A Podcast for Coaches Mark Butler

Coaching is a totally unregulated industry...which is exactly how we like it. With no governing body to create or police our interactions with our clients, it's up to us to define and adhere to a set of ethics that support our clients' safety and progress. In this episode I describe my own simple framework for feeling like I'm running my practice with integrity.

Announcement: On May 1 I'm holding my first "Office Hours with Mark". Office Hours creates space and time for my fellow coaches to connect with me and get support. Go to https://mrkbtlr.com/office-hours to opt in for details. 

Coaches can feel trapped in the way of being they learned in training -- especially if they were trained in a dogmatic community. My friend Chantel is an example of a "rule follower" and a "striver" who started her practice doing everything by the book. As she realized the tools she learned first were good but not perfect, she kept learning, kept evolving and, in her words, "falling apart" as she pursued the best approach for her and her clients.
You can find Chantel at her website.

Announcement: On May 1 I'm holding my first "Office Hours with Mark". Office Hours creates space and time for my fellow coaches to connect with me and get support. Go to https://mrkbtlr.com/office-hours to opt in for details. 

This is the story of a teen in pain receiving support from a great coach. By itself, this is wonderful. This episode explains how a chain of relationships introduced the teen to the coach, even though some of the people in the chain didn't know the teen, and others didn't know the coach. Mutual trust and relationships built over time brought these coach and client together. This is the magic that matters.

Announcement: On May 1 I'm holding my first "Office Hours with Mark". Office Hours creates space and time for my fellow coaches to connect with me and get support. Go to https://mrkbtlr.com/office-hours to opt in for details. 

If the coach is the product, personal development is the most important business strategy. This should come as a huge relief.

Announcement: On May 1 I'm holding my first "Office Hours with Mark". Office Hours creates space and time for my fellow coaches to connect with me and get support. Go to https://mrkbtlr.com/office-hours to opt in for details. 

In 2017 I published a podcast episode railing against launch-based selling. In seven years, my opinion hasn't changed much...but a wise client has helped me open my mind (a little). In this episode I talk about the practical and psychological factors that make launch-based selling so brutal, and I also share some ideas (based on that wise client's input) on how it could actually be a pro-relationship, sustainable approach. Who knew.

Announcement: On May 1 I'm holding my first "Office Hours with Mark". Office Hours creates space and time for my fellow coaches to connect with me and get support. Go to https://mrkbtlr.com/office-hours to opt in for details. 

My friend Jesse Mecham is the founder of YNAB, a company that helps people love the way they spend their money. I asked Jesse to come on the show to talk different kinds of coaching and training he and his team use. Jesse shared a few big insights, including:
1. He's happy to pay for expensive coaching for members of his executive team.2. Every employee at YNAB has a Training and Development budget they can spend on books, courses, and conferences.3. Jesse was a member of a "CEO club" whose structure is ideal for coaches who'd like to connect with the leaders high-revenue companies.4. There's a well-established market of high-income people who are happy and excited to pay for all kinds of coaching and training. 
This is a good one--it's always nice to get a civilian's positive perspective on the power of coaching.

Announcement: On May 1 I'm holding my first "Office Hours with Mark". Office Hours creates space and time for my fellow coaches to connect with me and get support. Go to https://mrkbtlr.com/office-hours to opt in for details.