#32 Archetype 9 - Every man (Brand Personality‪)‬ Journey To Millionaire

“Belonging, Quality and Dependability" Everyone is created equal. This archetype is focused on providing something so far removed from pretentiousness that it can appeal to everyone. It is the most challenging archetype to pull off because you have to have a product that actually appeals across demographics. https://youtu.be/uMwFWDIFVCU Folgers coffee / “The best part of waking up is Folgers in your cup.”
https://ispot.tv/a/os0w eBay “ When you’re over overpaying”
https://ispot.tv/a/IpnB eBay “After the show”
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