In a brand new video podcast series, Bert E. Miller connects with leaders across categories to discuss their proudest achievements, greatest challenges, and where they focus their energy each day. Tune in for countless valuable lessons that can be applied to today’s World of Work.
With over 34 years of leadership experience in the talent access arena, Bert currently serves as CEO of Protis Global and ace Talent Curators, Co-Founder of BCC Media, and President and CEO of MRINetwork, a network-centric recruitment organization that offers consulting, training, contract staffing, and community building to over 325 search firms worldwide.
Bert’s expertise in search and recruitment dates back to 1995, when he co-founded Protis Global, an MRINetwork member and award-winning search and recruitment firm specializing in F&B, CPG, cannabis, and hospitality industries. Protis Global has built some of the most iconic brands in the CPG space — including Red Bull North America, Diageo, and Hostess.
Navigating Difficult Conversations | Chris Voss, The Black Swan Group
Find out what it takes to win high-stakes negotiations and uncover tactics to help you get more of what you want in business and your career.
In hostage situations, successful negotiations often mean the difference between life and death. Similarly, in business and in our careers, thoughtful discussions can make or break favorable outcomes. When the stakes are high or emotions boil over, it can be difficult to know what to say, or how to bring others together with you down a shared path.
Chris Voss knows how to diffuse high-pressure situations, and come out ahead. After growing up in the Midwest, Chris became a Kansas City police officer and went on to join the FBI as a lead crisis negotiator. His best-selling book, Never Split The Difference: Negotiating As If Your Life Depended On It, is largely considered the industry handbook for successful business negotiations. Today, as Founder and CEO of The Black Swan Group Ltd., Chris helps others to master the art of negotiation.
Chris joins Bert to discuss what makes someone a great negotiator, and how human beings are all driven by the same decision-making systems. Discover the one tactic that anyone can leverage to gain an advantage, and how to rally others to your side. Chris talks about what goes into getting a little better each day, and how leaders can inspire their teams and others to realize mutual gains.
Part 2: Reaching Gen Z | Sean Koffel, Watchfire Ventures
Sean Koffel returns to Beyond the Bottom Line to talk about building brands for tomorrow's buyer. He predicts the demise of craft culture ("I think it's sort of lost the plot"), and contrasts the "cool factor" of generations past with Gen Z’s desire for great products that tell the truth..
Sean credits this shift to Gen Z being raised with social media. He describes how the cohort isn't using their Instagram or TikTok channels to perfectly curated version of themselves — and they expect the same of today's brands. In tandem, they're really the first generation to connect their external appearance with what they put in their bodies. They're curious about what's in their food, their alcohol, their makeup in a way that past generations weren't. They're looking for transparency at every level.
Add in the fact that people of all ages have spent the last year thinking about what it is they really want — from products, from brands, and from their lives in general. Sean warns against trying to force a pre-COVID brand strategy into a post-COVID world.
In the second of a two-part series, Sean and Bert dissect what this means for consumer-facing brands, what unique opportunities the pandemic has presented, and how Watchfire is helping emerging brands from "zero to one".
Part 1: Shifting Consumer Behaviors & Finding the New Cool | Sean Koffel, Watchfire Ventures
In the first of a two-part series, Sean talks about the business lessons learned from his time with the Marine Corps, and how new consumer behaviors resulting from the pandemic will shape our economy for generations to come.
A mainstay in the adult beverage industry, Sean first met Bert while he and his business partner were launching American Born Moonshine in Nashville a decade ago. The duo have since turned their success into launching a Venture Capital Firm call Watchfire Ventures that invests in early stage consumer product and consumer technology businesses.
Sean shares his perspectives on the bifurcated consumer segments that are developing before our eyes: those more hesitant and risk-averse who will place increasing trust on word-of-mouth and micro influencers, and those craving consumerism, travel, and in-person brand exposure at a scale never before seen. His prediction? A whole new type of "cool" factor as people look to reconnect and share new meaningful experiences with friends.
Tune in to hear all of Sean's predictions and advice on designing true omni-channel businesses and strategies that are built to last.
Embracing Reinvention | Raul Leal, Virgin Group
Raul Leal leaving his role at the helm of Virgin Hotels this year to find the next challenge should come as no surprise. "It's a company that believes in reinvention," Leal says.
Leal was first hired as CEO of Virgin Hotels, more than a decade ago, to turn a PowerPoint presentation into a reality. Today he sits on the Virgin Group Board of Directors, providing strategic oversight to the full portfolio of Virgin companies.
In this episode of Beyond the Bottom Line, Leal describes just how much trust Sir Richard Branson places in his team. "His philosophy is really to hire the most talented people and let them do their thing," shares Leal. "He always gives credit to the people that are actually doing the job."
Part of Virgin Group's leadership strategy has always been to push for a point of view. When it came to matters concerning the planet, the team's POV was that implementing CSR quotas wasn't nearly enough. They wanted to actually educate their teams on what a carbon footprint was, how to calculate it, and how to shrink it, in order to then take that knowledge home to their families and their communities and effect real change. "Knowledge is power," Leal says. "I think a lot of time, that information stays at the top, and it needs to come down."
The planet is just one element of the three Ps that guide Virgin Group's vision: people and partners round out the trifecta. So when Leal was building the Virgin Hotels team from the ground up, finding people who bought into the purpose was P1. In this tell-all interview, he shares his strategy behind a true people-first company, his predictions for a post-pandemic hospitality sector, and more.
Pioneering Change | Dr. Jean Carruthers, Botox Pioneer
Dr. Jean Carruthers is nothing short of a pioneer. The Vancouver-based ophthalmologist was treating a patient for eye spasms in the 80s when she connected the dots between the botulinum toxin A she was injecting and softened wrinkles in the treated area. Fast forward four decades, and Dr. Jean's discovery — now widely known as Botox — has become perhaps the most popular cosmetic dermatology treatment used today.
In this 30-minute conversation, Dr. Jean — who has since brought several more new drugs and treatments to market — describes how to pursue a belief that you know to be correct, even when everyone around you thinks you're wrong. The legendary MD explains how to support your theory with research, find an advocate, and stop at nothing to effect change that will make a difference in other people's lives — lessons that translate into any area of business.
While Dr. Jean continues to be involved in clinical trials for revolutionary new drugs and treatments, her perspectives on innovation aren't limited to her medical expertise. Among other takeaways that can be applied across industries, sectors, and disciplines, is Dr. Jean's advice on the future of shared workspaces. Having opened a new patient practice in the spring of 2020, Dr. Jean shares some of the details — from an optimized patient flow, to a state-of-the-art ventilation system — that every sector should consider as we navigate return-to-work plans.
Throughout our conversation, Dr. Jean proves the value in remaining open to change and to proactively seeking out opportunities to innovation. Learn what it takes to shift public perception with data and science, and impact the course of an entire industry from the Canadian doctor who first discovered the cosmetic application of Botox.
Building a Flexible Future | Sasha Yablonovsky, Career Builder
The team at CareerBuilder is looking back to look forward. As one of the world's leading job portals, CareerBuilder has access to data from across the global economy that they use to identify major trends in the World of Work. In this episode, President Sasha Yablonosky shares the three trends most likely to shape the year ahead.
Sasha begins by focusing on upskilling. She explains that the long-time buzzword will take on new meaning in 2021 as nearly 10.9M unemployed Americans reassess their futures in a workforce drastically impacted by the COVID-19 pandemic.
Next, she discusses strategies CareerBuilder has implemented to build a truly diverse team and break down traditional hiring biases, and describes the double-edged sword of remote work where increased global opportunities and connectivity must be considered in conjunction with the long-term implications of employee isolation.
Tune in to Beyond the Bottom Line's official launch episode to hear what two industry leaders expect from the future World of Work (think flex > remote), the new prioritization of employee skills (EQ > IQ), and the onus of the employer through a period of immense change.