The Growth-Engine Marketing Podcast

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The Growth-Engine Marketing Podcast

David Hunstone, the Co-founder and CEO of Hub, hosts The Growth Engine, a podcast for senior marketeers and leaders within the media and communications industry. Throughout this series, David will interview marketing industry heavyweights to gain their perspectives on navigating the challenges and maximising the opportunities of marketing for growth, with a particular focus on marketing strategies that have been highly effective and fuelled growth for their organisation.

  1. 25 SEPT

    The Growth Engine - Episode 25: Enhancing brand visibility and client engagement to drive growth

    We’re joined by Arlette Lee, Director of Marketing at Aravis Capital. With over fifteen years in the financial services industry, Arlette has spearheaded initiatives at Aravis Capital that have significantly enhanced brand visibility and client engagement - winning them a finalist place for Best Website and Best Video in the Investment Week Marketing & Innovation Awards 2024. Listen now to find out more.

    48 min

  2. 11 SEPT

    The Growth Engine - Episode 24: Driving growth with a global campaign framework

    We’re joined by Alex Leay, Group Head of Wholesale Marketing and Head of UK Marketing at HSBC Asset Management, where she has played a pivotal role in steering the marketing strategies across a global landscape. Listen now as we discuss how Alex has transformed marketing perceptions within HSBC, her strategies for aligning global marketing campaigns with local market needs, and her insights into future marketing trends within the financial services sector.

    41 min

  3. 28 AUG

    The Growth Engine - Episode 23: Driving brand growth in highly competitive markets

    In this episode of The Growth Engine, David is joined by Rick Cannon, the Marketing Director for EMEA Campaigns at AllianceBernstein. Known for his expertise in digital-first campaigns and strategic capability development, Rick has a proven track record of driving brand growth and innovation in highly competitive markets.

    48 min

  4. 14 AUG

    The Growth Engine - Episode 22: The innovative use of technology in marketing to enable sales and drive growth

    We’re joined by Deon Pillay, Head of Marketing Technology, Enablement, and Governance at Legal & General Investment Management. Deon brings over a decade of experience at LGIM, where he has played a pivotal role in transforming marketing strategies through innovative technology and robust governance frameworks. Join us as Deon shares insights into how marketing technology can enable sales, the importance of compliance in marketing, and the future of marketing in the financial services industry.

    34 min

  5. 31 JUL

    The Growth Engine - Episode 21: The evolving roles of CMO’s in driving growth

    We’re joined by Mark Evans, the former MD, Marketing & Digital of Direct Line Group, who led its transformation by redefining the brand through iconic campaigns, elevating the company’s market position and achieving multiple IPA Effectiveness Gold Awards. Mark now continues to shape the marketing landscape through his involvement with The Marketing Society, his advisory roles across sectors, and his participation in Accenture's Luminary Programme. Listen now as we discuss the evolving roles of CMO’s.

    43 min

  6. 12 JUN

    The Growth Engine - Episode 20: The role of data in shaping customer engagement strategies and driving growth

    We’re joined by Brian Stewart, Global Head of Customer Insight, Web Experience & Analytics at AXA Investment Managers. With over twenty years of experience, Brian specialises in the effective use of market research tools, technologies and data insight to improve the client experience within asset management firms. Listen now to understand the approach he has championed at AXA investment managers and the transformation journey they have been on over the last seven years.

    58 min

  7. 30 MAY

    The Growth Engine - Episode 19: Driving growth with a differentiated marketing strategy and customer-centricity

    We’re joined by Claire Oldstein, Group Customer and Marketing Director at Wesleyan, and Eve Clowes, Head of Customer Acquisition & Management. Claire's strategic prowess and Eve's innovative marketing methodologies have been instrumental in steering Wesleyan through a digital and strategic metamorphosis, positioning it as a beacon of customer-centricity and brand excellence in the financial services sector. Join us as we dive into their transformative journey at Wesleyan.

    29 min

  8. 15 MAY

    The Growth Engine - Episode 18: The role of brand in driving growth

    We’re joined by Nick Morgan, Head of Brand Strategy, EMEA and Americas at Invesco. With over 15 years of experience at iconic UK brands, he is recognised for his exceptional leadership in brand and marketing. Nick shares his approach to brand management, the importance of building strong relationships and driving change, and how he applies his experience to navigate the complexities of the asset management world, driving brand consistency globally.

    47 min
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About

David Hunstone, the Co-founder and CEO of Hub, hosts The Growth Engine, a podcast for senior marketeers and leaders within the media and communications industry. Throughout this series, David will interview marketing industry heavyweights to gain their perspectives on navigating the challenges and maximising the opportunities of marketing for growth, with a particular focus on marketing strategies that have been highly effective and fuelled growth for their organisation.

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