The Brand Journey Podcast thebrandjourney
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- Business
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Welcome to The Brand Journey Podcast with Donají & Jo ChunYan, a show where your vision meets action. This is a podcast for conscious and purpose-led business owners that explores intentional branding, business and mindset. Through honest conversations, we go behind the scenes and take a deep dive into all the steps along the brand journey in crafting an immersive, connected experience for your customers.
Building a brand takes hard work, a lot of mistakes, and determination. We believe that your brand journey is your own and that having a clear vision allows you to stay focused on what matters—building your own path to making a positive change in the world.
Join us as we share our insights to support your own brand journey in crafting a business that's uniquely yours.
#TheBrandJourneyPodcast #FollowYourOwnJourney
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35. Finding your own path for creativity, work and inspiration with Helen Koker
We are back with another conscious conversation and interview. In this episode, Jo chats with Helen Koker. Helen has been such an inspiration to Jo; from the way she is able to effortlessly capture the essence of every product through her unique photographic style to the way she navigates through her business with intention.
We learned about Helen’s approach for finding inspiration and playing with creativity. We also talk about the importance of cultivating a healthy mindset and finding your own path in work and business.
Check out Helen’s stunning work at @modernalchemy.studio and at her online home helenkoker.com
Listen to the Brand Journey Podcast on Spotify, Apple Podcast, or Podbean.
View transcript for this episode here.
Follow @thebrandjourney on Instagram. -
34. Releasing perfectionism and building a mission-driven business with Prisca Ongonga-Daehn, founder of Baresop
Today’s interview is with Prisca Ongonga-Daehn; mother, powerhouse businesswoman and founder of Baresop. Baresop is an innovative, zero-waste personal care brand created by Prisca when she went on her own journey to living a more conscious, environmentally-conscious life.
We talk with Prisca all about running a strong, mission-fuelled business, the biggest lessons along the way, the balance between work and life and the importance of releasing perfectionism to move forwards.
Find Baresop on IG: https://www.instagram.com/baresop/
Find episode transcript here. -
33. Our complicated relationship with social media and how we shift our engagement with it
In today’s episode, we have an honest conversation about how we feel about social media and our current approach to using it as a tool for exploration, creativity and connection with our clients and audience.
Social media (we talk about Instagram in this episode), is an aspect of our business that has always felt challenging. From the time it takes us to create intentional content, stick with an overwhelming strategy and stay on top of all the algorithm changes and trends..social media in 2023 hasn’t gotten any easier.
However, over the years, we have found (and are still finding) our own ways to navigate this complicated relationship when it comes to content creation. We chat about letting go of “the strategy” and discovering our own reasons for engaging and using the platform with intention in our businesses. -
32. Diving into intersectionality and accessibility with Laneen Wells from Sbltn Studio
Our first guest is our friend and fellow designer and strategist Laneen Wells, owner of Sbltn Studio, a design and discussion studio focused on intersectionality, accessibility, and diversity through inclusive practices and advocacy.
We brought Laneen over to chat about what it’s like to own and manage a design studio and space that thoughtfully, boldly, and intentionally fosters and advocates inclusivity and accessibility. We learned about how she embraces being a multipotentialite yet still having a focused business and some easy ways you can start implementing practices to be a more accessible business owner and entrepreneur.
Follow Laneen on IG: https://www.instagram.com/sublationstudio/
Read transcript here:
Keep in touch with us over on Instagram
www.instagram.com/thebrandjourney
Loved this podcast episode? Leave us a review over on Apple Podcasts! -
31. How to create a calming, cozy and focused office environment
In this episode, Donají and Jo share the daily rituals for finding focus, productivity and calm in our office spaces. These are our essentials; the things that have helped us cultivate a healthy balance between work and life when working from home.
Keep in touch over on Instagram
www.instagram.com/thebrandjourney
Loved this podcast episode?
Leave us a review over on Apple Podcasts! -
30. Is a rebrand the best decision for your business right now?
How do you know that your business actually needs a rebrand? Perhaps you are feeling like you have outgrown your business or aren’t happy with how your brand is visually represented. In this episode we delve into what a rebrand for your business actually involves - it’s so much more than a refresh of your colours, fonts and your logo!
Keep in touch over on Instagram
www.instagram.com/thebrandjourney
Loved this podcast episode?
Leave us a review over on Apple Podcasts!
Customer Reviews
Brand Transfromations Start Here
Donaji and Jo Chunyan are two of the most intelligent human beings in the brand and marketing space. The Brand Journey is such an accurate name as they take you along on a transformational adventure to make better business practices the norm and making challenging and sometimes mysterious information very easy to consume. I love this podcast and everything it is offering. Do yourself a favor and binge all the episodes ASAP.
Transparency + Honesty
Jo and Dona give listeners a raw reality of how your branding represents you and some key tips on how to move in the right direction!
Bite-size Wisdom
Just discovered this podcast and am really enjoying the short format! In 20-minutes or so, hosts Jo and Donají discuss one topic, and then offer easy-to-implement action items that correspond to each topic. It’s easy to listen several episodes in an hour’s time. For high-achieving entrepreneurs who like checking things off a to-do list, that’s a win!