33 min
Christian Paul Kägi, QWSTION The Idealists
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- Entrepreneurship
By focusing on design, functionality and sustainability, Swiss backpack company QWSTION encourages customers to consume less but better goods. Hear how Christian Paul Kägi, co-founder and creative director, built a global lifestyle brand that keeps lifting the standard in sustainable production.
A decade into the journey, Christian stands for a new generation of entrepreneurs showing what’s possible by asking the right questions. In this episode, we talk about a key ingredient in hiring, the power of trial and error and the story behind Bananatex®; a fully biodegradable fabric made from banana plants.
By focusing on design, functionality and sustainability, Swiss backpack company QWSTION encourages customers to consume less but better goods. Hear how Christian Paul Kägi, co-founder and creative director, built a global lifestyle brand that keeps lifting the standard in sustainable production.
A decade into the journey, Christian stands for a new generation of entrepreneurs showing what’s possible by asking the right questions. In this episode, we talk about a key ingredient in hiring, the power of trial and error and the story behind Bananatex®; a fully biodegradable fabric made from banana plants.
33 min