exChange by Nethone Nethone

In the current “The Exchange” episode, Paweł Wasilewski talks with Hubert Rachwalski about what Composable Commerce is and why we have heard more and more about it recently. Paweł explains why it’s not a temporary fad but something that will stay with us longer and what the biggest challenges customers face in implementing Composable Commerce are.


Podcast guest:
Paweł Wasilewski, Head of Solutions at Future Mind, is an experienced business advisor who supports the development of companies. He joined the Future Mind team in 2020, when, as Head of Partnerships, he started building a new business line – Solutions, technology consulting services based on a strong expert and partner network as well as knowledge and experience of the Future Mind team. Solutions are a tool that serves to support Future Mind's clients' key technological and business decisions through the exchange of knowledge and the ability to evaluate the latest technologies.
Podcast host:
Hubert Rachwalski, CEO at Nethone


Listen to the full episode, and do not hesitate to contact us!

Gregor Ohmann talks with Patrick Drexler about promo abuse that scales up during holidays. They discuss how to avoid it in a competitive and fast-changing eCommerce environment which requires merchants to prepare split-second decisions when verifying consumers and reducing promo abuse. 

Podcast guests:  
- Gregor Ohmann, Team Lead Fraud at GALERIA Karstadt Kaufho 
- Patrick Dexter, Head of Business Development in Nethone 
 
Considered questions:  
- How did eCommerce change during the pandemic?  
- What are some tactics fraudsters use to complete the promo abuse? 
- What are the biggest challenges for e-commerce? 
- How to overcome ATO during black Friday and the holidays 
- What are the consequences for merchants, and what problems do they have with ATO? 
- What are the ways to fight back against it? 
- What are the best practices to avoid promo abuse? 
 
Subscribe to our channel and do not hesitate to contact us! 
 
Psssst! Do not forget to recommend our podcast to your work pals, they may be into it too!

It is with great pleasure that we host yet another expert from edrone on our exChange podcast to explore even further practical knowledge of marketing automation in eCommerce. Listen to Hubert Rachwalski, CEO (Nethone) and Kay Łańcucki, Sales Team Leader (edrone) to find out more about implementation challenges from a team perspective but also from a customer perspective. 
In the latest episode, you will find out: 
How edrone empowers marketing teams with automation of communication.Practical examples of what marketing automation is.Which solutions make the shopping experience easier for customers and, at the same time, allow online shops to work on a larger scale.Changes that occurred in the industry over the last year.The best time to implement marketing automation for your company.The biggest challenges of marketing automation from the customers' side.Few tips on how to implement marketing automation.Psssst! Do not forget to recommend our podcast to your work pals; they may be into it too!
If something caught your attention and you would like to get more information, do not hesitate to contact us!

Bem vindos ao décimo episódio da exChange. Desta vez, nós decidimos criar um podcast em Portugues com especial atenção aos ouvintes de língua portuguesa.
Estamos honrados que, neste episódio, temos a oportunidade de receber Ricardo Castro Cajazeira, CEO da Cogni Brasil. Ricardo é advogado com mais de 20 anos de experiência como Especialista nas áreas de Tecnologia, Direito e Inovação.
O apresentador deste episódio  é o Paulo Moura, Vice Presidente de Desenvolvimento de Negócios da Nethone,  está trocando idéias com nosso convidado sobre as diferenças entre a legislação brasileira e europeia em relação à prevenção de fraudes. Durante a discussão, os palestrantes apontaram as diferenças entre o GDPR e o LGPD.
Ouça a este episódio para descobrir
O que é GDPR?O que é LGPD?Quais as diferenças entre GDPR e a LGPD?Por quê  as pessoas não devem temer a GDPR e a LGPD?Quando é seguro guardar/adquirir dados pessoais?Se algo chamou sua atenção e você deseja obter mais informações, não hesite em nos escrever através do e-mail contact@nethone.com!
Além disso, se você gostou do episódio, lembre-se de nos seguir nas redes sociais!

Hubert Rachwalski,  CEO of Nethone asked Micheál Egan, Head of Payments at Ding.com if the frictionless experience should be a top priority for online merchants. His answer could be quite a surprise for some of you!
Listen to our newest episode of the exChange podcast by Nethone to find out:
How frictionless experience should look like in an ideal situation?Why is it so important to work towards providing it on the online payments platforms?What obstacles do merchants experience on their way to achieving it?What online fraud has to do with the frictionless checkout process?Is it possible to provide a secure yet frictionless checkout experience for all users?Should you implement a frictionless experience for all users?What are the most important pros and cons of frictionless experience?Why do some businesses drop the idea of a frictionless experience for all users?What seems to be a perfect balance?What tools could be used to provide the best possible user experience while keeping it secure?Psssst! Do not forget to recommend our podcast to your work pals, they may be into it too!
If something caught your attention and you would like to get more information, do not hesitate to write to us via email contact@nethone.com!
Also, if you like the episode, please remember to follow us on social media! 

Do you know what ATO is? Are you aware of its consequences and why it has such a bad reputation? Can you protect yourself and your business from this type of online fraud? If you answered 'no' to at least one of the questions, you should listen carefully to our newest episode of the exChange podcast! Patrick Drexler, Head of Business Development at Nethone hosted an extremely insightful session with Benjamin Toombs, Senior Program Manager at WarnerMedia, so you can find out:
1/ What it’s ATO?
2/ What are some tactics fraudsters use to commit ATO?
3/ How do fraudsters gain access to accounts?
4/ The bizarre way for account takeover
5/ What consequences can the account takeover for the subscriber have?
6/ How does account takeover changed after fraudsters started using AI/ ML? How do fraudsters use AI and how AI is used for fraud prevention?
7/ How much does ATO fraud actually cost?
8/ When ATO happens the most often and why? How to prevent it?
9/ Is it possible to detect the signs of an account takeover before the customer is affected?
10/ How can customers protect themselves from ATO? 

11/ What is the difference in the security of large and small companies?
Key takeaways: 
Tips for beginners - where to start? Where to reach out for help?Real-life examples of implementing solutions that work.What are the newest pain points and how to approach them?This is not to be missed, so listen to it and share it!

If something caught your attention and you would like to get more information, do not hesitate to write to us via email contact@nethone.com!

Also, if you like the episode, please remember to follow us on social media!