Выпусков: 69

Better Business Podcast is designed for anyone in business who is looking for inspiration, motivation and ideas to do better. The host Alexei Kouleshov is passionate about business and runs several companies alongside his digital agency, Your Easy Web Solutions. With his expertise and passion in sales and marketing, Alexei provides direction to developing better business models, thus creating Positive Change. Alexei is based in Brisbane, Australia and is also a father of 3 children.
In this podcast, Alexei touched on essential aspects of business, interviewed experts in various fields, and touched on topics like goal setting, mindset and embracing change. Over the past 19 years, he has worked with businesses locally and internationally, helping grow businesses in digital marketing, sales and coaching.
If you realise your business needs work and can improve, Better Business podcast is for you.
Follow Alexei on:
Facebook: @kouleshovalexei
Twitter: @alexeikouleshov
Linkedin: @alexeikouleshov

Better Business Podcast Alexei Kouleshov

    • Бизнес

Better Business Podcast is designed for anyone in business who is looking for inspiration, motivation and ideas to do better. The host Alexei Kouleshov is passionate about business and runs several companies alongside his digital agency, Your Easy Web Solutions. With his expertise and passion in sales and marketing, Alexei provides direction to developing better business models, thus creating Positive Change. Alexei is based in Brisbane, Australia and is also a father of 3 children.
In this podcast, Alexei touched on essential aspects of business, interviewed experts in various fields, and touched on topics like goal setting, mindset and embracing change. Over the past 19 years, he has worked with businesses locally and internationally, helping grow businesses in digital marketing, sales and coaching.
If you realise your business needs work and can improve, Better Business podcast is for you.
Follow Alexei on:
Facebook: @kouleshovalexei
Twitter: @alexeikouleshov
Linkedin: @alexeikouleshov

    E69: Imperfect Progress: Balancing Done and Perfect

    E69: Imperfect Progress: Balancing Done and Perfect

    In this episode, we explore the concept of imperfect progress and how balancing "done" with "perfect" can boost productivity in your small business. Tune in for tips on efficiency and achieving your goals!
    We've all heard the mantra "Done is better than perfect," but what if it's not that simple? In this episode, Alexei dives into the idea that the pursuit of perfection can be paralyzing, but blindly prioritizing "done" can also backfire. He explores how the ideal approach depends on your unique skill set and goals. Whether you're a seasoned professional or just starting out, this episode will help you find the balance between striving for excellence and achieving progress.

    • 8 мин.
    E68: Smart Selling: Key to Lead Qualification Success

    E68: Smart Selling: Key to Lead Qualification Success

    HighLevel (advanced) - https://bit.ly/4aBcp4I
    CapsuleCRM (beginners) - https://bit.ly/4aBjceH
    In this episode of the Better Business Podcast, join Alexei as he delves into the critical process of qualifying leads before the sales conversation even begins. Discover why aligning your product or service with customer needs isn't just about asking the right questions—it's about understanding the deep motivations of your potential clients. Learn about the ACUA framework (Availability, Convenience, Utility, Affordability) and how it can guide your qualification strategy to save you time and attract better clients. Alexei will also cover common pitfalls such as insufficient questioning, poor listening habits, and the rush to close sales, providing practical tips to avoid these mistakes. Plus, get insights on how CRM tools can enhance your sales process, including the strategic use of call duration metrics. Whether you're a seasoned sales professional or just starting out, this episode will equip you with the tools to refine your approach and achieve greater sales success.

    • 9 мин.
    E67: The Core of Success in Business: The Gap Between The How and The Why

    E67: The Core of Success in Business: The Gap Between The How and The Why

    Start with Why book - https://amzn.to/3QNPkos
    The Gap and the Gain - https://amzn.to/4amhOwp
    Happy Clients reviews app - https://happyclients.com.au/
    In this insightful solo episode, Alexei delves into the critical yet often overlooked framework that guides successful business decisions: Why, What, Who, How, and When. He highlights the common pitfall many business owners face—jumping straight to 'how' without addressing more fundamental questions. Drawing inspiration from Simon Sinek's transformative approach in "Start With Why" and exploring Dan Sullivan's "Gap and the Gain" concept, Alexei offers a fresh perspective on aligning business actions with deeper purpose and strategic vision. Tune in to bridge the gap between hasty decisions and sustained business gain.

    • 8 мин.
    E66: From E-Book Entrepreneur to Meta Marketing Master: The Journey of Andrej Brummer

    E66: From E-Book Entrepreneur to Meta Marketing Master: The Journey of Andrej Brummer

    In this episode of Alexei's podcast, we're joined by Andrej Brummer, a digital entrepreneur from NZ who created passive income using ebooks. He learned the e-book trade from Andrew and Daryl Grant, then mastered Facebook marketing to help business coaches grow their brands using Meta platforms. Tune in as he shares his inspiring journey, motivating business owners to take bold steps and not fear failure in the digital world. Packed with insights, this episode encourages business leaders and marketers to embrace their ambitions and scale their digital presence with confidence. Don't miss it!

    • 25 мин.
    E65: Time Management Tactics: Elevating Your Business Game with Pomodoro Technique and Better Habits

    E65: Time Management Tactics: Elevating Your Business Game with Pomodoro Technique and Better Habits

    Read Atomic Habits - https://amzn.to/44oQjB0
    In this solo episode of Better Business, join Alexei as he delves into the art of mastering time for ultimate business efficiency. Drawing from proven concepts in time management, goal setting, and productivity enhancement, Alexei explores how integrating the Pomodoro Technique can revolutionize your workflow. He also unpacks insights from James Clear's "Atomic Habits," showcasing how small, incremental changes can lead to significant improvements in time management and overall productivity. Whether you're a seasoned entrepreneur or just starting out, this episode equips you with practical strategies to optimize your time, set achievable goals, and cultivate habits that drive success in your business endeavours. Tune in and discover how to harness the power of time management to propel your business forward.

    • 10 мин.
    E64: Expanding Your Podcast Audience: Alexei's Tips for Better Reach and Engagement via YouTube

    E64: Expanding Your Podcast Audience: Alexei's Tips for Better Reach and Engagement via YouTube

    Join us on this solo episode of the Better Business podcast with our host, Alexei, as he dives into the nitty-gritty of effective podcast promotion. In this informative session, Alexei shares his proven strategies for expanding your podcast's reach and increasing subscriber numbers. Learn how to harness the power of topic research and keyword optimization to captivate the right audience. Discover the ins and outs of leveraging social media platforms and email marketing to amplify your message. Plus, Alexei will reveal his tips on utilizing short promotional clips and Google Ads to further boost your visibility. Whether you're a podcast novice or looking to refine your promotional tactics, this episode is packed with actionable insights to help you achieve your podcasting goals. Tune in and transform your approach to podcast promotion!

    • 10 мин.

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