A talk show about all things content marketing featuring Andy Crestodina and Barry Feldman. Each short episode explores a significant tactic that makes content marketing effective.
How Do You Develop Your Voice as a Writer? 
Barry and Andy key in on the ways to develop your writing voice. Lotsa' examples. Lotsa' great writers too.
When is Medium Quality Content Just Right? 
Fun one... In this edition, we challenge the idea that every piece of content has to be off-the-charts outstanding. Maybe it's okay for "okay" to do the trick sometimes?
Business Blogging Trends - 4th Annual Survey 
Andy and Barry review the results from Orbit Media's Fourth Annual survey of business bloggers and discuss blogging trends.
The Most Common and Costly SEO Mistakes 
Andy and Barry do a crash course on the common SEO mistakes that are probably robbing you of opportunities to earn high search rankings for your content and web pages.
How to Create and Use Welcome Emails 
In this episode, Barry and Andy discuss the benefits of creating welcome email and ways to put them to use for your brand.
Are You Leveraging LinkedIn? 
Barry and Andy pour forth every tip they can come up with for leveraging LinkedIn in a span of less than 30 minutes.
inkedIn (and general social media) etiquette.
Who do you connect with on LinkedIn?