2.3: The Rousteing Era: The Key Campaigns L'Atelier Balmain

For Olivier Rousteing, a house campaign marks the final creative moment of the season’s collection. And Rousteing is continually searching out surprising, engaging, and entertaining tools—new visions, new platforms—that he can rely on to ensure that each of his campaigns leaves a memorable impression. In this third episode of l’Atelier Balmain’s second season, we continue our series of conversations with Balmain’s creative director about his ten years of guiding the house, with Rousteing focusing on his favorite Balmain campaigns of the past decade, sharing the inspirations, challenges and stories behind his most successful campaigns.
 
We invite you to click to open the episode’s special webpage, which will allow you to scroll through videos and images of the images and videos that Olivier Rousteing will be discussing during this episode.
 
 
CREDITS L’ATELIER BALMAIN EPISODE 2.3
THE ROUSTEING ERA: THE KEY CAMPAIGNS
Balmain Creative Director: Olivier Rousteing
Episode Direction and Production: Seb Lascoux
Balmain Historian: Julia Guillon
Episode Coordination: Jeremy Mace
Webpage Layout and Coordination: Léa Bouyssou
Episode researched, written and presented by John Gilligan
 
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