100 episodes

Join me at the Startups' Roundtable, where I interview inspiring entrepreneurs, startup founders and innovators.

Hear their stories and get insights into the world of startups, entrepreneurship and tech. Learn the strategies, tactics and tips they used to develop their businesses and get inspired to build something great.

I hope you can join me.

Startups' Roundtable Tony Hackett

    • Business
    • 5.0 • 1 Rating

Join me at the Startups' Roundtable, where I interview inspiring entrepreneurs, startup founders and innovators.

Hear their stories and get insights into the world of startups, entrepreneurship and tech. Learn the strategies, tactics and tips they used to develop their businesses and get inspired to build something great.

I hope you can join me.

    Social Selling Framework: Building Relationships & Creating Value

    Social Selling Framework: Building Relationships & Creating Value

    Welcome to this podcast episode, where we delve into social selling. Building relationships and providing value to potential customers is crucial to creating a successful business in today's highly competitive environment.

    In this podcast episode, we will look at the social selling framework and explore proven strategies for building strong relationships and creating value that translates into increased revenue for your business.

    Whether you're just starting social selling or looking to take your efforts to the next level, this podcast episode has everything you need to know about understanding the social selling framework.

    So sit back, relax, and prepare for a discussion on one of today's digital age's most effective sales strategies.

    #b2b #sales #socialselling #relationshipbuilding #valuecreation #salesstrategy #digitalmarketing

    • 6 min
    Social Selling: Unleashing the Power of an Engaged Sales Rep

    Social Selling: Unleashing the Power of an Engaged Sales Rep

    In this episode, we'll discuss how social selling's creative discipline requires more than AI tools and techniques.

    To be truly effective, it depends on having an engaged sales rep who understands how to build authentic connections with prospects and customers online.

    Tune in as we explore the importance of combining technology and human expertise for successful social selling results.

    #socialselling #salesrep #creativediscipline #AI #engagement #marketing #salesstrategy #digitalmarketing

    • 13 min
    Integrating Social Selling with Sales Strategy

    Integrating Social Selling with Sales Strategy

    In this episode, we explore companies' challenges when integrating social selling into their sales strategies.

    Despite its growing importance, many companies still struggle with making social selling a seamless part of their overall approach.

    Tune in to learn how to overcome obstacles and succeed in the dynamic world of social selling.

    #socialselling #salesstrategy #digitalmarketing #leadgeneration #socialmediastrategy #inboundmarketing #contentmarketing

    • 21 min
    Why the good is the enemy of the great

    Why the good is the enemy of the great

    Welcome to our latest podcast episode, where we delve into why the good is often the enemy of the great in the business world. As entrepreneurs and business leaders, it's easy to settle for mediocrity and become complacent with our current achievements rather than strive for greatness.

    This episode explores how this mindset can hold us back from reaching our full potential and achieving genuine success.

    By embracing a growth mindset and pushing beyond what's comfortable or "good enough," you can unlock unlimited potential in yourself and your team.

    #goodvsgreat #striveforgreatness #excellence #motivation #leadership

    • 5 min
    Digital transformation of B2B sales  -  what needs to be unlearned?

    Digital transformation of B2B sales  -  what needs to be unlearned?

    The digital transformation of B2B sales has been a game-changer in the business world. It has made it easier for companies to reach out to new markets and expand their customer base. However, this transformation has also highlighted the need to unlearn some traditional sales strategies.

    In the digital age, customers have become more informed and empowered. They no longer rely on salespeople to provide them with all the information they need. Instead, they go online to research products and services before making a purchase. This means sales teams need to unlearn the traditional approach of pitching their products and services to customers.

    Instead, they need to adopt a customer-centric approach that focuses on building relationships and providing value. This involves listening to the customer's needs and offering solutions instead of just pushing products.

    Sales teams need to unlearn the idea of a linear sales process. The digital age has made it possible for customers to engage with companies through multiple channels, and the sales process needs to reflect this.

    #digitaltransformation #B2Bsales #unlearn #salesstrategy #innovation #disruption #technology #salesprocess #salesautomation #salesenablement

    • 6 min
    B2B social selling framework for account managers

    B2B social selling framework for account managers

    As the world becomes increasingly digital, how businesses engage with their customers has drastically shifted. For example, in the B2B space, account managers are tasked with building and maintaining solid client relationships. And one of the most effective ways of doing this is through social selling.

    Social selling uses social media to build meaningful relationships with potential customers and drive sales.

    However, social selling is not a one-size-fits-all strategy. Instead, it requires a carefully crafted framework tailored to your business's unique needs and goals. This is where a B2B social selling framework for account managers comes in.

    #B2Bsales #socialselling #accountmanagement #salesstrategy #salesprocess #digitalmarketing #leadgeneration #contentmarketing

    • 12 min

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