99 episodes

Nonprofit Nation is hosted by Julia Campbell, digital marketing and fundraising expert, nonprofit consultant, and author of Storytelling in the Digital Age: A Guide for Nonprofits and How to Build and Mobilize a Social Media Community for Your Nonprofit in 90 Days. Julia helps nonprofits build movements, and in her work she teaches nonprofits how to build community, audience and raise influence on social media channels. On Nonprofit Nation, Julia sits down with nonprofit industry experts and practitioners to get advice on the best ways to build a thriving movement and a vibrant, passionate community around a cause. Topics include fundraising, storytelling, and marketing of course - but it also dives into mental health issues, leadership strategy, digital wellness, and much more. Julia's guests share practical wisdom, entertaining stories, and real-world tips that will help you strategize, plan, and grow your nonprofit. You never know exactly what you’re going to learn when you tune into Nonprofit Nation, but you can be assured that it will be worth your valuable time and attention. Be sure to click the subscribe button on Apple podcasts or wherever you get your podcasts.

Nonprofit Nation with Julia Campbell Julia Campbell

    • Business
    • 5.0 • 42 Ratings

Nonprofit Nation is hosted by Julia Campbell, digital marketing and fundraising expert, nonprofit consultant, and author of Storytelling in the Digital Age: A Guide for Nonprofits and How to Build and Mobilize a Social Media Community for Your Nonprofit in 90 Days. Julia helps nonprofits build movements, and in her work she teaches nonprofits how to build community, audience and raise influence on social media channels. On Nonprofit Nation, Julia sits down with nonprofit industry experts and practitioners to get advice on the best ways to build a thriving movement and a vibrant, passionate community around a cause. Topics include fundraising, storytelling, and marketing of course - but it also dives into mental health issues, leadership strategy, digital wellness, and much more. Julia's guests share practical wisdom, entertaining stories, and real-world tips that will help you strategize, plan, and grow your nonprofit. You never know exactly what you’re going to learn when you tune into Nonprofit Nation, but you can be assured that it will be worth your valuable time and attention. Be sure to click the subscribe button on Apple podcasts or wherever you get your podcasts.

    Leveraging AI for Nonprofits with Joshua Peskay

    Leveraging AI for Nonprofits with Joshua Peskay

    This episode is sponsored by RoundTable Technology - the Nonprofit IT Partner. On January 26, they are offering a free webinar on the exact steps required to secure and protect your nonprofit IT in the New Year. RoundTable Technology is a managed IT and cybersecurity services organization focusing on the nonprofit sector, with over 200 nonprofit clients. Head over to NonprofitIT.com/best-ever to save your seat now.

    Maybe you've heard of chatbots, the Lensa app (for all those futuristic selfies filling up your feed), or even played around with ChatGBT. AI is one of the fastest growing technologies of our time, and nonprofits need to start paying attention. 

    My guest this week is Joshua Peskay, 3CPO (CIO, CISO & CPO) at RoundTable Technology. Joshua has spent the better part of three decades helping nonprofit organizations make better use of technology in support of their missions. In addition to leading RoundTable’s security team and providing vCIO services to numerous organizations,  Joshua is a national leader in helping improve cybersecurity in the nonprofit sector. 

    We discuss:
    The benefits of AI for nonprofitsHow to use this powerful tech to grow our audiencePitfalls to avoid when using AIJosh's favorite AI toolsWhere to start, especially if you are a small shopLearn more about RoundTable Technology:
    Website:  roundtabletechnology.com Twitter: @RoundTableITFacebook: @roundtabletechnologyLinkedIn - RoundTable TechnologyWebinar: NonprofitIT.com/best-ever Connect with Joshua: 
    LinkedIn - https://www.linkedin.com/in/joshuapeskay/About Julia Campbell, the host of the Nonprofit Nation podcast:
    Named as a top thought leader by Forbes and BizTech Magazine, Julia Campbell (she/hers) is an author, coach, and speaker on a mission to make the digital world a better place.

    She wrote her book, Storytelling in the Digital Age: A Guide for Nonprofits, as a roadmap for social change agents who want to build movements using engaging digital storytelling techniques. Her second book, How to Build and Mobilize a Social Media Community for Your Nonprofit, was published in 2020 as a call-to-arms for mission-driven organizations to use the power of social media to build movements.

    Julia’s online courses, webinars, and keynote talks have helped hundreds of nonprofits make the shift to digital thinking and how to do effective marketing in the digital age.

    Take Julia’s free nonprofit masterclass,  3 Must-Have Elements of Social Media That Converts
    Connect with me on LinkedIn: https://www.linkedin.com/in/juliacampbell/

    • 43 min
    What Does Success on Social Media Mean in 2023? Part 3

    What Does Success on Social Media Mean in 2023? Part 3

    I am so excited - it’s finally here!! The doors to my signature training program, Social Media for Social Good Academy, are open - but for a limited time only! Who’s it for? For Nonprofits Who Want to Turn Social Media Followers Into Donors, Supporters, and Advocates. What do you get at the end? You will walk away with a completely doable Social Media Strategy, Action Plan, Playbook and Content Calendar! I only run this once per year, and I don’t want you to miss out! Get all the details at socialgoodacademy.com I hope to see you inside when class starts on February 6.   
    In this special three-part series I’ll review the current social media landscape as we enter 2023, important trends to consider, and the steps nonprofits can take to thrive, not just survive, in this culture of constant change.   

    Look for Part 1 - What’s Next for Nonprofits and Social Media? - and Part 2 - Where Should You Be On Social Media? wherever you are listening to this episode! 

    In Part 3, we will answer the burning question - how will I know if we are successful on social media? What does it really take? 
    I also give you the five core competencies of effective nonprofit social media managers.

    Resources:
    Say So What To Your Data Three TimesNonprofit Metrics & Measurement SpreadsheetNonprofit Social Media Content PlannerSocial Media MatrixSocial Media for Social Good AcademyAbout Julia Campbell, the host of the Nonprofit Nation podcast:

    Named as a top thought leader by Forbes and BizTech Magazine, Julia Campbell (she/hers) is an author, coach, and speaker on a mission to make the digital world a better place.

    She wrote her book, Storytelling in the Digital Age: A Guide for Nonprofits, as a roadmap for social change agents who want to build movements using engaging digital storytelling techniques. Her second book, How to Build and Mobilize a Social Media Community for Your Nonprofit, was published in 2020 as a call-to-arms for mission-driven organizations to use the power of social media to build movements.

    Julia’s online courses, webinars, and keynote talks have helped hundreds of nonprofits make the shift to digital thinking and how to do effective marketing in the digital age.

    Take Julia’s free nonprofit masterclass,  3 Must-Have Elements of Social Media That Converts
    Connect with me on LinkedIn: https://www.linkedin.com/in/juliacampbell/

    • 31 min
    How to Keep More Donors Through Strategic Communications with Madeleine St. John

    How to Keep More Donors Through Strategic Communications with Madeleine St. John

    This episode is sponsored by RoundTable Technology - the Nonprofit IT Partner. On January 26, they are offering a free webinar on the exact steps required to secure and protect your nonprofit IT in the New Year. RoundTable Technology is a managed IT and cybersecurity services organization focusing on the nonprofit sector, with over 200 nonprofit clients. Head over to NonprofitIT.com/best-ever to save your seat now.

    Donor retention is the rate at which donors maintain their relationship with your organization and continue to donate over time. While the overall number of donors is climbing, repeat donor rates keep falling. What can we do to keep more of the donors we worked so hard to attract? 

    Madeleine St. John works with clients to develop communication strategy and content that centers the donor experience. Today's donors crave engagement – which means today's nonprofits have a special opportunity to intimately invite donors into their mission as partners and participants.

    In this episode, you’ll learn Madeleine’s best tips to:
    Keep your donors warm between campaigns or eventsLeverage a welcome series and other automations for stewarding or nurturing new donors and other segmentsUse your website content, layout, and a frictionless donation process as a critical element of the donor experienceConnect with Madeleine:
    LinkedIn: https://www.linkedin.com/in/madeleinestjohn/    Facebook:  St. John ConsultingInstagram: https://www.instagram.com/stjohnconsulting/ Website:  www.stjohnconsulting.comAbout Julia Campbell, the host of the Nonprofit Nation podcast:

    Named as a top thought leader by Forbes and BizTech Magazine, Julia Campbell (she/hers) is an author, coach, and speaker on a mission to make the digital world a better place.

    She wrote her book, Storytelling in the Digital Age: A Guide for Nonprofits, as a roadmap for social change agents who want to build movements using engaging digital storytelling techniques. Her second book, How to Build and Mobilize a Social Media Community for Your Nonprofit, was published in 2020 as a call-to-arms for mission-driven organizations to use the power of social media to build movements.

    Julia’s online courses, webinars, and keynote talks have helped hundreds of nonprofits make the shift to digital thinking and how to do effective marketing in the digital age.

    Take Julia’s free nonprofit masterclass,  3 Must-Have Elements of Social Media That Converts
    Connect with me on LinkedIn: https://www.linkedin.com/in/juliacampbell/

    • 34 min
    Where Should You Be On Social Media? Part 2

    Where Should You Be On Social Media? Part 2

    Before we begin, I wanted to let you know that I’ll be opening the doors to my signature training program, Social Media for Social Good Academy, in just a few weeks. I only run this program once each year, so don’t miss out. Get on the waitlist at socialgoodacademy.com and I’ll send you all the details when it’s up and running. Sound good? See you there! 
    In this special three-part series I’ll review the current social media landscape as we enter 2023, important trends to consider, and the steps nonprofits can take to thrive, not just survive, in this culture of constant change.   

    Look for Part 1 - What’s Next for Nonprofits and Social Media? - and Part 3 - What Does Success on Social Media Mean in 2023? wherever you are listening to this episode!

    In Part 2, I’ll share the steps that your nonprofit can take to make sense of the trends, and how to decide which ones to jump on, and which ones to ignore (for the time-being anyway).

    Resources:
    Nonprofit Social Media Content PlannerSocial Media MatrixSocial Media for Social Good Academy About Julia Campbell, the host of the Nonprofit Nation podcast:

    Named as a top thought leader by Forbes and BizTech Magazine, Julia Campbell (she/hers) is an author, coach, and speaker on a mission to make the digital world a better place.

    She wrote her book, Storytelling in the Digital Age: A Guide for Nonprofits, as a roadmap for social change agents who want to build movements using engaging digital storytelling techniques. Her second book, How to Build and Mobilize a Social Media Community for Your Nonprofit, was published in 2020 as a call-to-arms for mission-driven organizations to use the power of social media to build movements.

    Julia’s online courses, webinars, and keynote talks have helped hundreds of nonprofits make the shift to digital thinking and how to do effective marketing in the digital age.

    Take Julia’s free nonprofit masterclass,  3 Must-Have Elements of Social Media That Converts
    Connect with me on LinkedIn: https://www.linkedin.com/in/juliacampbell/

    • 20 min
    How to Build and Grow a Thriving Community for Your Nonprofit with Itse Hesse

    How to Build and Grow a Thriving Community for Your Nonprofit with Itse Hesse

    This episode is sponsored by RoundTable Technology - the Nonprofit IT Partner. On January 26, they are offering a free webinar on the exact steps required to secure and protect your nonprofit IT in the New Year. RoundTable Technology is a managed IT and cybersecurity services organization focusing on the nonprofit sector, with over 200 nonprofit clients. Head over to NonprofitIT.com/best-ever to save your seat now.

    What started with an Instagram post in early 2020 has grown to a collective of hundreds. 
    Since immigrating to Canada from Nigeria, Itse Hesse struggled with the lack of safe spaces for Black women to connect with and support each other. She officially founded the Black Girl Collective (BGC) in July 2020. What began on a whim as an Instagram account grew into a vibrant and inclusive community of Black women and non-binary people.

    In this episode, I talk to Itse about why and how she founded BGC and what she has learned along the way about building a thriving community, online and off.

    Connect with Itse:
    Website: https://www.itsehesse.com/ / https://blackgirlcollective.com/LinkedIn: linkedin.com/in/itsehesse   https://www.linkedin.com/company/blackgirlcollective/ Insta:  https://www.instagram.com/i.t.s.e/ https://www.instagram.com/blackgirlcollective_/About Julia Campbell, the host of the Nonprofit Nation podcast:
    Named as a top thought leader by Forbes and BizTech Magazine, Julia Campbell (she/hers) is an author, coach, and speaker on a mission to make the digital world a better place.
    She wrote her book, Storytelling in the Digital Age: A Guide for Nonprofits, as a roadmap for social change agents who want to build movements using engaging digital storytelling techniques. Her second book, How to Build and Mobilize a Social Media Community for Your Nonprofit, was published in 2020 as a call-to-arms for mission-driven organizations to use the power of social media to build movements.
    Julia’s online courses, webinars, and keynote talks have helped hundreds of nonprofits make the shift to digital thinking and how to do effective marketing in the digital age.

    Take Julia’s free nonprofit masterclass,  3 Must-Have Elements of Social Media That Converts
    Connect with me on LinkedIn: https://www.linkedin.com/in/juliacampbell/

    • 37 min
    What's Next for Nonprofits and Social Media? Part 1

    What's Next for Nonprofits and Social Media? Part 1

    Before we begin, I wanted to let you know that I’ll be opening the doors to my signature training program, Social Media for Social Good Academy, in just a few weeks. I only run this program once each year, so don’t miss out. Get on the waitlist at socialgoodacademy.com and I’ll send you all the details when it’s up and running. Sound good? See you there!

    In this special three-part series I’ll review the current social media landscape as we enter 2023, important trends to consider, and the steps nonprofits can take to thrive, not just survive, in this culture of constant change.   

    Look for Part 2 - Where Should You Be On Social Media? - and Part 3 - What Does Success on Social Media Mean in 2023? wherever you are listening to this episode!

    In Part 1, I start  by addressing the elephant in the room, the big question on everyone's mind: Does social media matter anymore?

    Resources:
    Nonprofit Social Media Content PlannerSocial Media MatrixSocial Media for Social Good Academy About Julia Campbell, the host of the Nonprofit Nation podcast:

    Named as a top thought leader by Forbes and BizTech Magazine, Julia Campbell (she/hers) is an author, coach, and speaker on a mission to make the digital world a better place.

    She wrote her book, Storytelling in the Digital Age: A Guide for Nonprofits, as a roadmap for social change agents who want to build movements using engaging digital storytelling techniques. Her second book, How to Build and Mobilize a Social Media Community for Your Nonprofit, was published in 2020 as a call-to-arms for mission-driven organizations to use the power of social media to build movements.

    Julia’s online courses, webinars, and keynote talks have helped hundreds of nonprofits make the shift to digital thinking and how to do effective marketing in the digital age.

    Take Julia’s free nonprofit masterclass,  3 Must-Have Elements of Social Media That Converts
    Connect with me on LinkedIn: https://www.linkedin.com/in/juliacampbell/

    • 23 min

Customer Reviews

5.0 out of 5
42 Ratings

42 Ratings

Jonathan MZ ,

Listen to this for ideas and motivation!

Julia is incredible and this podcast is full of talented and exciting people who know their stuff. Each episodes is full of stories, ideas, and tools to help nonprofit professionals improvise their communications strategies.

HeidiS333 ,

Fun & Value-add

I never miss an episode. As a self-trained nonprofit communicator, her content has been invaluable to my journey. Recommend 110%

zoverflow ,

Julia is so awesome! Compelling show!

Julia is a breath of fresh air to what is normally seen as a mundane and bland industry/topic of nonprofits. Julia digs deep with her guests and consistently pulls out GOLD to inspire and empower all of us. Thank you Julia! Let’s go NonProfit Nation!

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