Venturing into Fashion Tech Beyond Form

Why Agricultural Waste?
Shikha Shah, with her rare blend of scientific expertise and compassionate leadership, tells us her transition from consultancy to building biorefineries to turn plant waste into textiles usable for the fashion and beyond. Coming to the realisation that if there's enough food in the world, then there's also enough waste in the world that can be reusable in some way. For Shikha after several years of research cracked the scientific formula that enables plant matter to be broken down and then transformed into fibre like structures. 

Biorefineries, Material Innovations, and Patience
However, science is not enough and it's about understanding the perseverance, patience, and funding required to navigate the complex fashion supply chain and material innovation landscape.  Deploying biorefineries takes time and a lot of money. The keyword here is patience, and Shikha pulls apart what fashion brands must be doing in order to support material innovators in the longer term.  Beyond commercial issues, Shikha is integrating integrating kindness into the core of business, a principle that she believes is especially transformative for fashion tech entrepreneurship.

Shikha and AltMat are featured in chapter 3 of the book Fashion Tech Applied.  Check it out.

Connect with Shikha on LinkedIn.
Check out AltMat.

*EXCLUSIVE OFFER* -20% discount for podcast listeners on the printed or ebook of Fashion Tech Applied. Purchase your copy at Springer here using the discount code*: 08cWPRlx1J7prE

*Offer ends end June 2024
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The show is recorded from Beyond Form, a venture studio building & investing in fashion tech startups with ambitious founders. We’d love to hear your feedback, so let us know if you’d like to hear a certain topic. Email us at hello@beyondform.io. If you’re an entrepreneur or fashion tech startup looking for studio support, check out our website: beyondform.io

Incubating Inside Microsoft's Garage
When host, Peter Jeun Ho Tsang, first met Dr. Kitty Yeung she was a quantum physicist by day and a fashion technologist by night. Kitty's fashion tech journey was structured via a global Microsoft hackathon where she and a group of intrapreneurial colleagues decided to take on the mammoth task of solving fashion's overproduction problem by developing a software enabling on-demand production with a minimum order quantity of 1 unit. But is that even possible?

From On-Demand Production to 3D Assets
Having moved on from the Microsoft project, Kitty shares her insights from her role as a Senior Director of AI at Browzwear, where she's continuing to tackle the industry's problem through the lens of 3D assets. Kitty is taking it even further with her next startup,  Wear It, combining AI, 3D assets and Gen AI into a digital wardrobe solution ready for social media. Kitty's foray into AI-generated clothing blurs the lines between algorithm and artistry, setting a new standard for global markets from the West to the East.

Kitty is featured in chapter 3 of the book Fashion Tech Applied.  Check it out.

Connect with Kitty on LinkedIn.
Check out Wear It.

*EXCLUSIVE OFFER* -20% discount for podcast listeners on the printed or ebook of Fashion Tech Applied. Purchase your copy at Springer here using the discount code*: 08cWPRlx1J7prE

*Offer ends end June 2024
Support the Show.
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The show is recorded from Beyond Form, a venture studio building & investing in fashion tech startups with ambitious founders. We’d love to hear your feedback, so let us know if you’d like to hear a certain topic. Email us at hello@beyondform.io. If you’re an entrepreneur or fashion tech startup looking for studio support, check out our website: beyondform.io

AI & Pattern Cutting
Whilst the art of fashion pattern cutting is still rooted in flat drawings done by hand, artificial intelligence is bringing the practice into contemporary design and produce development processes.  N-Hega is a company that taps into AI to help brands to achieve results such as lay planning optimisation, waste reduction, and bringing the physical into the digital. In this conversation, host Peter Jeun Ho Tsang, speaks to Marketing & Product Development Director of N-hega on why digital pattern cutting is an important part of the fashion supply chain.

Digitising Pattern Cutting
Counting clients like Rag & Bone and H&M, and more left-field like NASA, N-Hega's N-Scan Premium Scanner and N-Shot camera systems are bringing teams into the digital world. With teams that are not necessarily digital, the power of AI is truly demonstrated by making it so easy for non-digital pattern cutters to use. Eli gives us insights as to why she thinks digital pattern cutting is part of the future of fashion design and product development.

Eli and N-Hega are featured in chapter 3 of the book Fashion Tech Applied.  Check it out.

Find out about N-Hega here.
Connect with Eliane on LinkedIn.

*EXCLUSIVE OFFER* -20% discount for podcast listeners on the printed or ebook of Fashion Tech Applied. Purchase your copy at Springer here using the discount code*: 08cWPRlx1J7prE

*Offer ends end June 2024
Support the Show.
--------
The show is recorded from Beyond Form, a venture studio building & investing in fashion tech startups with ambitious founders. We’d love to hear your feedback, so let us know if you’d like to hear a certain topic. Email us at hello@beyondform.io. If you’re an entrepreneur or fashion tech startup looking for studio support, check out our website: beyondform.io

Building Tech Better Retail Experiences
Joining Von N. Ruzive and Peter Jeun Ho Tsang, co-authors of Fashion Tech Applied, are Hillary Littleton, Head of Marketing at FIT:MATCH,  Elina Minina, CBDO at Cappasity, and Charles Wilders, CEO at Showcase X, to discuss how retail experiences are being augmented by technologies.  The panel unpacks how tech like 3D modeling, AI, and augmented reality are reconfiguring the online and offline retail experiences. From creating your digital twin to find that impeccably fitting garment, to the role of AR holograms in building consumer trust, and why it's a combination of tech that will be make better shopping journeys. 

Fashion Stores of the Future
The panel shares invaluable insights from extensive R&D, proving that the success of tech in fashion hinges on solving genuine customer pain points and providing a shopping experience that feels personal and powerful. We confront the real struggles brands face, from budgetary restraints to the steep learning curve in harnessing these technologies.  The episode looks into a future where your shopping journey might be led by your smartphone, and we unravel how generational shifts are leading brands to recalibrate for a tech-savvy audience. What does your fashion store of the future look like?

This episode was originally recorded as a webinar on LinkedIn live.

Find out out about guest speakers in the links below:
Hillary Littleton from FIT:MATCHElina Minina from CappasityCharles Wilders from Showcase X*EXCLUSIVE OFFER* -20% discount for podcast listeners on the printed or ebook of Fashion Tech Applied. Purchase your copy at Springer here using the discount code*: 08cWPRlx1J7prE

*Offer ends end June 2024
Support the Show.
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The show is recorded from Beyond Form, a venture studio building & investing in fashion tech startups with ambitious founders. We’d love to hear your feedback, so let us know if you’d like to hear a certain topic. Email us at hello@beyondform.io. If you’re an entrepreneur or fashion tech startup looking for studio support, check out our website: beyondform.io

Turning Ideas into Fashion Storytelling Diamonds
Jonathan Chippindale made his luxury marketing name in the world of fine jewellery at De Beers prior to launching his creative tech studio, Holition.  The magnetic pull of Jonathan's "Willy Wonka-esque" genius, has allowed him to tap into the transformative power of digital storytelling in the luxury space. His philosophy of 'human connections first, technology second' champions  Holition's digital campaigns that tug at the heartstrings. In this episode, host Peter Jeun Ho Tsang delves into how Jonathan creates these beautiful fashion campaigns for some of the world's biggest brands.

Using Creative Technologies Effectively
Louis Vuitton, Hermes, Tommy Hilfiger, Dunhill, Burberry, the list goes on. Holition's client list is not only impressive, but are willing to take technological leaps of faith with Jonathan and his team when it comes to crafting their digital marketing campaigns.  In this episode we gain insight as to how he manage to convince the brands to take this leap with him, the mega trends that are shaping the fashion marketing industry, and why Jonathan believes that technology should be an invisible thread in any campaign. With all this in mind, Holition breathes life into fashion narratives, and dreams up projects like the Tommy Hilfiger & Roblox Sep 2022 fashion show; becoming vital reference points in the ever-evolving landscape of fashion tech.

Jonathan and Holition are featured in chapter 4 of the book Fashion Tech Applied.  Check it out.

Find out about Holition here.
Connect with Jonathan in LinkedIn.

*EXCLUSIVE OFFER* -20% discount for podcast listeners on the printed or ebook of Fashion Tech Applied. Purchase your copy at Springer here using the discount code*: 08cWPRlx1J7prE

*Offer ends end June 2024
Support the Show.
--------
The show is recorded from Beyond Form, a venture studio building & investing in fashion tech startups with ambitious founders. We’d love to hear your feedback, so let us know if you’d like to hear a certain topic. Email us at hello@beyondform.io. If you’re an entrepreneur or fashion tech startup looking for studio support, check out our website: beyondform.io

From Engineering to Fashion
Imagine a world where your clothes are as easy to recycle as paper and plastic. That's the vision Cedric Vanhoeck, founder and CEO of Resortecs, is turning into reality, and in this latest episode, host Peter Jeun Ho Tsang and Cédric discuss how Cedric's original career path of engineering led him to sorting out one of the fashion industry's biggest problems:  products designed and destined for the landfill. 

Dismantling Products Stitch by Stitch
Resortecs' proprietary technologies, Smart Stitch and Smart Disassembly, are the linchpins in making garment recycling a frictionless part of the fashion supply chain with threads that dissolve in machines what can be described as giant ovens. Cédric takes listeners through how the tech works and how brands such as Bershka and Decathlon have launched collections using the Reortecs system. But will this be enough? We dissect the implications of EU regulations and  how many brands will likely find legislative loopholes to avoid going full scale with circular solutions.

Cédric and Resortecs are featured in chapter 3 of the book Fashion Tech Applied.  Check it out.

Find out about Resortecs here.
Connect with Cédric on LinkedIn.

*EXCLUSIVE OFFER* -20% discount for podcast listeners on the printed or ebook of Fashion Tech Applied. Purchase your copy at Springer here using the discount code*: 08cWPRlx1J7prE

*Offer ends end June 2024
Support the Show.
--------
The show is recorded from Beyond Form, a venture studio building & investing in fashion tech startups with ambitious founders. We’d love to hear your feedback, so let us know if you’d like to hear a certain topic. Email us at hello@beyondform.io. If you’re an entrepreneur or fashion tech startup looking for studio support, check out our website: beyondform.io