161 episodes

A show about what it takes to create work that resonates. Travel the business and creative worlds as we explore meaningful topics, themes, and problems we face, as well as learn about innovative projects and companies. I'm your host, Jay Acunzo. I'm an author, speaker, and showrunner formerly of Google, HubSpot, VC, and ESPN. Today, I'm on a mission to help people stop trying to be visible and start learning to be memorable. Thanks for listening to the show!

Unthinkable with Jay Acunzo Jay Acunzo

    • Business
    • 4.9 • 140 Ratings

A show about what it takes to create work that resonates. Travel the business and creative worlds as we explore meaningful topics, themes, and problems we face, as well as learn about innovative projects and companies. I'm your host, Jay Acunzo. I'm an author, speaker, and showrunner formerly of Google, HubSpot, VC, and ESPN. Today, I'm on a mission to help people stop trying to be visible and start learning to be memorable. Thanks for listening to the show!

    The Science of Resonance | One-Shot #11

    The Science of Resonance | One-Shot #11

    In a new short-form, monologue One-Shot: What is the science of resonance and how to we apply it to our work.

    • 13 min
    Maker Monsters 2

    Maker Monsters 2

    We’re back again with our maker monsters and this time we are unpacking imposter syndrome and fear or rejection. Cousins (or siblings) that often hold us back from our next creative quest.

    • 34 min
    The Thing About Art | One-Shot #10

    The Thing About Art | One-Shot #10

    In a new short-form, monologue One-Shot: What we mean by art, and why it matters in the business world.

    • 11 min
    Leaving Expertville

    Leaving Expertville

    A transformative idea in how we approach our work in order to resonate deeper: Ask questions Google can't answer.

    • 57 min
    How to Resonate | One-Shot #9

    How to Resonate | One-Shot #9

    What makes someone pick you, stick with you, and stick up for you? Your ability to resonate. So how does "resonance" actually work? Can we control and proactively craft our work in such a way that both WE and THEY love it more? (He asks, leading you into the episode about that very subject...)

    • 19 min
    Going Streaking

    Going Streaking

    The planning fallacy plagues most people, regardless of profession. We under-estimate how long something will take in the near-term, i.e. we over-estimate how ambitious we can be today. This then hurts our ability to be MORE ambitious long-term. In this story, we explore the idea of creative streaks and learn to reconcile our short-term and long-term projects and aspirations.

    • 51 min

Customer Reviews

4.9 out of 5
140 Ratings

140 Ratings

Ryan_R.T. ,

Really powerful stuff.

I don't normally write podcast reviews on iTunes since I switched to Android but I resurrected my Apple ID for this review because I feel so strongly about this show. As a designer in a business world, I've always been weary of using the word "art" when it comes to business, but as Jay describes in his episode "The Thing About Art", making art (AKA good content) is exactly what businesses should be trying to do to differentiate themselves.

Not just become another commodified expert, but make work that resonates with real people, asking questions with uncertainty and creating true impact by not saying "trust us, this is how you should do things" but instead "why do we do things this way? I don't know, but let's figure this out together." It builds trust rather than forcing it.

Every episode I've listened to has left me feeling inspired and eager to learn more and think differently about the challenges I'm facing. Seriously, if you're creating content or building a brand and you're NOT subscribed, you're totally missing out!

J. Barshop ,

I love discovering new ideas here

Unthinkable is easily one of the most genuine and value-packed podcast for creators and entrepreneurs of any stage. This show needs to be part of your weekly content diet. I appreciate the variety of episodes, the super practical takeaways, and the sincere humility of Jay to give all this amazing knowledge to the listeners for free. Thanks for all you do and keep up the incredible work! 🙌

Fit Dad Fitness ,

This show challenges me

Jay is among the very best at taking an idea and simultaneously paring it down to its most powerful elements while expanding it into a driving force that inspires creativity and thoughtfulness. Said another way, this show is fantastic, the content is like kindling on an idea flame, and Jay is one wicked smart dude.

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