Qurious China aims to bring you bite-sized insights into China, where I interview professionals, executives and entrepreneurs currently working and living in China. In my humble opinion, one needs to be on the ground of China to get the ins and outs and the know-hows. To satiate my own curiosity of China, I created this podcast where I get to pick brains of these experts on tips and advice of engaging the Chinese market.
Qurious China Episode 8 - with Miro Li, Founder Double V
In this episode, I invited Miro Li from Double V to speak on one of the most popular social media/commerce channels Red App (aka Xiao Hong Shu). We discussed how brand can engage Red as an entry platform into the China market, how to engage KOLs (Key Opinion Leaders) and how frequent the brand should post content and in what format. It's packed with gems so have a listen.
Qurious China Episode 7 - with Peter Arkell, MD, Carrington Day
In this latest episode on Qurious China Podcast, Peter Arkell shares his enormous knowledge in human resources and talent acqusitions in China and its change over the years. He also reminds us how under-represented Australian ASX companies are in China compared to other Western countries and his advice towards, particularly the board members of the ASX companies. Show notes can be found on www.quriouschina.com
Qurious China Episode 6 - with Hannah Keirl, Founder, Spirits Box
In this episode, I got to speak to Hannal Keirl, Founder of Spirits Box, who helps Australian craft spirits enter the Chinese market. I Having had a successful career internationally, Hannah shares her "secret recipes" of doing business in China, now selling Aussie craft spirits to over 10 cities in China. Lots of tips and advice for starting your business in China in this one so have a listen.
Qurious China Episode 5 - with Matthew McKenzie, Co Founder, The Export Group
In this episode, I reached out to Matthew McKenzie from the Export Group. also the strategist behind the "Weet-bix" success in China.
Matthew shared his view on how to select the right partners, how to identify the right audience as well as his tips and advice on taking your business to China.
Show notes: https://www.quriouschina.com/blog/how-to-pick-the-right-business-partners-with-matthew-mckenzie-the-export-group
Qurious China Episode 4 - with Tim Lyons, CEO, ManageChina
In this episode, I reached out to Tim Lyons, CEO of Manage China, a Shanghai and Hangzhou-based advisory and business process management consultancy specialising in assisting foreign companies with a small China footprint to manage their market entry and/or day-to-day compliance/management requirements in China.
Tim is a seasoned expat and has lived and worked in China for the past 16 years. Hailing from an education background, Tim is able to apply his education experience and expertise advising education providers accessing the Chinese market.
We discussed about the regulations involved as well as a few mistakes in Tim's opnion almost all businesses make when it comes to doing business in China.
Tim has also shared some trends he sees coming as well as tips and advice for education players to enter the market.
Show notes: https://bit.ly/2MP9fQs
Qurious China - with Will Zhao, Head of China Operations, Metcash
In this episode, I was delighted to speak to Will Zhao, Head of China Operations at Metcash Asia. Will has an extensive industry experience prior to joining Metcash in China.
In this episode, we discussed Metcash's unique China strategy, its target audience, common myths perceived by foreign businesses as well as tips and advice for brands that are trying to enter the market.
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Insightful look into China's growing influence
The host asks thought provoking questions to the future thinkers and doers in China! Really looking forward to hear where this goes :)