Underdog Podcast The Underdog Brand

In this episode of Behind the Business, we dive into the rollercoaster journey of building our network and the essential lessons learned along the way. Discover why there’s no such thing as a smooth process in entrepreneurship, and why being eager to learn every step of the way is crucial.We recount a memorable design fiasco and discuss why our golden rule in business is to never assume anything. A significant event unfolded that we remember exactly where we were when we heard it.As we focus ...

The journey of developing a new energy drink or any product doesn't come without it's highs or lows. From our initial tastings and surprises with certain ingredients to managing expectations and the hurdles of product development. We recount adventures with luggage, saltine stories, and the pivotal decision to stick with natural sweeteners. Reflecting on the parallels between business and sports, we emphasize the importance of adhering to values and taking action amidst uncertainty. Join us f...

With our new segment, "Behind the Business," we explore the dynamic origins and mission of Underdog. This episode provides an in-depth look at how Underdog Energy is setting new standards in the energy drink market with its commitment to clean, Informed Sport Certified drinks designed specifically for student-athletes. Hear directly from the founders on what drives us, the unique challenges we faced at the start, and the strategies that have allowed us to keep climbing the ladder. Whether you...

In this episode, we interview former Tufts lacrosse/hockey player and current Syracuse lacrosse player, Mason Kohn.We discuss his unconventional hockey career, where he began as a 10 year old, which is typically a later start to hockey. He progressed slowly in the early years, always being one of the under developed players. That is until he reached junior hockey where he quickly rose through the ranks, eventually getting drafted to the USHL. Despite his quickly advancing hockey career, he en...

In this episode, we interview former rugby player and current coach at Athlete's Authority, Jordi Taylor.We talk through his journey in sports and how he's been able to translate his experiences from being an athlete into becoming an effective coach. We dive deeper on topics like how to decipher correct information from today's endless access to knowledge, how pivotal the proper coaching can be to improve your athletic and personal goals, and how finding a role model can guide you to yo...

In this episode, we interview University of North Carolina All-American wrestler, Lachlan McNeil.We talk about his journey from the Middle East, to Canada, and finally to the United States where he has been able to prove himself as a high end wrestler. In Canada, the competition was good, but nothing in comparison to the competition in the US. He took the chance on coming to the states to prove himself to be among the best wrestlers in the country. He has done just that and is now striving to...