39 episodes
Rooted In Tomorrow authenci
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We're a cooperative rooted in 100-years of forward-thinking. We're a different kind of company, grounded in a common cause ever since our founding in 1921 we have remained a cooperative. Land O'Lakes, Inc. is placing its owners, both farmers and local retailers at the heart of creating a sustainable food future. Join host Kim Olson for stories, interviews, and insight - welcoming new guests on each monthly episode. Production copyright 2022 Land O'Lakes, Inc.Formerly "Something Greater."
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That's a wrap! Season four comes to a close. Rooted In Tomorrow will be back soon.
Send us a Text Message.Season four of the Rooted In Tomorrow podcast is in the books! Thanks for listening and sharing the stories of our farmers and their communities. While we plan, catch up on all the previous episodes of Rooted In Tomorrow. Subscribe on Spotify and Apple to receive push alerts if we share a new episode. Catch you back here soon!Check out Rootedintomorrow.com for more stories of incredible farmers!Follow Land O'Lakes Inc at:Facebook: www.facebook.com/LandOLakesIn...
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Connecting with consumer values and understanding buying behavior.
Send us a Text Message.In this episode, Land O’Lakes Senior Vice President and Chief Strategy Officer Jason Trusley joins host Kim Olson. Inside baseball? Not here. We try to break down the path forward for our cooperative system and what it will take for us to continue supporting America’s farmers, ag retailers, communities, and consumers for another 100 years.Check out Rootedintomorrow.com for more stories of incredible farmers!Follow Land O'Lakes Inc at:Facebook: www.facebook.com/LandOLake...
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The young farmers thinking outside the box in rural Wisconsin
Send us a Text Message.Weddings, workshops, quality beef, and pick your own produce. Meet the Wisconsin couple, Derek and Nicole Sippel who are introducing the “Art of Agriculture” to anyone who pays a visit to their Southeastern Wisconsin farm. Did we mention world-class pumpkins grown on their land? In this episode, the Sippels join host Kim Olson on how their farm is being powered by a new generation. Check out Rootedintomorrow.com for more stories of incredible farmers!Follow Land O'...
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How cooperative members drive our philanthropy efforts in their communities.
Send us a Text Message.This episode highlights the most impactful areas of financial giving the past year and how it’s supporting the communities our cooperative members call home. Each year, Land O’Lakes, Inc. donates a portion of its pretax profits to the Land O’Lakes Foundation in addition to investing corporate dollars through community relations. Morgan Kinross Wright joins Kim as guest in this episode. She serves as VP, Community Relations & Exec. Director, Land O'Lakes Foundat...
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Changing The Rural Narrative: From podunk to preferable.
Send us a Text Message.Tyler Ribeiro is a fourth-generation farmer from Tulare, California. He’s amassed nearly 80,000 social media followers sharing life on the farm and daily moments in his rural community. He joins host Kim Olson to talk about the work being done in his community and beyond to break down rural stereotypes and keep small communities vibrant. Check out Rootedintomorrow.com for more stories of incredible farmers!Follow Land O'Lakes Inc at:Facebook: www.facebook.com/LandO...
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Co-Op or Corp? Understanding the cooperative business model.
Send us a Text Message.Consumers generally have positive attitudes about cooperatives. They are less sure about their level of understanding of what one is, how their purchases benefit members, and how an ownership structure is different from other business models. In this episode, Chris Pearson joins host Kim Olson. Pearson is the Vice President Of Crop Nutrition and cooperative alliances for Winfield United. Check out Rootedintomorrow.com for more stories of incredible farmers!Follow L...