The Contractor Fight with Tom Reber Tom Reber

Can you break down your pricing for me? As a contractor, this is one of the most common questions you will likely get from clients. But should you actually do it? Tim and Derek answer this question, and whether it is favorable for you to break down your prices for your clients and what to do when customers ask you to do so.In this episode, they discuss:
Breaking down prices for customers Potential reasons why customers ask for breakdown pricingHow to handle when customers ask for a price breakdownBeing more transparent without fully breaking down pricesStanding firm on pricing and not backing down from objectionsTips for staying confident about prices, even if customers push back
Resources:
💰 You didn’t become a contractor to struggle financially. Download our worksheet and start calculating a 50% gross profit on every job. It’s time to get your shit together! https://thecontractorfight.com/50/ 
💸 Grab your copy of our FREE Contractors Guide to Spotting Cheap Prospects here: https://thecontractorfight.com/cheap 
== Join us in BATTLEGROUND ==
Everything your contracting business needs in one comprehensive program with three main focus areas: Leadership, Communication, and Numbers. For more info, check out: https://TheContractorFight.com/Battleground 
== Get your questions answered and connect with other contractors building stronger businesses in The Contractor Fight: https://thecontractorfight.com/facebook 
== Grab the Gear ==
https://gear.thecontractorfight.com/ 
== Find Us on Social Media ==
YouTube: https://www.youtube.com/c/TomReber 
Instagram: https://thecontractorfight.com/ig 
== Rate the Podcast ==
Help your fellow contractors find the podcast! Please leave a rating/review! 
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In this episode, Tom talks some tough love to all the contractors dissatisfied with their business and life. He asks you to be honest with yourself about how long you will tolerate the same problems you keep facing year after year, and when will you do something about it? In other words, when will you finally say enough is enough? He wants you to stop going through the same cycle of discontent and shares the solution to help you conquer your discontentment and become a winner in your life and business.
Episode Highlights:
[00:00] - Discontent among contractors
[01:00] - Mile High Profit Summit info
[01:28] - Two options for dissatisfied people
[03:15] - Two types of dissatisfied contractors
[03:46] - Financially struggling dissatisfied contractors
[08:48] - Winning but still dissatisfied contractors
[11:10] - The solution to your discontent
[11:32] - Key characteristics of FWs
[11:36] - Truth-teller
[11:58] - Own their mistakes and shortcomings
[12:58] - Reject victimhood
[15:03] - Committed to growth
[17:49] - FWs are attractive and draw other winners to them
[20:41] - Work with patient urgency
[22:54] - Conquering your discontentment
Resources:
= Click here to get your ticket to Mile High Profit Summit 2024: https://milehighprofitsummit.com/ 
💰 You didn’t become a contractor to struggle financially. Download our worksheet and start calculating a 50% gross profit on every job. It’s time to get your shit together! https://thecontractorfight.com/50/ 
💸 Grab your copy of our FREE Contractors Guide to Spotting Cheap Prospects here: https://thecontractorfight.com/cheap 
== Join us in BATTLEGROUND ==
Everything your contracting business needs in one comprehensive program with three main focus areas: Leadership, Communication, and Numbers. For more info, check out: https://TheContractorFight.com/Battleground 
== Get your questions answered and connect with other contractors building stronger businesses in The Contractor Fight: https://thecontractorfight.com/facebook 
== Grab the Gear ==
https://gear.thecontractorfight.com/ 
== Find Us on Social Media ==
YouTube: https://www.youtube.com/c/TomReber 
Instagram: https://thecontractorfight.com/ig 
== Rate the Podcast ==
Help your fellow contractors find the podcast! Please leave a rating/review! 
Apple Podcasts  
Spotify

How to make your employees stay for years with your company? Join Tim and Derek as they discuss hiring and retaining talented employees long-term. They talk about treating employees well to keep them motivated and productive. They explain that happy and motivated staff means satisfied customers and repeat business. But as a business owner, how do you balance caring for your people while also achieving financial success? Tune in to learn that.
In this episode, they discuss:
Understanding the employee’s personalities and strengths when hiringFinding the right job fit according to your employee’s skills and interests or finding their zone of geniusMaking sure employees are happy in their roles and compensated well so they don’t have to worry about moneyCharging prices that allow you to pay employees fairly while still making a profitBy 2025, 75% of the workforce is going to be millennials — adapting to different generations, like millennials entering the workforceImportance of prioritizing employees’ well-being and happiness to create a thriving business

Check out Tim’s hiring post: https://iloveponds.com/apply/  

Resources:
💰 You didn’t become a contractor to struggle financially. Download our worksheet and start calculating a 50% gross profit on every job. It’s time to get your shit together! https://thecontractorfight.com/50/ 
💸 Grab your copy of our FREE Contractors Guide to Spotting Cheap Prospects here: https://thecontractorfight.com/cheap 
== Join us in BATTLEGROUND ==
Everything your contracting business needs in one comprehensive program with three main focus areas: Leadership, Communication, and Numbers. For more info, check out: https://TheContractorFight.com/Battleground 
== Get your questions answered and connect with other contractors building stronger businesses in The Contractor Fight: https://thecontractorfight.com/facebook 
== Grab the Gear ==
https://gear.thecontractorfight.com/ 
== Find Us on Social Media ==
YouTube: https://www.youtube.com/c/TomReber 
Instagram: https://thecontractorfight.com/ig 
== Rate the Podcast ==
Help your fellow contractors find the podcast! Please leave a rating/review! 
Apple Podcasts  
Spotify

Tom’s guest is Taniela Fiafia, an entrepreneur who started his concrete business and grew it to $2 million in revenue within 3 years, primarily through social media marketing. Taniela discusses his journey from almost going bankrupt with $500k in debt to turning his business around by learning from his mistakes and utilizing social media. He also shares simple tips to help you build your brand on social media and get leads.
Episode Highlights:
[00:00] - Intro
[02:13] - Taniela’s backstory of starting his concrete business
[06:20] - How he went from $500k in debt to profit
[09:09] - Tom’s story of a $28k job that cost him $45k
[10:22] - Doing $1 million in revenue in his first year
[11:27] - Struggles with alcohol
[17:17] - Advice for "someday" goal-setters
[18:34] - The power of polarization
[20:35] - Taniela’s social media strategy
[23:01] - Focusing on posting volume and polarizing content
[26:22] - Targeted advertising on social media
[29:08] - Positive replies to negative comments
[32:32] - Value of authenticity in resonating with the right audience
[34:08] - Quality vs. quantity in content creation
[37:06] - Strategy to get more engagement
[41:20] - Putting 4 videos a day
[42:45] - Some polarizing ideas
[44:06] - Keeping the content simple and volume game-oriented
[46:57] - Encouragement for contractors to post on social media
[48:06] - Challenge for the contractors
[52:27] - Details of Taniela’s coaching group
[54:33] - Success is an inside-out game
[1:01:58] - Connect with Taniela
[1:03:46] - Wrap-up

Resources:
💰 You didn’t become a contractor to struggle financially. Download our worksheet and start calculating a 50% gross profit on every job. It’s time to get your shit together! https://thecontractorfight.com/50/ 
💸 Grab your copy of our FREE Contractors Guide to Spotting Cheap Prospects here: https://thecontractorfight.com/cheap 
== Join us in BATTLEGROUND ==
Everything your contracting business needs in one comprehensive program with three main focus areas: Leadership, Communication, and Numbers. For more info, check out: https://TheContractorFight.com/Battleground 
== Get your questions answered and connect with other contractors building stronger businesses in The Contractor Fight: https://thecontractorfight.com/facebook 
== Grab the Gear ==
https://gear.thecontractorfight.com/ 
== Find Us on Social Media ==
YouTube: https://www.youtube.com/c/TomReber 
Instagram: https://thecontractorfight.com/ig 
== Rate the Podcast ==
Help your fellow contractors find the podcast! Please leave a rating/review! 
Apple Podcasts 
Mentioned in this episode:
Battle Ground
If you're tired of underachieving in your business head to
https://thecontractorfight.com/battleground/

This week, Steve is here with the Tree of Life of Shin-Fu sales methodology. The Tree of Life has 30 branches, with each branch representing a different tool or technique that you can use during your sales conversation. Today, he shares 3 of these techniques (branches in the Tree of Life). If you master these techniques, you’ll have better sales conversations with your prospects and close more deals. 
In this episode, Steve talks about:
The 3 branches in the Tree of Life (sales techniques):STFU – Talking less and listening to the clients more to allow them to share more informationFalling on the sword – Prioritizing the client’s satisfaction over your own egoBracketing – Providing a high and low estimate for a project and giving the high estimate first to psychologically prepare the client

Listen to TCF850 The Psychology Behind the Shin-Fu here: https://thecontractorfight.com/tcf850-the-psychology-behind-the-shin-fu/  

Resources:
💰 You didn’t become a contractor to struggle financially. Download our worksheet and start calculating a 50% gross profit on every job. It’s time to get your shit together! https://thecontractorfight.com/50/ 
💸 Grab your copy of our FREE Contractors Guide to Spotting Cheap Prospects here: https://thecontractorfight.com/cheap 
== Join us in BATTLEGROUND ==
Everything your contracting business needs in one comprehensive program with three main focus areas: Leadership, Communication, and Numbers. For more info, check out: https://TheContractorFight.com/Battleground 
== Get your questions answered and connect with other contractors building stronger businesses in The Contractor Fight: https://thecontractorfight.com/facebook 
== Grab the Gear ==
https://gear.thecontractorfight.com/ 
== Find Us on Social Media ==
YouTube: https://www.youtube.com/c/TomReber 
Instagram: https://thecontractorfight.com/ig 
== Rate the Podcast ==
Help your fellow contractors find the podcast! Please leave a rating/review! 
Apple Podcasts  
Spotify

Being known as a good guy seems like a positive thing, but it comes with hidden harm to your business. Tim has gone through the pressures of being a good guy and is here to help. He used to feel bad about charging higher prices, thinking it made him a bad guy. This created a sense of obligation in him to provide special deals to the clients making it hard to run his business.
In this episode, Tim and Derek discuss the challenges of being labelled as a good guy and charging fair prices for your services. But don't fret they are here to tell you that you can be a good guy and run a good business at the same time. Just believe in your worth!
In this episode, they discuss:
Being a good guy in business and the expectations it creates of giving favorable treatment or discountsThe hidden pressures of being a good guyHow giving discounts just to be nice can lose money and hurt your business over timeTim’s struggle with charging higher prices and feeling it makes him a bad guyCharging what your work is worthTreating all clients the same and not changing prices just because someone seems nice

Resources:
💰 You didn’t become a contractor to struggle financially. Download our worksheet and start calculating a 50% gross profit on every job. It’s time to get your shit together! https://thecontractorfight.com/50/ 
💸 Grab your copy of our FREE Contractors Guide to Spotting Cheap Prospects here: https://thecontractorfight.com/cheap 
== Join us in BATTLEGROUND ==
Everything your contracting business needs in one comprehensive program with three main focus areas: Leadership, Communication, and Numbers. For more info, check out: https://TheContractorFight.com/Battleground 
== Get your questions answered and connect with other contractors building stronger businesses in The Contractor Fight: https://thecontractorfight.com/facebook 
== Grab the Gear ==
https://gear.thecontractorfight.com/ 
== Find Us on Social Media ==
YouTube: https://www.youtube.com/c/TomReber 
Instagram: https://thecontractorfight.com/ig 
== Rate the Podcast ==
Help your fellow contractors find the podcast! Please leave a rating/review! 
Apple Podcasts  
Spotify