18 min
4 Ways Fashion Marketing Has Changed Influencer Marketing Talks
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- Marknadsföring
In this week’s episode we’re going to take a deep dive into the fashion industry. But - we’ll be leaving the trend-setting and taste-vetting to Anna Wintour and instead looking specifically at 4 ways fashion marketing has changed over the years. And it has been years because after the bare essentials for survival were commodified, fashion followed shortly after.
We'll be discussing:
What fashion brands can do about the crowded marketplace.
The importance of the terribly unsexy-sounding corporate responsibility
Why the one-shot campaigns have had their time
In this week’s episode we’re going to take a deep dive into the fashion industry. But - we’ll be leaving the trend-setting and taste-vetting to Anna Wintour and instead looking specifically at 4 ways fashion marketing has changed over the years. And it has been years because after the bare essentials for survival were commodified, fashion followed shortly after.
We'll be discussing:
What fashion brands can do about the crowded marketplace.
The importance of the terribly unsexy-sounding corporate responsibility
Why the one-shot campaigns have had their time
18 min