MAS Podcast Prof. Dr. Tim Ströbel

In this episode, we welcome Francis O'Neill from La Trobe University, a PhD candidate in the joint PhD program with the University of Bayreuth. Francis is currently spending a one-year research stay in Bayreuth. During the episode, he shares insights on athlete activism and how opponents attempt to neutralize it. Additionally, he discusses his experiences with positive culture shocks, his current research interests within athlete activism, and where his extracurricular talents lie.

In this episode, we welcome three students from Ohio University who are currently enrolled in the Double Degree Program and have successfully completed their transformative journey at the University of Bayreuth. Corbin Williams, Lexi Zupsansky, and Meighan Scarpino share invaluable insights gained from their time in the vibrant city of Bayreuth and across Europe, and how it enhanced their academic, professional, and personal skills, preparing them for the global world of sport business. We'll explore various aspects of the double degree program, including application and admission processes, as well as student life within the cultural context of Germany. Join us as we delve into their enriching experiences, unique perspectives, and stories in navigating this dual bachelor’s degree program in Sport Management.

In this episode, our guest is Prof. Dr. Geoff Dickson, a sports management academic from La Trobe University in Melbourne, Australia. Discussing the Joint PhD Program between the University of Bayreuth and La Trobe University, Prof. Dr. Dickson shares his insights on international research collaboration, its significance, and the current progress of the two participating PhD students, Matthias Anderski and his Australian counterpart, Francis O’Neill. Additionally, Prof. Dr. Dickson enlightens us about athlete activism, protest, and advocacy. The episode concludes with him sharing insights into another of his current research topics.

Anlässlich des Jahreswechsels gibt uns Prof. Dr. Tim Ströbel, Inhaber der Professur für Marketing und Sportmanagement (MAS), einen Rückblick auf das vergangene Jahr sowie einen Ausblick für das Jahr 2024. Wir sprechen über die Entwicklungen im Arbeitsbereich Marketing & Service sowie im Bayreuther Zentrum für Sportwissenschaft. Darüber hinaus gibt uns Prof. Dr. Tim Ströbel einen Überblick über internationale Kooperationen und Netzwerke in der Forschung sowie über Publikationen der Professur. Abschließend erfahren wir, ob er es vorziehen würde, die Meisterschale oder den DFB-Pokal in Stuttgart zu sehen.

In dieser Folge ist Prof. Dr. Chris Horbel zu Gast, Professorin für Sport Management an der Norwegian School of Sport Sciences. Die Themen dieser Episode umfassen das Sport Value Framework und die Wert-Ko-Kreation im Sportmanagement. Dabei beantwortet uns Prof. Dr. Chris Horbel die Frage, welche der Prämissen des Frameworks sowohl für die praktische Anwendung als auch für das theoretische Verständnis zur Erklärung von Phänomenen im Sportmanagement besonders wichtig sind. Darüber hinaus gewährt sie uns einen tieferen Einblick in die Zusammenhänge und Implikationen der Wert-Ko-Kreation im Sportmanagement in Verbindung mit der Kundenzufriedenheit und Kundenloyalität in verschiedenen Kontexten. Abschließend gehen wir auf die Nutzung von Smartphones als digitale Ressourcen bei Stadionbesuchen ein.

In this episode of the MAS podcast, Professor Dr. Paul Downward, a distinguished professor at Loughborough University, specializing in Sports Economics, shares valuable insights into the field and its evolution, emphasizing the importance of academic journals like the European Sport Management Quarterly (ESMQ).

The podcast explores Professor Downward's ongoing research on women's football participation, socioeconomic influences on sports engagement, and the role of sustainability in sports management.

Aspiring researchers will find useful advice on publishing in academic journals and aligning research with a journal's scope. Don't miss this episode for a concise yet insightful look into the world of sports economics and the exciting future of sport management academia.