Marketing🎯on Nextdoor Randy Cooper
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- Business
You aren’t looking to reach the world. You just want to reach the people right around you – in your neighborhood. Every local business needs a voice in today’s digital world. Nextdoor is the perfect social media platform for connecting with members of your community and building a following centered around your brand. Just imagine, turning your customers into raving fans who become advocates for your business. I hope you enjoy the podcast and you can visit marketingonnextdoor.com for more info. This podcast is production of Buzz My Biz - the social buzz for your biz. We provide social media management and coaching for small business.
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Episode 5 - The Significance of 1000 Neighbors
You have 1000 connections on Nextdoor - make them count! Build an Ideal Client Profile (ICP) using customer data and sales records, then develop a connection strategy that follows your ICP.
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Episode 4 - Find the number of views for your Nextdoor posts
In this episode, I discuss the basics of post distribution on Nextdoor, the importance of building your personal brand, and I unravel the convoluted path you have to travel to determine how many views your Nextdoor posts received.
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Episode 3 - Using collaboration to increase post distribution
In this short episode, I discuss collaborating with others online to help each others post distribution. Early post engagement typically drives social algorithms to increase post distribution to a wider audience. I also reference Brad Paisley's "Online" video, here's the link: https://www.youtube.com/watch?v=UE6iAjEv9dQ
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Episode 2 - How to get your business marketing on Nextdoor
In this episode, I talk about the origins of social media: USENET, America Online, CompuServe, and the arrival of Facebook. I also discuss developing a connection strategy to gain new connections and why that is important in post distribution. I’ll also talk about what content you should post on Nextdoor and why you need to become a content leader in your community.
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Episode1 - Making the case for hyper-local marketing on Nextdoor
In this video, I make a case why Nextdoor is the platform for small business and why hyper-local marketing makes sense for small business. I also reveal the number one mistake small business owners make when making social posts on Nextdoor.