S02E02: Slowing Down Fashion's Need for Speed with Carmela Fortuna Earth Friends

Carmela reminds us that you can't have AESTHETICS without ETHICS. On this episode we discuss another contentious topic in the sustainability scene. The fashion culture has drastically changed over the years and clothes have now joined the never-ending list of quickly disposed items.  Sustainable fashion is not a product but a mindset. Tune in to hear about Ucycle's solution to this systemic issue!

TIMESTAMPS: 

(03:04) - Carmela's story from Uniqlo to Ucycle

(08:53) - What constitutes Fast Fashion?

(12:20) - Spotting the difference between greenwashed ecolabels and actual impactful initiatives

(16:20) - Can sustainable fashion be affordable?

(19:28) - Carmela's take on keeping conscious fashion cool 

(21:31) - Ucycle's Circular Model

(28:42) - What's Ucycle's bigger picture?

(32:34) - Where is the fashion industry going in adopting circularity in the business model?

(34:55) - Is it realistic for fashion to adopt circularity without government intervention?

(38:54) - How can Carmela turn this world around?