What do Truckers and Visually impaired Have in Common‪?‬ EverydayCPA Show | Business Owners | Self-Employed | Households | Tax | Budgeting | Savings

 
Date:              August 2, 2019
Attendee and Guest:   Kelly Coughlin, CEO, EveryDay CPA –                                         KC Truby, Founder/Chief                                       Executive, TALK Accounting
Good morning business owners, it is early a.m. on a Saturday and I know most of you are up and at them, ready to carpe diem. That is seize the day, if you don’t remember your Latin.   This is Kelly Coughlin, CEO of EveryDay CPA.  One of our tagline themes at EveryDay CPA is “We help business owners use debits and credits as weapons of mass competition.”  Frankly, I really want to say as weapons of mass destruction of their competition but the politically correct police discourage me from saying anything that relates to violence. Even though we use Sun Tzu, a brilliant 5th century B.C. military strategist as the foundation of our business strategy, they are apparently okay with that but not weapons of mass destruction.
Regardless, today I am going to interview KC Truby, founder, and chief executive of Talk Accounting, TALK Accounting.  KC and his team have created a new accounting program that connects with QuickBooks, but the transactions, the journal entries, the debits and credits of mass competition, destruction, are entered into your QuickBooks, not by some part-time bookkeeper that comes in twice per month, rather, by you the business owner, in the field, on the job.   In a sense, it’s just like Uber disintermediated the taxi business through their technology that connected a buyer and a seller directly, without the need for a dispatcher. KC’s team has disintermediated the need for a bookkeeper to input many debits and credits of mass destruction.  To be clear, I am going to rephrase that.  KC’s team has disintermediated the need for a bookkeeper to input many debits and credits but, to be clear, it doesn’t completely illuminate the need for an accountant or a bookkeeper, rather, it frankly makes better and more efficient use of their time, and from my perspective, it makes it a more interesting job.    
With that, I’ll introduce KC Truby at TALK Accounting.  KC, how are you today? 
KC:    Kelly Coughlin, I am doing fine.  I am excited to be here.  It’s summertime out here in Arizona so we are a little toasty today, but let’s tell some people about mass destruction of the competition or about mass prosperity by using debits and credits as weapons. I love that sentence, that was fascinating,
Kelly:    Great.  Well, before we get into your background, KC; I have a couple of questions for you on that.  Tell me, what was the need that you saw in the market place and how are you fulfilling that need with your TALK Accounting solution?
KC:     So, I owned a little training company out here, and I am talking to one of my new college graduate kids, a little whiz kid that was sitting in there and was helping me do some programming, my wife walked in with the American Express bill, 12 pages long.  She starts going through line by line, what was this for, what was this for?  And we have been through this little song and dance off and on for 40 years and so I just started making stuff up because I couldn’t remember what I spent money on three months ago.  She walks out after a few minutes and my employee sitting there looking at me, says, “Did you just lied to your wife?”  [Laughs] I just made all that up.  And I said, you know what’s really funny, she knew I was lying the whole time. And the whole premise, the whole idea was there that we can’t remember what we did, but it’s a constant problem not to record the business intent at the moment of a transaction.  And this young gentleman said, you know that artificial intelligence, voice recognition, I’ll bet you if you just talk to your phone, this could be wiped out.  And you wouldn’t even have to have that little so