342 episodios

Join the UK's leading and most controversial pet business coach Dom Hodgson, as he goes off the leash and shares the business building secrets that will fix your pet business. If you are a dog trainer, dog walker or a dog groomer then this show will provide the marketing education you need to put your business growth on steroids.

The Poodle to Pitbull Pet Business Podcast Dom Hodgson

    • Economía y empresa

Join the UK's leading and most controversial pet business coach Dom Hodgson, as he goes off the leash and shares the business building secrets that will fix your pet business. If you are a dog trainer, dog walker or a dog groomer then this show will provide the marketing education you need to put your business growth on steroids.

    Introducing PetBizSuite! The CRM Sales Engine Your Pet Business Needs

    Introducing PetBizSuite! The CRM Sales Engine Your Pet Business Needs

    When someone lands on your website, are they greeted with educational information that positions you as an expert, moves them closer to the sale AND makes them feel at ease because they've found the expert they are looking for? 

    If not, then that might explain why your adverts and social media activity aren't converting into sales. 

    Truth is, most pet business websites are a hot mess of overwhelming options that do little to NOTHING to grow the business. 

    And if you aren't collecting contact details and doing email follow up then you are missing out on LOTS of future sales too. 

    This is where a CRM system with automated drip campaigns, lead magnets and sales automations can be a real game changer for you. 

    So, to help you find out more about how a CRM can help your business, I've invited my PetBizSuite business partner Josh Hightower onto the show to explain more about the features of PetBizSuite. 
    Check out some of the key features of PetBizSuite;
    Speed and Implementation: PetBizSuite allows pet business owners to quickly set up essential marketing tools, including lead magnets, email sequences, and landing pages, within a week. Pre-Built Content: The suite includes pre-written emails, sales pages, and workflows, ensuring 90% of the work is done, so you can focus on running your business. Automated Customer Journey: From capturing leads to onboarding new clients and requesting reviews, PetBizSuite automates the entire customer journey, enhancing efficiency and client satisfaction. Comprehensive Onboarding: Users receive six months of access to PetBizSuite, five group coaching calls, and one-on-one sessions to tailor the system to their specific needs. All-in-One Inbox: Manage all communications from email, text, phone, and social media in a single inbox, streamlining customer interactions. Reputation Management: Automated review requests ensure you gather and manage customer feedback effectively. We have a special time-limited offer so you can get started for PetBizSuite, which you can check out by clicking here 

    Huge shoutout to our amazing show sponsor PACCC (Professional Animal Care Certification Council) you can find out more about PACCC, and apply to join by clicking here now.
    If your website is a leaky bucket, if you aren't collecting email addresses or doing any follow up, and you need to plug automation into your business then you should watch my FREE 'How to automate your pet business' webinar, click here now
    If you would like a FREE copy of my Doggy Daycare recurring revenue membership blueprint click here
    If you run a seven-figure plus pet business and want to book a private consultation with Dom in 2024, then email Beth on beth@petbizwiz.com. Explain what you need help with, tell me a bit about your business, and if I think I can help, if I think we're a good fit, and if I'm excited by the project we'll book a call to discuss further. 
    If you want more help and advice from me then you should grab a copy of my brand new book, How to Disnify Your Pet Business, click here to get your copy now
    If you aren't ready for a coach but still need help with marketing then you should join the Pet Business Inner Circle, where you can get access to hundreds of trainings and ask Dom anything inside the members only private forum, then click here now
    To apply to join Dom's next level Diamond private coaching program click here now

    • 37 min
    The Secret to a Systemized, Scaleable, Fully Automated Pet Business

    The Secret to a Systemized, Scaleable, Fully Automated Pet Business

    Do you have a system to track your customer journey?

    So, new clients, existing clients and lapsed clients all get the right marketing message?

    Did you know you can automate this process with a CRM system like PetBizSuite?

    Most pet business owners never experience the freedom that comes when you add automation to your marketing machine, and in this weeks episode, Dom and Josh Hightower talk about the quick and easy automations you should add to your business, and how PetBizSuite can save a ton of time and energy because it comes pre-loaded with these automations. 

    Tune in to discover; 

    PetBizSuite Origin Story -  Why Josh and Dom teamed up to create a CRM Sales Engine for the pet industry

    CRM Challenges and Mistakes - Why most pet business owners struggle with automation - and how PetBiz Suite addresses these issues with pre-installed email sequences, lead magnets and more...
    Maximizing Your Leads: Discover the hidden potential in your existing lead database and how regular follow-ups can uncover new revenue opportunities.
    Upcoming Webinar: Get a sneak peek into their upcoming webinar, designed to simplify automation for pet businesses and help you take your marketing to the next level.
    Josh and Dom will be delivering a FREE LIVE webinar on May 30th called 'How to add Automation to your Pet Business' you can secure your place on the webinar by clicking here now

    Huge shoutout to our amazing show sponsor PACCC (Professional Animal Care Certification Council) you can find out more about PACCC, and apply to join by clicking here now.
    If your website is a leaky bucket, if you aren't collecting email addresses or doing any follow up, and you need to plug automation into your business then you should watch my FREE 'How to automate your pet business' webinar, click here now
    If you would like a FREE copy of my Doggy Daycare recurring revenue membership blueprint click here
    If you run a seven-figure plus pet business and want to book a private consultation with Dom in 2024, then email Beth on beth@petbizwiz.com. Explain what you need help with, tell me a bit about your business, and if I think I can help, if I think we're a good fit, and if I'm excited by the project we'll book a call to discuss further. 
    If you want more help and advice from me then you should grab a copy of my brand new book, How to Disnify Your Pet Business, click here to get your copy now
    If you aren't ready for a coach but still need help with marketing then you should join the Pet Business Inner Circle, where you can get access to hundreds of trainings and ask Dom anything inside the members only private forum, then click here now
    To apply to join Dom's next level Diamond private coaching program click here now

    • 33 min
    Automate Your Pet Business: How to Save Time and Increase Profits, with Josh Hightower

    Automate Your Pet Business: How to Save Time and Increase Profits, with Josh Hightower

    Are you constantly bogged down by repetitive tasks in your pet care business?

    Do you struggle to keep up with client follow-ups and lead management?

    Are you desperate to streamline your operations, and free up more time to focus on what truly matters?
    Today Dom is joined by his business partner, and automation expert Josh Hightower, as they dive into the transformative power of automation for pet care businesses.

    Learn how to implement automated systems that save you time, enhance client engagement, and boost your profitability.
    In this episode, you'll learn:
    The Power of Follow-Up: Why consistent follow-up is crucial and how automation can make it effortless. Lead Capture Mastery: Effective strategies for capturing and nurturing leads automatically. Email Marketing Essentials: How to leverage email as a primary tool for client communication and engagement. Website Optimization: Common website mistakes and how to fix them to improve lead conversion. Automation Tools: An introduction to Pet Biz Suite and how it can revolutionize your business operations. Listen in, and take action! 

    Josh and Dom will be delivering a FREE webinar on May 30th called 'How to add Automation to your Pet Business' you can secure your place on the webinar by clicking here now

    Huge shoutout to our amazing show sponsor PACCC (Professional Animal Care Certification Council) you can find out more about PACCC, and apply to join by clicking here now.
    If your website is a leaky bucket, if you aren't collecting email addresses or doing any follow up, and you need to plug automation into your business then you should watch my FREE 'How to automate your pet business' webinar, click here now
    If you would like a FREE copy of my Doggy Daycare recurring revenue membership blueprint click here
    If you run a seven-figure plus pet business and want to book a private consultation with Dom in 2024, then email Beth on beth@petbizwiz.com. Explain what you need help with, tell me a bit about your business, and if I think I can help, if I think we're a good fit, and if I'm excited by the project we'll book a call to discuss further. 
    If you want more help and advice from me then you should grab a copy of my brand new book, How to Disnify Your Pet Business, click here to get your copy now
    If you aren't ready for a coach but still need help with marketing then you should join the Pet Business Inner Circle, where you can get access to hundreds of trainings and ask Dom anything inside the members only private forum, then click here now
    To apply to join Dom's next level Diamond private coaching program click here now

    • 37 min
    How to Be Seen and Known as an Expert Pet Professional

    How to Be Seen and Known as an Expert Pet Professional

    Do you consider yourself an expert pet professional? 

    Have you worked hard to get really good at the thing you do, and is staff training and ongoing CPD education a big deal to you? 

    In short, are you offering a better service than your competitors? 

    Now, the big question...are you charging a lot more than your competitors? 

    If you aren't charging premium prices - and you really are offering a better service -  then you are seriously missing out, because experts get paid more than generalists in all walks of life. 

    Maybe the problem is you aren't communicating your expert status very well with the dog owners in your town...

    They don't know you are an expert who offers the best service.

    Don't worry because in todays show I'm sharing a section from the 2022 IMPACT Pet Business Success Summit, where Vicky Fraser and I talk about how you can quickly and easily elevate yourself above the competition, so you are recognised and rewarded as the 'top dog' pet pro in your town.

    This recording has NEVER been heard outside of my private coaching programs...
    Listen in, and take action! 

    Huge shoutout to our amazing show sponsor PACCC (Professional Animal Care Certification Council) you can find out more about PACCC, and apply to join by clicking here now.
    If your website is a leaky bucket, if you aren't collecting email addresses or doing any follow up, and you need to plug automation into your business then you should watch my FREE 'How to automate your pet business' webinar, click here now
    If you would like a FREE copy of my Doggy Daycare recurring revenue membership blueprint click here
    If you run a seven-figure plus pet business and want to book a private consultation with Dom in 2024, then email Beth on beth@petbizwiz.com. Explain what you need help with, tell me a bit about your business, and if I think I can help, if I think we're a good fit, and if I'm excited by the project we'll book a call to discuss further. 
    If you want more help and advice from me then you should grab a copy of my brand new book, How to Disnify Your Pet Business, click here to get your copy now
    If you aren't ready for a coach but still need help with marketing then you should join the Pet Business Inner Circle, where you can get access to hundreds of trainings and ask Dom anything inside the members only private forum, then click here now
    To apply to join Dom's next level Diamond private coaching program click here now

    • 41 min
    Doms Pet Biz Rules 6-10: Building a Team and Exciting Your Tribe

    Doms Pet Biz Rules 6-10: Building a Team and Exciting Your Tribe

    Do you offer a different and better service than your competitors, but struggle to communicate what makes you special? 

    Do you lack the systems and partners you need to take your business to the next level?

    Are you failing to claim your place as the rightful, respected 'leader' in your canine community? 

    Then tune in and take notes because Dom is about to share the next five of his Pet Biz Rules of Success. 

    Tune in to discover;
    Where to start when building a team to help your pet business grow faster, and go further Why you should AVOID partnerships unless both parties have a stable income How to use joint ventures to grow your reputation (and get access to other pet businesses clients) Why a pet business scaleability is directly tied to the successful  systems they have in place How to stand out from the BORING competition and excite your tribe. Why you need to be an organizer (and a leader) instead of a follow (and a sheep...)  This podcast may ruffle a few feathers but then I didn't get where I am today by pandering to sensitive snowflakes.

    These rules came as a result of the lessons learned in over a decade working in the trenches in my own, and my clients businesses...
    Huge shoutout to our amazing show sponsor PACCC (Professional Animal Care Certification Council) you can find out more about PACCC, and apply to join by clicking here now.
    If your website is a leaky bucket, if you aren't collecting email addresses or doing any follow up, and you need to plug automation into your business then you should watch my FREE 'How to automate your pet business' webinar, click here now
    If you would like a FREE copy of my Doggy Daycare recurring revenue membership blueprint click here
    If you run a seven-figure plus pet business and want to book a private consultation with Dom in 2024, then email Beth on beth@petbizwiz.com. Explain what you need help with, tell me a bit about your business, and if I think I can help, if I think we're a good fit, and if I'm excited by the project we'll book a call to discuss further. 
    If you want more help and advice from me then you should grab a copy of my brand new book, How to Disnify Your Pet Business, click here to get your copy now
    If you aren't ready for a coach but still need help with marketing then you should join the Pet Business Inner Circle, where you can get access to hundreds of trainings and ask Dom anything inside the members only private forum, then click here now
    To apply to join Dom's next level Diamond private coaching program click here now

    • 37 min
    How to Price Your Pet Services ( To Maximise Profits)

    How to Price Your Pet Services ( To Maximise Profits)

    Are you worried you are undercharging for your pet services?

    Are you struggling to pay staff, and invest in your business because your margins disappearing due to rising costs?

    Are you just starting out in the industry and don't have a clue what to charge?

    Most pet business owners set themselves up for a difficult business journey, because they fail to nail a profitable pricing strategy.

    They fear charging high prices because they worry dog owners won't pay a premium, when there's so much compeition around. 

    This is almost always a mistake because there are affluent dog owners out there who are looking for, and are happy to pay top dollar for a premium pet service. 

    If that's you, and you know you deserve to earn more money, and charge higher prices, but you don't know how to make the transition to being premium, then this episode has all the answers you need. 

    Tune in to discover; 

    * Why you need to ignore advice from your family members, staff, clients (and idiot pet business owners in Facebook groups) IF you want to have a premium business.
    *How to repell cheapskate dog owners who will make your life a misery, and instead attract affluent dog owners

    * Why selling one service and only offering one price option is a BAD idea

    * How to build a reputation as the 'top dog' luxury service provider in your town (so affluent dog owners are beating a path to your door!) 

    *The simple 'one-word' action you need to take TODAY that will set you off on the premium pricing journey.

    I've transformed my own business AND 1000's of my clients businesses by implementing the secrets I share in this podcast. 

    Listen in, and take action! 

    Huge shoutout to our amazing show sponsor PACCC (Professional Animal Care Certification Council) you can find out more about PACCC, and apply to join by clicking here now.
    If your website is a leaky bucket, if you aren't collecting email addresses or doing any follow up, and you need to plug automation into your business then you should watch my FREE 'How to automate your pet business' webinar, click here now
    If you would like a FREE copy of my Doggy Daycare recurring revenue membership blueprint click here
    If you run a seven-figure plus pet business and want to book a private consultation with Dom in 2024, then email Beth on beth@petbizwiz.com. Explain what you need help with, tell me a bit about your business, and if I think I can help, if I think we're a good fit, and if I'm excited by the project we'll book a call to discuss further. 
    If you want more help and advice from me then you should grab a copy of my brand new book, How to Disnify Your Pet Business, click here to get your copy now
    If you aren't ready for a coach but still need help with marketing then you should join the Pet Business Inner Circle, where you can get access to hundreds of trainings and ask Dom anything inside the members only private forum, then click here now
    To apply to join Dom's next level Diamond private coaching program click here now

    • 42 min

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