189 episodes

Discover how to use your podcast to generate leads, sales, and influence in any market.

On this show Luis shares his best tested and proven secrets, tips, and strategies from launching over 60 podcasts in over a dozen different niches and generating over 6.5 Million Downloads for his clients.

Learn how to increase your podcast listenership, create multiple new revenue streams with your podcast, sell more of your core offer and build a show that gives you leverage and authority in your space. From picking the right monetization strategy for your podcast to learning how to position your podcast in a crowded market on Apple and Spotify; this is show is the ultimate marketing and sales resource for online business owners who want to know what works with podcasting.

Get in touch over on Instagram podcastdomination.co

Podcast Domination Show Luis Diaz

    • Education
    • 5.0 • 35 Ratings

Discover how to use your podcast to generate leads, sales, and influence in any market.

On this show Luis shares his best tested and proven secrets, tips, and strategies from launching over 60 podcasts in over a dozen different niches and generating over 6.5 Million Downloads for his clients.

Learn how to increase your podcast listenership, create multiple new revenue streams with your podcast, sell more of your core offer and build a show that gives you leverage and authority in your space. From picking the right monetization strategy for your podcast to learning how to position your podcast in a crowded market on Apple and Spotify; this is show is the ultimate marketing and sales resource for online business owners who want to know what works with podcasting.

Get in touch over on Instagram podcastdomination.co

    Use the Prescription Method to Close More Deals and Create Super Fans

    Use the Prescription Method to Close More Deals and Create Super Fans

    I was texting a seasoned podcaster the other day when he shared with me this amazingly simple but highly effective way of getting your podcast out there...It takes a little work but if your coaching, consultant or a service provider selling high end service then this can literally be the exact system you and your team use to turn the podcast into a client generating machine
    Let's hop in!
    Context:
    So I was texting a friend the other day asking him some questions about marriage. I'm a new husband and I personally feel I make a lot of mistakes being a newbie at this I always look to seek out an expert to shorten my path and with the end hope of making LESS mistakes and learning from someone else!


    So .... He and I were going back and forth and when he knew what I needed help with he used what I'm going to call the podcast prescription method...


    Let me explain - since he's going hundreds of podcasts he's talked about just about every know problem there is in marriage lol


    So instead of explaining is again to me in a text he simple prescribed 3 episodes of his podcast to me and said listen to these it will give you some deep thoughts on this topic these episodes were from last year and some were from 2 or 3 years ago...




    He does that ALL THE TIME with people who have questions on SM or people who ask him questions via email...


    ALL day he and his team are "Prescribing" the podcast to people...


    This does 4 things,
    Makes it easier for his team to support their followers with deep answers
    Increases his downloads
    Gives the listener a better answer than a quick 2 sentence explanation in a IG Chat
    And it makes it feel like they are listening with intentions b/c he told them aka prescribed that episode for their situation...


    He's leveraging the podcast as a GIANT FAQ board that also serves people at a deeper level and warms them up!




    Genius...


    Now for you if you have a sales team or you're jumping on the phone or zoom with prospects all the time you should have some episodes that you think would help people or answer objections or simple show people that you can help them BEFORE they speak to you or your team...


    For example, a simple way to do this is to interview your success stories


    so next time you get on the phone with someone who is SIMILAR to a past client you can send them the podcast episode and actually get them to listen




    Now they may or may not listen but you can have it there as a piece of pre-call content to increase your conversions...


    Content


    Now practically what you can do is model something we call our podcast tracker which is a https://docs.google.com/spreadsheets/d/1QriboL5pfdR4-gf7yQdVUL-aDlutxx8wYE2kIbX8Ohk/edit?usp=sharing (google sheet FULL of all our podcast episodes..)


    IF you have a google sheet with the names, episode number, link and some info for who this is for your team then your sales setters and sales team can SEND it prior to the call.


    You can also use it for an FAQ.... this serves your clients better and increases


    🎁 Free Resources 🎁


    🎙️ All of My Podcast Equipment and Software: https://www.podcastdomination.co/equipment


    😃 My Best Episode For “Soon To Be” Podcasters: http://bit.ly/PreLaunchMode


    ➡️ Other Shows About Podcasting I Host:
    How to Launch a Podcast: https://pod.link/1541656482
    How to Grow a Podcast: https://pod.link/1541653113
    Podcasting for Fun and Profits (co host with Yann Ilunga): https://pod.link/1557901626


    Need Help Launching or Scaling Your Podcast Downloads?


    🚀 Get Your Podcast Launched in14 Days with Our Step by Step System Without Creating New Content
    → http://bit.ly/14RapidPodcast


    🎤 DFY Services with Podcast Domination: High Level Podcast/Video Production | Podcast Ads | YouTube
    → https://www.podcastdomination.co/ (https://www.podcastdomination.co/)


    💣 Results: https://www.podcastdomination.co/proof..

    Everything You Need To Know About Apples New Premium Subscription Model and New Look

    Everything You Need To Know About Apples New Premium Subscription Model and New Look

    PDS #178
    What you need to know:
    - There's No way to see WHO subscribes or get their emails
    - This new subscription model will primarily benefit the GIMLET MEDIA's, Wondery's and NPR's of the World....not independent creators.
    - Apple will take 30% the first year then 15% After that
    - $19.99 per year to offer paid subscriptions
    - Pricing is set by creators (and billed monthly by default).




    Sources:
    - https://mashable.com/article/apple-paid-podcast-subscription-creators/
    - https://techcrunch.com/2021/04/20/apple-unveils-podcast-subscriptions-and-a-redesigned-apple-podcasts-app/
    - https://indianexpress.com/article/technology/tech-news-technology/apple-podcast-subscriptions-all-your-questions-answered-7288238/




    Connect with Luis:
    Website- https://www.podcastdomination.co/
    Instagram- https://www.instagram.com/luisryandiaz/
    Facebook- https://www.facebook.com/luisryan4

    • 15 min
    Scaling from 60K Months to 400k Months (0 to 20k dls) with Brian Mark- Where are they at Now Series

    Scaling from 60K Months to 400k Months (0 to 20k dls) with Brian Mark- Where are they at Now Series

    PDS #177
    Do you want to learn how to explode your business through podcasts? In this episode, you will know what's working in their podcast or what's working in their business and some tips that you can implement right now for your business. My guest is a fellow fitness buff, a fired up guy and friend, Brian Mark who had a business doing 60k a month, but with the podcast it really took him to the next level. You'll be able to see how he did it all from his perspective and get some great takeaways for your own content strategy. If you're looking for an edge over other businesses out there then this episode is perfect for you!
    In this episode:
    - Understanding social capital
    - Grow your show with the Prescription Method
    - Double or triple your reviews by following this one tip
    - Two tips that every podcaster should know in order to grow their shows.
    - A recommendation from Luis to push for more reviews
    - Grow your show with the Prescription Method
    - Learn how to make a marketing plan for your podcast and get free advertising




    Connect with Brian Mark:
    Instagram - @bmarkfit
    Facebook: https://web.facebook.com/Bmarkfit (https://web.facebook.com/Bmarkfit)
    Website: https://pt-domination.com/ (https://pt-domination.com/)




    Connect with Luis:
    Website- https://www.podcastdomination.co/
    Instagram- https://www.instagram.com/luisryandiaz/
    Facebook- https://www.facebook.com/luisryan4

    • 30 min
    How to Pivot Your Podcast & Lessons Learn From Landing Clients From Her New Podcast with Jess Jacobsen

    How to Pivot Your Podcast & Lessons Learn From Landing Clients From Her New Podcast with Jess Jacobsen

    PDS #176
    Jess Jacobsen is a social media strategist and host of the Social Strategy Slayer podcast. She's also a former client of ours! In this episode, we'll talk about how she pivoted her podcast to be more successful and what lessons she learned from landing clients through her podcast. We'll also chat about how the podcast has helped grow her business.
    Listen in for some great advice! And don't forget to subscribe to the Social Strategy Slayer Podcast on Apple Podcast or Spotify so you never miss an episode!
    In this episode:
    - Jess’ learnings in podcasting that are valuable for people who want to be in the podcasting space?
    - How to use the podcast to niche down and use it as an asset in the market that you are serving?
    - A selfish question from Jess for Luis on how his agency sees social media working on the promotion of a podcast.
    - What is the Core Piece of Content (CPC) process and how to distribute it and make it work holistically to all funnels?




    Resources:
    Captivate.fm - https://www.captivate.fm/
    Get your free downloadable training on 'Optimize Your Instagram Bio to Convert' here:
    https://www.authenticinfluencemedia.com/pl/272507




    Connect with Jess Jacobsen:
    Website: https://www.authenticinfluencemedia.com/
    Social Strategy Slayer podcast on Apple: https://podcasts.apple.com/us/podcast/id1529940820
    Instagram: @jessjacobsen
    Facebook: https://www.facebook.com/jessjacobsensocial




    Connect with Luis:
    Website- https://www.podcastdomination.co/
    Instagram- https://www.instagram.com/luisryandiaz/
    Facebook- https://www.facebook.com/luisryan4

    • 42 min
    Client Case Study- 0 to 500k Downloads in Less Than 1 Year with Katie Ferraro

    Client Case Study- 0 to 500k Downloads in Less Than 1 Year with Katie Ferraro

    PDS #175
    If you are launching a podcast now, you will learn tons in today's ’Where Are They Now Series’, a catch up episode with one of my clients. We linked up early in 2020 and around Mother's Day and amidst the pandemic, she dauntlessly launched her podcast, Baby Led Weaning. Now her podcast continues to rank no. 2 in the parenting category and has been crushing in on 500K downloads in less than a year. You’ll be amazed at how Katie Ferraro took on the strategies that she has learned in the program and how she has created her own initiatives to leverage the success of her podcast.


    In this episode:
    - Discover the strategies Katie uses to grow her podcast
    - Hear from an experienced podcaster and learn what helped them make it as big as they have
    - What’s keeping them at #2 in the parenting category
    - How does she monetize your show?




    Resources:
    https://podetize.com/ (Podetize)
    https://www.captivate.fm/ (Captivate.fm)




    Connect with Katie:
    Website: https://www.fortifiedfam.com/ (https://www.fortifiedfam.com/)
    Podcast: https://blwpodcast.com/ (https://blwpodcast.com/)
    Instagram: @babyledweanteam
    Facebook: https://www.facebook.com/fortifiedfam/ (https://www.facebook.com/fortifiedfam/)




    Connect with Luis:
    Website- https://www.podcastdomination.co/
    Instagram- https://www.instagram.com/luisryandiaz/?hl=en (https://www.instagram.com/luisryandiaz/)
    Facebook- https://www.facebook.com/luisryan4 (https://www.facebook.com/luisryan4)

    • 49 min
    5 Secrets To Recording Flawless Audio from Your Home

    5 Secrets To Recording Flawless Audio from Your Home

    PDS #174
    Today I will let you in to the 5 secrets that will help you produce better quality podcasts from your home. You do not have to have a fancy studio to record your content, you just have to master the tactics that I have proven to do the trick. Don’t fret on whether you have the best microphone or you think your voice is weird or something else, because it’s all very simple.
    In this episode:
    Biggest roadblocks that people get tripped on why they cannot record or produce quality podcasts
    The five simple tactical secrets to help you record flawless audio from your home
    Quiet background
    Mute your notifications
    Your mouth should be 3 to 6 inches away from the microphone.
    Make sure your contact points with your body and the floor, or the chair or the desk are neutral.
    Look for a lower ceiling room and a carpeted one.


    Resources:
    https://www.podcastdomination.co/offers/FZog2oLH/checkout (14 Day Rapid Podcast Launch System)




    Connect with Luis:
    Website- https://www.podcastdomination.co/
    Instagram- https://www.instagram.com/luisryandiaz/?hl=en (https://www.instagram.com/luisryandiaz/)
    Facebook- https://www.facebook.com/luisryan4 (https://www.facebook.com/luisryan4)

    • 15 min

Customer Reviews

5.0 out of 5
35 Ratings

35 Ratings

Mark J. Nelson ,

Love The Value Being Given

Luis goes out of the way to help people in their journey growing a podcast. Love listening and love learning from Luis. Great podcast.

TracyB-DarkHorse ,

Knowledge bombs

Always gettting awesome knowledge bombs and tips from Luis. He is a value giving machine!!

Caleb Guilliams ,

Love Luis and his content

If you want to excel in the podcast space you need to listen to this show and read Luis’s book “How to Get Your First 100,000 Podcast Downloads” love how go giving Luis is!

Top Podcasts In Education

Listeners Also Subscribed To