1,580 episodes

Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or an established business, learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing tactics that work today. With over 35 million downloads and 1,400 episodes, you're sure to find something that will help you grow faster. If you're interested in being a guest on the show, e-mail eric@singlegrain.com to get on the waitlist.

Marketing School - Digital Marketing and Online Marketing Tips Eric Siu & Neil Patel

    • Marketing
    • 4.9 • 9 Ratings

Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or an established business, learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing tactics that work today. With over 35 million downloads and 1,400 episodes, you're sure to find something that will help you grow faster. If you're interested in being a guest on the show, e-mail eric@singlegrain.com to get on the waitlist.

    7 Simple Holiday Marketing Ideas To Boost Sales | Ep. #1575

    7 Simple Holiday Marketing Ideas To Boost Sales | Ep. #1575

    In episode #1575, we share seven holiday marketing strategies to boost your sales for products and services. Whether you create a sense of urgency by having a countdown clock on your promotions, or you collaborate with others to cross-promote each others’ goods, there is a lot you can do to boost your sales this holiday season. Tune in to learn how a Bag of Crap can be the best thing you can offer! 
    TIME-STAMPED SHOW NOTES:
    [00:25] Today’s topic: 7 Simple Holiday Marketing Ideas to Boost Sales [00:34] Create urgency by having countdown timers within your holiday sale emails.   [01:00] Make use of a chat function to capture more people at the conversion point.  [01:36] Have a charity option on your checkout page and see your conversion rate goes up!  [02:38] Think about how you can bundle gift cards creatively.  [03:03] Help yourself and another company by cross-promoting each others’ products/services.   [03:53] Think about the different landing pages you can create to drive traffic.  [04:26] Do a Bag of Crap – a super effective strategy to boost sales for products and services!    [05:10] That’s it for today! [05:12] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information or call us on 310-349-3785!  
    Links Mentioned in Today’s Episode:
     
    Toms
    Woot 
     
    Leave Some Feedback:
     
    What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.  
    Connect with Us: 
     
    Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu  

    • 5 min
    7 Evergreen Marketing Campaigns You Should Always Have Running | Ep. #1574

    7 Evergreen Marketing Campaigns You Should Always Have Running | Ep. #1574

    In episode #1574, we share seven evergreen marketing campaigns that you should be running permanently. Evergreen campaigns are easily automated so, once set up, there is little effort required from your side. Tune in to hear how retargeting campaigns, email sequences, and text messages can be leveraged to keep the dollars rolling in. 
    TIME-STAMPED SHOW NOTES:
    [00:25] Today’s topic: 7 Evergreen Marketing Campaigns That You Should Always Have Running [00:36] An evergreen campaign is one that stands the test of time.  [00:45] Consider a retargeting campaign for those who visit your page without converting.  [01:20] Always have a set email sequence to send to your growing email list. [01:49] Look at your Google analytics to see which posts perform best and boost them.  [02:39] Do a push notification drip sequence and watch how many visitors you get!  [03:05] Text messages have more than a 90% open rate, so be sure to use this opportunity.  [03:44] Check out Russell Brunson’s webinar formula and create one of your own.    [04:21] Leverage the power of the nine-word email, created by Dean Jackson.  [05:16] That’s it for today! [05:17] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information or call us on 310-349-3785!  
    Links Mentioned in Today’s Episode:
     
    community.com 
    Russell Brunson 
    Webinar Jam 
    EverWebinar
    Neil Patel Master Class 
    Dean Jackson 
     
    Leave Some Feedback:
     
    What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.  
    Connect with Us: 
     
    Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu  

    • 6 min
    What Do You Do When You Run Out of Marketing Ideas? | Ep. #1573

    What Do You Do When You Run Out of Marketing Ideas? | Ep. #1573

    In episode #1573, we share some things you can do when you feel stuck in your marketing strategy. Coming up with new ideas can be as simple as reading a book or blog, or going out for a walk to draw inspiration from your environment. Tune in to hear how you can tap into more creativity by speaking to other people in different industries! 
    TIME-STAMPED SHOW NOTES:
    [00:25] Today’s topic: What to do When You Run Out of Marketing Ideas [00:46] You often see the same marketing ideas offered across various platforms.  [01:06] Reading widely can help you come up with new ideas.  [01:52] Sometimes, switching up what you are doing produces fresh ideas.    [02:12] We tend to get stuck when we keep focusing on the same things. [02:34] Clear your headspace by going for a walk and getting inspiration out there.  [03:20] Take time to talk to other smart people in your field who are doing interesting things.  [03:44] Also engage with people who are not in marketing to have different conversations.   [04:22] Bring something creative from another industry into the world of marketing.   [04:32] Make use of UserTesting to get ideas and feedback about your website.  [04:48] That’s it for today! [04:49] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information or call us on 310-349-3785!  
    Links Mentioned in Today’s Episode:
     
    Ubersuggest
    Anthony Pompliano
    George Gammon 
    UserTesting
     
    Leave Some Feedback:
     
    What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.  
    Connect with Us: 
     
    Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu  

    • 5 min
    Top 5 Ways to Monetize Your Subscription Newsletter | Ep. #1572

    Top 5 Ways to Monetize Your Subscription Newsletter | Ep. #1572

    In episode #1572, we wrap up our conversation on paid newsletters, discussing the different ways in which you can monetize your subscription newsletter. Getting sponsors on board and including up-sell and down-sell products and services are some of the easiest ways to monetize. Tune in to hear how being an affiliate for other companies can also benefit you! 
    TIME-STAMPED SHOW NOTES:
    [00:25] Today’s topic: Paid Newsletters, Part 3: The Top 5 Ways to Monetize Your Subscription Newsletter [00:34] The most successful newsletters have sponsorships in them.  [00:56] The key is that ads are written creatively and natively into the newsletter.   [01:17] Add up-sells and down-sells to get your audience to purchase your other products.  [01:46] Make the most of your up- and down-sells by getting a sales team to engage subscribers.  [02:01] Use Substack to offer a paid premium subscription to your newsletter.   [02:14] Be an affiliate for other related products or services to make extra money.  [02:41] Consider putting your newsletter on a website like BuySellAds who sell it for you.  [03:02] These monetization models apply to any content you produce.    [03:26] That’s it for today! [03:43] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information or call us on 310-349-3785!  
    Links Mentioned in Today’s Episode:
     
    Morning Brew
    The Hustle 
    Stacked Marketer
    Ubersuggest 
    Timothy Sykes 
    Substack 
    BuySellAds
    Paved
     
    Leave Some Feedback:
     
    What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.  
    Connect with Us: 
     
    Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu

    • 4 min
    How to Launch a Profitable Newsletter in 10 Minutes Flat | Ep. #1571

    How to Launch a Profitable Newsletter in 10 Minutes Flat | Ep. #1571

    In episode #1571, we continue the discussion about paid newsletters, sharing how you can start one in as little as 10 minutes. Two of the most important lessons we can learn from other successful newsletters are that they are simple and consistent. Tune in to hear which tools will help you get started and allow you to ultimately profit from your newsletters. 
    TIME-STAMPED SHOW NOTES:
    [00:25] Today’s topic: Paid Newsletters, Part 2: How to Launch a Profitable Newsletter in 10 Minutes Flat  [00:39] Launch a newsletter quickly by using tools like Substack or ConvertKit.  [01:08] If you look at other successful newsletters, you’ll notice that they are all fairly simple.  [01:53] Consider using a tool like Kajabi that does it all for you.  [02:33] The importance of maintaining consistency and momentum with your newsletter.  [03:13] While setting up your newsletter is easy, it’s hard to create and promote consistently.  [03:33] Avoiding trying to monetize and get sponsorships too quickly.  [04:04] That’s it for today! [04:05] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information or call us on 310-349-3785!   Links Mentioned in Today’s Episode:   Substack  ConvertKit MemberPress Morning Brew The Hustle  Stacked Marketer Kajabi    Leave Some Feedback:   What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review.   Connect with Us:    Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu

    • 4 min
    How Positioning Helped Catapult A Failing Software Business To Billions In Sales w/ April Dunford

    How Positioning Helped Catapult A Failing Software Business To Billions In Sales w/ April Dunford

    Today we have a special bonus episode with special guest April Dunford author of Obviously Awesome!
    This is a highlight from April's talk at our Growth Accelerator Mastermind. To get full access to our exclusive content and more, go to http://www.marketingschool.io/pro
     
    Leave Some Feedback:
     
    What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.  
    Connect with Us: 
     
    Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu

    • 14 min

Customer Reviews

4.9 out of 5
9 Ratings

9 Ratings

sebwrobel ,

Very valuable 5min spent to listen to this podcast

Great content given within few minutes to initiate some deeper thinking and taking concrete actions to lead your business area.

Kogito ,

Great podcast

I Love this podcast. I'm always listening them commuting to work. I'm watching so many courses - mostly a free one. But recently I've decided to pay for a subscription on well know courses site. After one really productive month (I finished one course per one day) I was overwhelmed. And forgot about my paid subscription. So now I think that you're right. We have so many free educational materials that we don't need to buy more.
Marketingschool to 33444

IronIrek ,

Really great podcast for tactics and keeping you up to date on new strategies

Love listening to this when I get ready in the morning. It inspires me to put different new initiatives within our marketing activities. I also use it as a training tool for my junior staff. Thanks guys!

Top Podcasts In Marketing

Listeners Also Subscribed To