Focal Points with Dorie Howell Dorie Howell
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Focal Points takes a look at all the different areas photographers need to focus on in their business. From sales to service to workflow to products, none of these things can be ignored when running a business. They all are important to the success of any photography studio. It doesn’t matter where you are in the world, running a photography business can be a challenge. With a full calendar of guests and interesting topics, this podcast will address all of those issues (and more) to help you grow your business with ease.
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Episode 105: Ready to Start that Business?
In this episode, Dorie discusses the difference between being a hobbyist and a professional photographer. She emphasizes that being a professional is not just about charging money for your services, but also about adhering to certain standards and acting in a professional manner. Is it about getting paid, or is it more about adhering to certain technical or ethical standards? Defy your preconceptions and explore with Dorie as she challenges the common definitions. Tune in for some critical self-reflection and learn how to truly level up your professionalism in your business.
Want to get the latest marketing information that you can use in your business today? Sign up for Dorie’s Free Weekly Cull Newsletter.
Get your 75% discount on your first sample album from nPhoto AND just added - - when you sign up, receive a complimentary Mini-album.
Be sure and follow these accounts on Instagram:
nPhotolab Dorie Howell The Focal Points Podcast -
Episode 104: Building an Audience with Calendar Contests with guest Jessica Wasik
In today's episode of Focal Points, we are joined by Jessica Wasik of Bark and Gold Photography, a pet photographer who excels in charitable marketing initiatives and calendar contests. Jessica shares how these strategies have significantly boosted her business and sales, and how it can work for you too. Jessica gives us the behind-the-scenes of how she runs her annual calendar contest, how she partners with local charities, and how these initiatives help her connect with the community while also growing her sales. Whether you're a pet photographer or not, don’t miss these insights on unique ways to elevate your business.
Want to get the latest marketing information that you can use in your business today? Sign up for Dorie’s Free Weekly Cull Newsletter.
Get your 75% discount on your first sample album from nPhoto AND just added - - when you sign up, receive a complimentary Mini-album.
Be sure and follow these accounts on Instagram:
nPhotolab Dorie Howell The Focal Points Podcast -
Episode 103: The Education Trap
Do you love taking online courses? They can be convenient, give you access to experts, can be flexible, and cost-effective. On today’s episode, Dorie shares her perspectives on the pros and cons of online education. She also walks through the things you should look for when signing up for any web courses. Don’t miss out on the discount to Dorie’s coaching programs!
Want to get the latest marketing information that you can use in your business today? Sign up for Dorie’s Free Weekly Cull Newsletter.
Get your 75% discount on your first sample album from nPhoto AND just added - - when you sign up, receive a complimentary Mini-album.
Be sure and follow these accounts on Instagram:
nPhotolab Dorie Howell The Focal Points Podcast -
Episode 102: Does Your Business Need an Alignment?
In this episode of the Focal Points podcast, Dorie sits down with Annemie Tonken, owner of the “This Can’t Be That Hard” photography education platform, to discuss the importance of business alignment in running a successful photography operation. Annemie shares her journey from being a nurse to becoming a photographer, her mantra that inspired the name of her business, and how she focuses on making photography less hard for others through her education platform. With Annemie's enlightening '5 P's' alignment model, this is an episode that could be a turning point on your journey to photography success.
Want to get the latest marketing information that you can use in your business today? Sign up for Dorie’s Free Weekly Cull Newsletter.
Get your 75% discount on your first sample album from nPhoto AND just added - - when you sign up, receive a complimentary Mini-album.
Be sure and follow these accounts on Instagram:
nPhotolab Dorie Howell The Focal Points Podcast -
Episode 101: The Other “F” Word
In this episode, Dorie discusses the dirty word in the photography industry… free. She explores some of the advantages and disadvantages of doing free work. Dorie emphasizes the importance of strategic thinking and having a clear plan when accepting free work, including collecting email addresses for future marketing efforts. "Working for free, the other F word, is not always a bad thing. Working for free without a strategy is a bad thing."
Want to get the latest marketing information that you can use in your business today? Sign up for Dorie’s Free Weekly Cull Newsletter.
Get your 75% discount on your first sample album from nPhoto AND just added - - when you sign up, receive a complimentary Mini-album.
Be sure and follow these accounts on Instagram:
nPhotolab Dorie Howell The Focal Points Podcast -
Episode 100: 100
In today's milestone 100th podcast episode, Dorie takes a look back at the evolution of the podcast since episode #1. Dorie shares snippets of wisdom from past guests that you can lean into right now. Pricing and customer service, scheduling social media content, tax strategy and outsourcing, capturing great pet expressions, and the value of uniqueness are just a few of the topics covered by these experts. You won’t want to miss Dorie’s special discount on her coaching programs in celebration of the 100th episode!
Links:
$100 off any of Dorie’s coaching programs. Use the code 100focalpoints
Looking for comprehensive mentoring for your business?
https://the-harmony-hangout.mykajabi.com/coachwithdorie
A great flexible option where you can cross one big thing off your to-do list like creating your email sequences, perfecting your workflow, creating a social media calendar, or marketing campaign? A day of Voxer is perfect for this.
https://the-harmony-hangout.mykajabi.com/day-of-voxer
My marketing Breakthrough program is a one on one program that focuses completely on your marketing strategy.
https://www.harmonyhangout.com/offers/TN8okr49
Use the codes 100focalpoints for $100 off any of these programs. Coupon expires May 3rd
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Guest info:
Christine Hamrick christinehamrickphotography.com ———
Chris Wooley www.cwooley.com ———
Kimberly Tara @kimberlytaracpa https://www.taracpafirm.com/ https://www.taracpafirm.com/download https://www.facebook.com/profile.php?id=100094706203880 ———
Nicole Begley @nicolebegleyofficial on IG Special offer: 7-day trial to the Hair of the Dog Academy for only $1 - https://hairofthedogacademy.thrivecart.com/hair-of-the-dog-academy-trial/?ref=focalpointspodcast ———
Sarah Jane Shorthose IG: @sjanephotography FB: facebook.com/sjanephotog Sarah’s newest goals journal (aka grown-up goals coloring book!) https://www.sjanephotography.com/for-photographers/ ———
Miranda Hayak IG: @blossombluephoto www.theblossomblue.com ———
Tavia Redburn - Birth & Newborn Photographer From Better Half to Boss Photography Podcast http://www.taviaredburn.com/podcast Instagram: http://www.instagram.com/taviaredburn Website: http://www.thebeautyinbirth.com
Customer Reviews
Photographer’s Inspiration
This is a great podcast that I’ve been listening to for some months now. I recommend it to photographers, entrepreneurs, and professionals.
Great stuff!
Very good podcast, interesting topics, not too short not to long but what is the most important always straight to the point!
Highly recommend it!