New Books in Communications Marshall Poe

Despite the hypervisibility of a constellation of female pop stars, the music business is structured around gender inequality. As a result, women in the music industry often seize on self-branding opportunities in fashion, cosmetics, food, and technology for the purposes of professional longevity. Extending Play: The Feminization of Collaborative Music Merchandise in the Early Twenty-First Century (Oxford UP, 2023) examines the ubiquity of brand partnerships in the contemporary music industry through the lens of feminized labor, to demonstrate how female artists use them as a resource for artistic expression and to articulate forms of popular feminism through self-commodification. In this book, author Alyxandra Vesey examines this type of promotional work and examines its proliferation in the early 21st century.
Though brand partnerships exist across all media industries, they are a distinct phenomenon for the music business because of their associations with fan club merchandise, concert merchandise, and lifestyle branding, often foregrounding women's participation in shaping these economies through fan labor and image management. Through textual and discourse analysis of artists' songs, music videos, interviews, social media usage, promotional campaigns, marketing strategies, and business decisions, Extending Play investigates how female musicians co-create branded feminine-coded products like perfume, clothes, makeup, and cookbooks and masculine-coded products like music equipment as resources to work through their own ideas about gender and femininity as workers in industries that often use sexism and ageism to diminish women's creative authority and diminish the value of the recording in order to incentivize musicians to internalize the demands of industrial convergence.
By merging star studies, popular music studies, and media industry studies, Extending Play proposes an integrated methodology for approaching contemporary cultural history that demonstrates how female-identified musicians have operated as both a hub for industrial convergence and as music industry professionals who use their extramusical skills to reassert their creative acumen.
Alyxandra Vesey is Assistant Professor in Journalism and Creative Media at the University of Alabama. Her research focuses on the gendered dynamics of creative labor in the music industries. Her work has appeared in Journal of Cinema and Media Studies, Feminist Media Studies, Television and New Media, Journal of Popular Music Studies, Camera Obscura, Velvet Light Trap, and Emergent Feminisms: Complicating a Postfeminist Media Culture. Alyxandra on Twitter.
Bradley Morgan is a media arts professional in Chicago and author of U2's The Joshua Tree: Planting Roots in Mythic America. He manages partnerships on behalf of CHIRP Radio 107.1 FM, serves as a co-chair of the associate board at the Gene Siskel Film Center of the School of the Art Institute of Chicago, and volunteers in the music archive at the Old Town School of Folk Music. Bradley Morgan on Twitter.
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Listen to this interview of Courtney Miller, PhD student in Software Engineering at Carnegie Mellon University. We talk about her paper "Did You Miss My Comment or What?" Understanding Toxicity in Open Source Discussions (ICSE 2022).
Courtney Miller : "One of the things I really enjoyed after publication was the interest of other communities in our work. I mean, just the summer after we published, I went and gave a talk at the Linux Open Source conference, and it was really great to learn that — there's a lot of duality of thought in this world, but there's a lot of people who are pretty much studying the same types of problems as you but from completely different fields and completely different directions. And so, being able to incorporate their work in as well, while also having the bulk of our citations be to ICSE, of course, because that's our bread and butter in software engineering — all that comes together to make a better foundation for the paper."
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We all sometimes ‘lurk’ in online spaces without posting or engaging, just reading the posts and comments. But neither reading nor lurking are ever passive acts. In fact, readers of social media are making decisions and taking grassroots actions on multiple dimensions. Unpacking this understudied phenomenon, Just Here for the Comments: Lurking as Digital Literacy Practice (Bristol UP, 2024) by Gina Sipley challenges the conventional perspective of what counts as participatory online culture. Presenting lurking as a communication and literacy practice that resists dominant power structures, it offers an innovative approach to digital qualitative methods. Unique and original in its subject, this is a call for internet researchers to broaden their methods to include lurkers’ participation and presence.
Just Here for the Comments will be released on May 28th by Bristol University Press. Pre-orders are now open here. Readers can also get a 25% discount on ALL Bristol University Press and Policy Press books by signing up to their newsletter.
A portion of the proceeds from this book will benefit The Children’s Greenhouse, which provides high-quality, low-cost childcare to the children of SUNY Nassau Community College students, faculty, and staff. The Greenhouse is the reason many of our student parents persist and graduate with their degrees. Many of these students are first generation, too. You can learn more about this organization and how to donate, here.
Dr. Gina Sipley is an Associate Professor of English at SUNY Nassau Community College. Dr Sipley is in the process of developing with Bristol University Press free resources for academics, K-12 teachers, and book clubs interested in teaching and researching the social and economic effects of lurker literacies. Anyone interested in receiving these materials when they become available can hit subscribe on her website.
Dr. Michael LaMagna is the Information Literacy Program & Library Services Coordinator and Professor of Library Services at Delaware County Community College.
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What are the tactics needed for a world of platforms and algorithms? In Algorithms of Resistance: The Everyday Fight against Platform Power (MIT Press, 2024), Tiziano Bonini, Associate Professor in Sociology of Culture and Communication at the University of Siena, and Emiliano Treré, a Reader in Data Agency and Media Ecologies at Cardiff University, examine the impact of platforms and algorithms on people, communities, and global social life. The book explores these issues using three case studies of gig work, culture, and politics. At its heart, the book demonstrates the potential for transforming the seeming total control of platforms and algorithms through the tactics and strategies of workers, artists, and social movements. The book is essential reading across humanities, social sciences, and computing, as well as for anyone interested in contemporary digital life. The book is available open access here.
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'Star Wars' is a global phenomenon that in 2022 celebrated its 45th year of transmedia storytelling, and it has never been more successful than it is today. More 'Star Wars' works than ever are currently available or in simultaneous development, including live-action and animated series, novels, comics, and merchandise, as well as the feature films for which the franchise is best known. 'Star Wars' fandom is worldwide, time-tested, and growing; academic interest in the franchise, both inside and outside of the classroom, is high. This accessible and multidisciplinary anthology covers topics across the full history of the franchise.
With a range of essays by authors whose disciplines run from culture and religious studies to film, feminism, and philology, Star Wars: Essays Exploring a Galaxy Far, Far Away (Vernon Press, 2023) speaks to academics in the field, students in the classroom, and anyone looking to broaden their understanding and deepen their appreciation for 'Star Wars'.
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Book bans and book challenges are both on the rise. And they are increasing at unprecedented rates. But why is this happening? Dr. Christine Emeran of the National Coalition Against Censorship joins us to explore what’s driving censorship movements nationwide. In today’s episode, she takes us through politically organized efforts to ban books, and shares the statistics of book challenges and bans. She explores the new strategies used by groups to challenge books (strategies which differ from the past), and talks about groups fighting back to keep books on shelves.
Our guest is: Dr. Christine Emeran, who is the Youth Free Expression Program Director at the NCAC (National Coalition Against Censorship). In previous roles, she served as a research consultant at UNESCO and UNESCO-International Institute for Education Planning in Paris, France, including initiatives on knowledge societies, primary education decentralization policies, youth program on climate change, and lifelong learning. Dr. Emeran is the author of the book New Generation Political Activism in Ukraine 2000–2014 and contributed the book chapter “The March for Our Lives Movement in the USA: Generational Change and the Personalization of Protest,” to When Students Protest: Secondary and High Schools. In her academic career, Dr. Emeran taught sociology and political science courses, both in the US and abroad. Dr. Emeran is glad to be contributing her knowledge to support students’ rights to free expression.
Our host is: Dr. Christina Gessler, the producer of the Academic Life podcast. She holds a PhD in history, which she uses to explore what stories we tell and what happens to those we never tell.
Welcome to Academic Life, the podcast for your academic journey—and beyond! Join us again to learn from more experts inside and outside the academy, and around the world. You can support the show by downloading and sharing episodes.
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