107 episodes

A quick daily hit with Carl Gould to achieve a lifetime of results. #70secondCEO your micro-podcast...GO! Carl is the creator of the 7 Stage Growth Method, which has propelled over 75,000 companies worldwide. In this micro-podcast Gould shares actionable, practical tips to grow your business. You're too busy to be reading this, start listening!

Carl Gould #70secondCEO Carl Gould

    • Business
    • 4.4 • 5 Ratings

A quick daily hit with Carl Gould to achieve a lifetime of results. #70secondCEO your micro-podcast...GO! Carl is the creator of the 7 Stage Growth Method, which has propelled over 75,000 companies worldwide. In this micro-podcast Gould shares actionable, practical tips to grow your business. You're too busy to be reading this, start listening!

    CarlGould-#70secondCEO- Vision Statement

    CarlGould-#70secondCEO- Vision Statement

    Where do you want your business to be in a year? How about 10? Here’s why those questions are important…
    Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results.
    The vision statement, where will we be in five years? 10 years, 20 years from now? Where will we be in one year? Where will we be in three years? What does the future look like for the business in our mind's eye? When we close our eyes and think about our business? What do we see? I know what do you see. Next, our values statement, what do we hope our business will be remembered? As, what are we here to contribute? Who are we here to educate? What experience will people come away from? How will we empower our clients? How will we make our customers feel better about themselves and their lives and their businesses, if that's appropriate, by being part of our organization, whether they be an employee or a customer. What are we going to stand for? What are our priorities for our business?
    Like and follow this podcast so you can learn more. My name is Carl Gould and this has been your #70secondCEO.

    • 1 min
    CarlGould-#70secondCEO- Outcomes

    CarlGould-#70secondCEO- Outcomes

    Why does your business exist? Who does it serve? What’s its unique idea? Carl helps you through these questions and more…
    Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results.
    We talked about our outcome, what is our outcome for stage one? Our outcome is to design our future and we're going to do this using our seven stage power tools, designing our mission, vision and values. Our purpose statement, we're going to do our business plans, our marketing plans, our sales plans, our milestones, planning, in order to give ourselves the best chance of success. So how do we do, how do we design a mission statement? Well, our mission statement, essentially we ask, why does this business exist? What are we here to do? Who are we here to serve? What is our product, our service or our unique ideas? answer those questions.
    Like and follow this podcast so you can learn more. My name is Carl Gould and this has been your #70secondCEO.

    • 1 min
    CarlGould-#70secondCEO- The Competitive & Creative Plane

    CarlGould-#70secondCEO- The Competitive & Creative Plane

    Some of the world’s most successful companies spun familiar products into industries of their own. Carl explains the Creative Plane.
    Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results.
    Your business can operate on one of two planes, the competitive plane where you are literally fighting with all the same people for the same dollar, or the creative plane where you create something new or you perfect something that is existing to the point where people seek you out. So, Apple Computer is very innovative, the iPod, the iPhone, for example, and there'll be more. And Starbucks, for example, took a bean and made it into the industry it is today. They took something that's existing coffee, been around forever. They made it into an industry of its own, and they eliminated their competition, they created an industry in which they now lead.
    Like and follow this podcast so you can learn more. My name is Carl Gould and this has been your #70secondCEO.

    • 1 min
    CarlGould-#70secondCEO - A Dream is Born

    CarlGould-#70secondCEO - A Dream is Born

    Formulate your vision. Design your success. Carl explains Stage 1.
    Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results.
    Stage one, the strategic planning stage. Whether you are a new business, a startup business or an existing business that is seeking to launch a new product, a new division, or bring in a new brand to your product offerings, you need to either visit or revisit the strategic planning stage. This is an opportunity for you to formulate and create your vision and design your success because as we said before, at this stage, a dream is born, you are designing here, you're going to set the direction for your business or your product or your service then you are going to sell it and then create it later. We talked about the personal seat licenses where stadiums pre sell their seats before the stadium has ever built. Apple Computer, pre-sold the iPhone very successfully. Ray Kroc and now franchisors around the world, sell business concepts and business systems prior to them even being built.
    Like and follow this podcast so you can learn more. My name is Carl Gould and this has been your #70secondCEO.

    • 1 min
    CarlGould-#70secondCEO- Stage 7

    CarlGould-#70secondCEO- Stage 7

    One reason to start a business is to sell it. Carl explains the succession stage.
    Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results.
    If you choose to go through to stage seven, whether you choose to sell your business or not, it is still part of the success cycle to position your company that it is sellable. Because in the end, the business is its own person, and they need to be a positive cash producing asset and that's what makes it sellable. Stage seven, the succession stage. This is when a legacy is born, you're firing on all cylinders. You are an MVP business and an MVP organization. You have strong direction, robust sales, consistent systems, you have quality products and controls, you can now pass this business along you can donate it, you can will it or sell it to somebody or you can keep it as a cash producing annuity or asset and that success cycle from stage one to stage seven can be a 36 month journey, follow the methodology and in 36 months you can go from startup to seven figures and be in a position to succeed your business or sell it in 36 months or less.
    Like and follow this podcast so you can learn more. My name is Carl Gould and this has been your #70secondCEO.

    • 1 min
    CarlGould-#70secondCEO- A Star is Born

    CarlGould-#70secondCEO- A Star is Born

    Stage 6 is the saleability stage: When new products sell themselves and you can expand into new locations.
    Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results.
    When you bring your business to the sustainability stage, you can now expand open up new locations, introduce new products, because your business is now sustainable and that leads you to stage six. Stage six is the saleability stage. A star is born. Why do people start a business? Well, one of the many reasons to start a business is to sell it. When you begin at stage one with stage seven in mind. When you design a stage one, you're thinking of stage seven, where am I going to be in five years? That's revision, you might be starting the business with the succession or the sale in mind. You're now a credit worthy and investor friendly business. At this point, your focus turns back to sales. The work you are doing is rewarding you in spades. You make the books look fantastic and this is not a time for overhauling the business. 
    Like and follow this podcast so you can learn more. My name is Carl Gould and this has been your #70secondCEO.

    • 1 min

Customer Reviews

4.4 out of 5
5 Ratings

5 Ratings

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Outsized return for your time!

As entrepreneurs, time is incredibly valuable. That is why I love this podcast as it gives you practical proven strategies to grow and even sell a successful business.

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