Thinking Ahead: Your Leading-Edge Insights Podcast GfK

Consumer confidence, the use of credit since covid and the influence of sustainability on purchase behaviour
In this episode of Thinking Ahead, Hannah Olley, a Senior Insights Manager in our UK Retail Market Intelligence team tackles three questions asked at our most recent breakfast event. Each is an important topic, from current levels of consumer confidence and the impact on spending patterns, to the changing face of credit and its users, to the growing importance of sustainability in Tech and Durables markets. Tune in for the latest intelligence.

In this episode of Thinking Ahead, GfK’s Neil Bellamy and moderator Lucy Green discuss the May 2024 results. These were in before the announcement of a July 4th General Election. The overall Index score rose two points to -17, driven by significant jumps in the outlook for our personal finances and general economic situation. With an election weeks away, Data Guru Corner focuses on how party allegiance impacts consumer sentiment.
2024 marks 50 years of the UK Consumer Confidence Barometer. There is no other consumer research project with the longevity, rigour and reliability. Get the report now >>

In this episode of Thinking Ahead, GfK’s Neil Bellamy and moderator Lucy Green discuss the April 2024 results of UK Consumer Confidence Index. The overall Index score rose two points to -19, an encouraging development. People’s view of their own personal finances in the next 12 months held steady and the other four measures that make up the Index increased by between two and four points. There is a lot of ground to make up to get us nearer to the 50 year index average of -10, but the measures are moving in the right direction for now. In Data Guru Corner we discuss regional data and analyses.
 
January 2024 marks 50 years of the UK Consumer Confidence Barometer. There is no other consumer research project with the longevity, rigour and reliability. Get the report now >>

GfK Consumer Life is returning to explore what consumers feel, think, need, and ultimately expect from brands today. Drawing on rich, industry-standard trends data, experts from GfK Consumer Life will look at what’s driving consumers, and what your brand can do to connect now and succeed in 2024. 
In this episode, we'll talk about: 
Technology saga – Leveraging our evolving relationship  
Post Gen Z - Gearing up for Gen Alpha
If you missed it, part one covered the fundamentals & sustainability! 

In this episode of Thinking Ahead, GfK’s Neil Bellamy and moderator Lucy Green discuss the March 2024 results. The overall Index score remained at -21 this month with no move from February. There was some positive news in the view of our personal finances in the next 12 months, which rose two points. However, the Major Purchase Index fell two points and the Savings Index declined by four points. The improvements in the overall Index seen most months last year have now vanished. Neil explains what these scores mean and the impact of the March 6th Budget on them. March’s Data Guru Corner focuses on sampling. Tune in!
 
January 2024 marks 50 years of the UK Consumer Confidence Barometer. There is no other consumer research project with the longevity, rigour and reliability. Get the report now >>

GfK Consumer Life is returning to explore what consumers feel, think, need, and ultimately expect from brands today. Drawing on rich, industry-standard trends data, experts from GfK Consumer Life will look at what’s driving consumers, and what your brand can do to connect now and succeed in 2024. 
In this episode, we'll talk about: 
Focusing on the fundamentals - Getting back to brand basics 
The sustainability boost - The circular economy gains momentum 
In part two, we'll talk all things tech & gen alpha!