69 episodes

Meet the mythbusters of the social media marketing ecosystem! We’re conducting interesting experiments to provide you with data driven best practices and insights. Join us as we crack the code to building social ROI.

Social Media Lab Agorapulse

    • Marketing

Meet the mythbusters of the social media marketing ecosystem! We’re conducting interesting experiments to provide you with data driven best practices and insights. Join us as we crack the code to building social ROI.

    CPC Battle - Facebook ads VS Twitter ads

    CPC Battle - Facebook ads VS Twitter ads

    Which network will get you the cheapest clicks on your ads? And, why?  And, are those cheap clicks really achieving your goals? Let's find out...

    • 12 min
    Does LinkedIn Punish Posts With Links in the Comments?

    Does LinkedIn Punish Posts With Links in the Comments?

    Today, we’re testing Guy Kawasaki's LinkedIn hack. Can you really quadruple your views and impressions by putting links in the comments? Let’s find out on today’s Social Media Lab.

    • 10 min
    Wait! You can advertise on Reddit?

    Wait! You can advertise on Reddit?

    It turns out you can. Let’s see how Reddit ads stand up to Facebook ads on today’s social media lab.

    • 11 min
    A Surprising Trick To Get Lower CPC on Your Facebook Ads

    A Surprising Trick To Get Lower CPC on Your Facebook Ads

    It turns out that one common mistake could hurt your Facebook Ads performance by up tp 70%. That's right, 70%. Are you throwing away money on your facebook video ads? Let’s find out, on today’s social media lab.

    • 9 min
    LIVE! Instagram Posting Frequency

    LIVE! Instagram Posting Frequency

    In this audio portion of the Social Media Lab's Facebook Live show, Scott and Owen explore what happens when you cut your Instagram posting frequency by half.

    • 45 min
    Are Instagram Carousels Still Hurting Your Performance in 2019?

    Are Instagram Carousels Still Hurting Your Performance in 2019?

    Instagram Carousels sucked at reach and engagement in 2017 and 2018. Today, we got some pretty surprising results when we re-tested multi-image Instagram posts. 

    • 10 min

Customer Reviews

harnessteched ,

The Only Social Media Podcast With Real Time Data

There are so many social media podcasts out there, but this is the only one I’ve listened and watched that gives real time data and not theory. Social Media marketers need to add this to their rotation.

I also got to see these guys live and in person at MDMC18 in St. Louis. If you get a chance book then or go see them live.

elikqitie ,

Fun look at social media

These two do the best social media experiments producing interesting results which they talk about on their show!

JDang2 ,

Love the science behind this podcast

One of my favorite, go-to podcasts for social media. I LOVE their scientific method approach, it doesn’t get more accurate and helpful than that!

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