33 episodes
The Business of Reselling Jessica Oman
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- Business
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5.0 • 8 Ratings
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Welcome to The Business of Reselling, a podcast to help vintage & collectibles resellers grow their businesses, become full time, scale up, increase profits, and learn more about the lifestyle of 6-figure resellers. Your host Jessica Oman is an MBA graduate and co-owner of Storage Warrior, an online reselling business based in Canada, that was recognized as eBay Canada’s Micro Multi National Entrepreneur of the Year in 2019, and we are also eBay 25th Anniversary Hall of Fame inductees. Join me as I try to answer the question: Is it possible to sell $1 million in one year as a vintage & collectibles reseller? To find out, I’ll share selling secrets from million dollar e-commerce sellers, experiment with my own business, share my successes and failures, and – hopefully – sell a million bucks worth of stuff.
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The Business of Reselling Episode 32: Does Reselling Make You a Hoarder?
I've got a big dump of updates in this episode and then it's on to a listener question: Does reselling lead to hoarder issues? Let's explore that topic as well as some ways you can get creative with your inventory storage as you scale up.
Subscribe to the podcast anywhere you get your podcasts! Pod.link/businessofreselling
And don’t forget, we’re always buying! Hook us up with a great pick in the Pacific Northwest or British Columbia and you’ll receive a gift!
ARTICLES & RESOURCES:
Anxiety & Depression Association of America: https://adaa.org/understanding-anxiety/obsessive-compulsive-disorder-ocd/hoarding-basics
OTHER LINKS:
Register for eBay Open: https://www.ebay.com/sellercenter/ebay-for-business/ebay-open
Get your BOSS Reseller Remix tickets, virtual or in person: resellerremix.com
Start Selling on eBay: https://ebay.us/Rzgs7m
Research sold prices with Worthpoint: https://www.worthpoint.com/partner/0000
(please note: I may receive a small commission if you sign up for services through any of these links)
SHOP WITH US!
Main web site: Storagewarrior.ca
eBay store: https://www.ebay.com/str/storagewarriorcanada
Poshmark Store: https://poshmark.ca/closet/storage_warrior
FIND US ON SOCIAL:
YouTube: The Business of Reselling by Storage Warrior: https://www.youtube.com/@storagewarriorpodcast
Facebook: https://www.facebook.com/profitablestoragewarrior
Instagram: https://www.instagram.com/storage_warrior -
The Business of Reselling Episode 31: Top 5 Most Annoying People Who Have Yard Sales
Donate to BC or NWT Fire Relief Efforts Here: https://www.canadahelps.org/en/donate-to-charities-responding-to-the-british-columbia-wildfires/
Keeping it light this week with an episode all about the most annoying people who host yard sales. #2 is the person who says NO EARLY BIRDS and then lets in all the early birds. Tune in to find out the rest of my Top 5!
CALL TO ACTION: What kind of yard sale-r drives you crazy?
Subscribe to the podcast anywhere you get your podcasts! Pod.link/businessofreselling
And don’t forget, we’re always buying! Hook us up with a great pick in the Pacific Northwest or British Columbia and you’ll receive a gift!
ARTICLES & RESOURCES:
Donate to BC and NWT Wildfire Relief: https://www.canadahelps.org/en/donate-to-charities-responding-to-the-british-columbia-wildfires/
Get Thrifty Podcast: https://arcthrift.com/podcast/building-a-successful-reselling-business
OTHER LINKS:
Get your BOSS Reseller Remix tickets: resellerremix.com
Start Selling on eBay: https://ebay.us/Rzgs7m
Research sold prices with Worthpoint: https://www.worthpoint.com/partner/0000
(please note: I may receive a small commission if you sign up for services through any of these links)
SHOP WITH US!
Main web site: Storagewarrior.ca
eBay store: https://www.ebay.com/str/storagewarriorcanada
Poshmark Store: https://poshmark.ca/closet/storage_warrior
FIND US ON SOCIAL:
YouTube: The Business of Reselling by Storage Warrior: https://www.youtube.com/@storagewarriorpodcast
Facebook: https://www.facebook.com/profitablestoragewarrior
Instagram: https://www.instagram.com/storage_warrior
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The Business of Reselling Episode 30: Should Resellers Pay for Branding?
Today Jess talks all about BRANDING. Do resellers need it? How much should it cost? What will it do for a reselling business?
Subscribe to the podcast anywhere you get your podcasts! Pod.link/businessofreselling
ARTICLES & RESOURCES:
Episode 29: Marketing for Resellers https://youtu.be/n-oSsNfsxsA
Get your ticket to the BOSS Reseller Remix: https://www.resellerremix.com/
Techcrunch, Startup Branding: How Much Does it Really Cost? https://techcrunch.com/2019/03/28/startup-branding-how-much-does-it-really-cost/
HubSpot, What is Branding? Understanding its Importance in 2023: https://blog.hubspot.com/marketing/branding#:~:text=The%20Importance%20of%20Branding,and%20brings%20your%20employees%20pride
OTHER LINKS:
Join the BOSS Reseller Group on Facebook! https://www.facebook.com/groups/BOSS.BusinessforOnlineSellingSuccess
Start Selling on eBay: https://ebay.us/Rzgs7m
Research sold prices with Worthpoint: https://www.worthpoint.com/partner/0000
(please note: I may receive a small commission if you sign up for services through any of these links)
SHOP WITH US!
Main web site: Storagewarrior.ca
eBay store: https://www.ebay.com/str/storagewarriorcanada
Poshmark Store: https://poshmark.ca/closet/storage_warrior
FIND US ON SOCIAL:
YouTube: The Business of Reselling by Storage Warrior: https://www.youtube.com/@storagewarriorpodcast
Facebook: https://www.facebook.com/profitablestoragewarrior
Instagram: https://www.instagram.com/storage_warrior
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The Business of Reselling Episode 29: Promote, Promote, Promote
Promotions and marketing episode! It's so hard to determine the best way to promote your items, whether on eBay or any other platform. How much do you spend? How do you track the results? How do you know what works? This week Jess dives into all this and more, in the context of the Marketing Mix - also known as the 4 P's of Marketing. Lots of juicy info here to help with your reselling business!
ARTICLES & RESOURCES:
Types of eBay Promoted Campaigns explained: https://www.ebayads.com/ad-solutions/ad-formats/
The 4 P’s of Marketing, according to Business Development Bank of Canada: https://www.bdc.ca/en/articles-tools/marketing-sales-export/marketing/4-ps-marketing
The 4 P’s of Marketing, according to HubSpot: https://blog.hubspot.com/marketing/4-ps-of-marketing
BDC article on average marketing spending for Canadian businesses: https://www.bdc.ca/en/articles-tools/marketing-sales-export/marketing/what-average-marketing-budget-for-small-business
OTHER LINKS:
Join the BOSS Reseller Group on Facebook! https://www.facebook.com/groups/BOSS.BusinessforOnlineSellingSuccess
Start Selling on eBay: https://ebay.us/Rzgs7m
Research sold prices with Worthpoint: https://www.worthpoint.com/partner/0000
(please note: I may receive a small commission if you sign up for services through any of these links)
SHOP WITH US!
Main web site: Storagewarrior.ca
eBay store: https://www.ebay.com/str/storagewarriorcanada
Poshmark Store: https://poshmark.ca/closet/storage_warrior
FIND US ON SOCIAL:
YouTube: The Business of Reselling by Storage Warrior: https://www.youtube.com/@storagewarriorpodcast
Facebook: https://www.facebook.com/profitablestoragewarrior
Instagram: https://www.instagram.com/storage_warrior -
The Business of Reselling Episode 28: Update & Summer Strategy
It's been a few weeks since the last episode so this one is just an update on what's going on with our business and our lives, a recap of our vacation / picking trip in the USA as well as some tips on how to survive the dreaded SUMMER SLOWDOWN!
Subscribe to the podcast anywhere you get your podcasts! Pod.link/businessofreselling
Start Selling on eBay: https://ebay.us/Rzgs7m
Research sold prices with Worthpoint: https://www.worthpoint.com/partner/0000
(please note: I may receive a small commission if you sign up for services through any of these links)
FIND US ON SOCIAL:
YouTube: The Business of Reselling by Storage Warrior: https://www.youtube.com/@storagewarriorpodcast
Facebook: https://www.facebook.com/profitablestoragewarrior
Instagram: https://www.instagram.com/storage_warrior
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The Business of Reselling Episode 26: Reseller Stigma, How to Handle Haters
It's frustrating that in our reseller business there are people who just don't like what we do. Most of the time, experiences are positive, but some people feel there is a bit of a stigma about reselling - that it's gross, or dirty, or someone dishonest. In this episode Jess explores the psychology behind that behavior as well as some GREAT stories from other resellers! Definitely check this one out.
CALL TO ACTION: What’s your best hater story? Let’s get it out in the open! Share it in the comments!
Subscribe to the podcast anywhere you get your podcasts! Pod.link/businessofreselling
ARTICLES & RESOURCES:
Get some hubcaps from Joe! http://hubcapjoe.com
Read about envy in business and work from Laurie Cure, CEO of Innovative Connections and author of Leading Without Fear. https://www.shrm.org/executive/resources/articles/pages/jealousy-at-work.aspx
Why Negativity Bias Makes the Bad Things Stick: https://www.psycom.net/negativity-bias
What is Projection? Just Part of the Psychology of Hate: https://www.psychologytoday.com/ca/blog/nurturing-self-compassion/201703/the-psychology-hate
OTHER LINKS:
Check out our comic auction! https://www.icollector.com/auction.aspx?as=89554
Start Selling on eBay: https://ebay.us/Rzgs7m
Research sold prices with Worthpoint: https://www.worthpoint.com/partner/0000
(please note: I may receive a small commission if you sign up for services through any of these links)
FIND US ON SOCIAL:
YouTube: The Business of Reselling by Storage Warrior: https://www.youtube.com/@storagewarriorpodcast
Facebook: https://www.facebook.com/profitablestoragewarrior
Instagram: https://www.instagram.com/storage_warrior
Customer Reviews
Lighting A Fire
I just started listening to Jessica but I am already gaining so much inspiration from her podcast! She is such a good speaker and motivator! I like the latest episode because it highlights being motivated but also having the systems in place to make sure we achieve our BHAGGISH goals. Can’t wait to go back and listen to older episodes too!
Been waiting for this podcast
As a fellow eBay reseller I really appreciate the takes that Jessica has on selling in the collectibles space. I went to school to be a public school teacher 20+ years ago so some of the business concepts that she shares are new to me and insightful. I have already started using some of her tips to change how I run my business. But at the same time I found it to be validating that many things I have been doing for years line up with her strategies. I think this is an eBay podcast that skips a lot of the chatty talking and hits actionable items.
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