45 min
Part 1: What Product Marketers Can Learn From Rockstars w/ Harvey Lee (VP of PMM at the Product Marketing Alliance) Healthy Competition: Product Marketing | Competitive Intelligence | Strategy
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- Business
Harvey Lee is the VP of Product Marketing at the Product Marketing Alliance. He's also a musician and spent lots of time in the music industry. I'm a musician too, so we geeked out about all things rock n' roll—history, specific bands, moments in time—and tweezed out what we felt PMMs could learn from them.
Here are some specific topics we covered:
Why bands pivot and change their sound
Why legacy bands endure
The effects tech shifts in music and how success is measured
Why good bands fail
How to spot a rockstar at your company
Here's part 2 of this episode: Podcast
Follow Harvey: LinkedIn
Learn more about Harvey's new book, 'Backstage Pass': Website
Continue the conversation with me: LinkedIn | TikTok | Twitter
This episode is brought to you by the Healthy Competition community. 1,000+ messages are exchanged between Competitive Intel and Product Marketing pros every month. Join today!
Harvey Lee is the VP of Product Marketing at the Product Marketing Alliance. He's also a musician and spent lots of time in the music industry. I'm a musician too, so we geeked out about all things rock n' roll—history, specific bands, moments in time—and tweezed out what we felt PMMs could learn from them.
Here are some specific topics we covered:
Why bands pivot and change their sound
Why legacy bands endure
The effects tech shifts in music and how success is measured
Why good bands fail
How to spot a rockstar at your company
Here's part 2 of this episode: Podcast
Follow Harvey: LinkedIn
Learn more about Harvey's new book, 'Backstage Pass': Website
Continue the conversation with me: LinkedIn | TikTok | Twitter
This episode is brought to you by the Healthy Competition community. 1,000+ messages are exchanged between Competitive Intel and Product Marketing pros every month. Join today!
45 min