53 episodes

How Agencies Thrive is dedicated to helping forward-thinking, digitally savvy, lean-and-mean marketers win in the rapidly evolving digital landscape.

Learn more at www.stackadapt.com.

How Agencies Thrive StackAdapt

    • Business
    • 5.0 • 12 Ratings

How Agencies Thrive is dedicated to helping forward-thinking, digitally savvy, lean-and-mean marketers win in the rapidly evolving digital landscape.

Learn more at www.stackadapt.com.

    S4 E4 | Audience Segmentation Strategies With HubSpot

    S4 E4 | Audience Segmentation Strategies With HubSpot

    Learn how audience segmentation can enable marketers to personalize content and create a consistent brand message. Host Sneha Suhas from StackAdapt is joined by Kelly Sarabyn from Hubspot to explore audience segmentation strategies.

    • 23 min
    S4 E3 | AI and The Power of Programmatic

    S4 E3 | AI and The Power of Programmatic

    Dive into the world of AI and programmatic advertising to learn the advantages of AI-driven platforms. Get an informed look into an exciting future where AI might generate ad content, and redefine KPIs. Host Sneha Suhas joined by AI experts Zeynep Akkalyoncu and Arthur Faisman from StackAdapt.

    • 30 min
    S4 E2 | Lights, Camera, Digital: The Art of Entertainment Marketing

    S4 E2 | Lights, Camera, Digital: The Art of Entertainment Marketing

    Learn how the digital landscape is transforming the way entertainment is promoted. Join host Sneha Suhas as she chats with entertainment marketing expert Amanda Au. They uncover the power of analytics, best practices in entertainment marketing, creative approaches that draw audiences, and emerging trends in the world of entertainment marketing.

    • 35 min
    S4 E1 I Marketing Funnels Demystified: Strategies for Success

    S4 E1 I Marketing Funnels Demystified: Strategies for Success

    Learn how to build a full funnel marketing strategy, how non-linear customer journeys work, and how to optimize your marketing funnels across platforms and industries. Host Sneha Suhas is joined by marketing experts Chris Barr and Adam Ansoff from Add3 to discuss.
    ©StackAdapt Inc.2023

    • 24 min
    S3 Bonus Episode 6 | Decoding Marketing Attribution: Data Driven Success

    S3 Bonus Episode 6 | Decoding Marketing Attribution: Data Driven Success

    Learn how new strategies and technologies are enhancing the world of marketing attribution. Sneha Suhas explores how Jewelry Television shifted their marketing attribution strategy to thrive in the evolving digital landscape. Take away insights on selecting an attribution model that aligns with your business and marketing efforts, with expert input from Ryan Mcclurkin, Chief Analytics Officer at Jewelry Television.
    ©StackAdapt Inc.2023

    • 36 min
    S3 Bonus Episode 5 | Strategies for Success in Marketing Financial Services

    S3 Bonus Episode 5 | Strategies for Success in Marketing Financial Services

    Sneha Suhas is joined by experts in financial services marketing to unpack the latest trends shaping finance, and to share strategies for marketers in the finance industry. Daniel Allocca, Partner and Head of Digital and Integrated Marketing, Alli Van Spankeren, Vice President, Digital and Integrated Marketing, both from Prosek Partners and Sam Jensen from StackAdapt join Sneha Suhas to discuss actionable insights in the competitive financial marketing landscape.
    ©StackAdapt Inc.2023

    • 36 min

Customer Reviews

5.0 out of 5
12 Ratings

12 Ratings

TiffaniandDogs ,

Great Marketing Content

Thoughtful and insightful content for B2B marketers and brands interested in programmatic. Well done and excellent sound quality! Great easy listening for the workday.

Top Podcasts In Business

Ramsey Network
Money News Network
NPR
Dan Fleyshman
Sean Castrina
Hala Taha | Entrepreneurship & Self-help | YAP Media

You Might Also Like