind her book and offers actionable advice for achieving financial and personal success. Don't miss this enlightening conversation packed with wisdom and practical insights! Link to Audrey's book - https://a.co/d/97DeKt6  Love the show? Subscribe, rate, review, and share! https://www.tysongroup.com/podcast Check out Tyson Group's Open Enrollment Programs: https://www.tysongroup.com/openenrollment Check out Lance's Bestseller Books: -The Human Sales Factor - https://tysongroup.com/books#thehumansalesfactor -Selling is an Away Game - https://tysongroup.com/books#sellingisanawaygame Download our playbooks: https://www.tysongroup.com/sales-playbooks Schedule a call with one of Tyson Group's member: https://bit.ly/41YJW7K Subscribe to our Newsletter: https://tysongroup.com/#weeklynewsletter Follow Lance across Social Media: LinkedIn - https://www.linkedin.com/in/lancetyson/ Instagram - https://www.instagram.com/lance_tyson_1/ X - https://x.com/lancetyson

    36 min

About

Sales is a high-stakes team sport, and without the proper guidance, you might find yourself asking, "Do I have the right strategy to close this deal" "How do I reach the next level in my career?" Don't let this be you! Whether you're a solopreneur, a start-up, a C-Suite executive, or just starting, Against the Sales Odds with Lance Tyson is your roadmap through the world of complex sales. Join me, Lance Tyson, and influential business leaders from various industries for in-depth discussions on entrepreneurship, business challenges, and strategies from their unique perspectives. Discover the philosophies and methodologies that drive success as these incredible guests reveal how they develop leadership styles, create self-sustaining sales cultures, and hone the skills necessary to thrive in today's dynamic business environment. With decades of experience, I've seen firsthand what it takes to succeed. As Founder, President, and CEO of Tyson Group, I'vI'veovided tailored training and consulting services to powerhouses like the Dallas Cowboys, the New York Yankees, and Turner Construction, driving billions in revenue. My expertise spans other industries, including technology, logistics, finance, healthcare, construction, real estate, manufacturing, healthcare, and more. Tyson Group has been recognized as a Top Sales Training Company by Selling Power Magazine for the past three years. It has twice been named The Sales Consulting Practice of the Year by the Stevie Awards and has also been recognized as a 2023 Inc. 5000 organization. I aim to help business leaders increase sales, hit revenue quotas, and seal complex deals. I have authored three best-selling books with a fourth on the way, solidifying my place as a thought leader in the sales world. Reaching the next level in your career requires passion, effort, skill, and resources. Through my long sales-consulting career and the fascinating experiences of my guests, Against the Sales Odds creates an essential playbook for businesspeople of different acumens everywhere. Listen to our informative conversations and transform your doubts into confidence, building an ever-growing, profitable business. Tune in to Against the Sales Odds with Lance Tyson at https://www.tysongroup.com/podcast. Embrace the opportunity and become the business leaders of your dreams today!

You Might Also Like

To listen to explicit episodes, sign in.

Stay up to date with this show

Sign in or sign up to follow shows, save episodes and get the latest updates.

Select a country or region

Africa, Middle East, and India

Asia Pacific

Europe

Latin America and the Caribbean

The United States and Canada