A weekly must-listen podcast hosted by Nautilus Marketing founder, Tom Jauncey. A show full of marketing and business insights for the true nerd in you!
Tom shares stories on business, marketing and the life of being the Head Nerd at Nautilus Marketing along with useful actionable marketing tips each episode.
A WordPress Security Blueprint
Fend off hackers and keep your WordPress website running smoothly with our rundown of simple yet crucial steps!
In this week's episode, we pull back the curtain on WordPress security, dispelling misunderstandings and shedding light on how, with a little extra care, you can make your website fortress-like. We dive into the nitty-gritty of WordPress maintenance, from the need for unique admin usernames and passwords to the wisdom of changing your login URL.
Discover the importance of regular backups, the potential risks of shared servers and the value of our maintenance packages in ensuring your site's safety.
The Power of the MVP in Marketing
Ever wondered how to make the most of your marketing budget without breaking the bank? That’s what we’re diving into on this week's episode, as we unpack the concept of a Minimum Viable Product (MVP) and its application in marketing.
Together, we delve into how the MVP approach can be a game-changer for your business and you'll discover how this method can test new markets and industries without a mammoth initial investment.
We also share a fascinating real-life case study from our client's experience, where we created an MVP to explore different marketing strategies without splashing out on ads.
Boosting Efficiency with Monday.com
Are you looking to boost your productivity like never before? Do you desire a tool that's not just a project management system, but an all-encompassing platform for your business?
This week, we share how we graduated from Trello and Slack and fully integrated Monday.com into every facet of our business.
From CRM to project management, billing, custom automations and integration with other platforms like Google Ads and Canva, Monday.com has been a game changer for us and could be for your business too.
Exploring the Potential of Direct Marketing
Have you ever wondered how a stack of data can be transformed into a powerful marketing tool? Or how an event like Pride can become a platform for your brand to shine?
Spoiler alert: we're unraveling the power of direct marketing in this week's immersive discussion.
Tom unpacks the art of sending out physical mail shots, leaflets with call-to-actions and the potential of partnering with other brands to mutually amplify your messages. We're also spilling the beans on how to utilise events and apps for your marketing - an often overlooked, but potent strategy.
Harnessing the Power of CRM Systems
We explore how CRM systems can revolutionise your business operations from forecasting to planning, lead tracking and even how to effectively use them for discount tracking. By sharing our personal journey using HubSpot, Tom reveals the value a CRM system can add to your business.
We'll take you through the early stages of lead tracking for marketing success, exploring the critical role it plays and how you can streamline your business processes to boost lead generation strategies.
How Your Daily Life Can Fuel Powerful Content Creation
What if the secret to compelling content lies in your everyday conversations?
Bold statement, sure, but in this episode, Tom explores the power of real-life stories and experiences in crafting engaging content for your social media and websites. Ditch those stock images; authenticity is the new currency!
Tom breaks down practical strategies to transform your daily dialogues, business meetings and client calls into captivating narratives for your audience.
Nauti Nerds is proudly produced by Urban Podcasts.