222 avsnitt

Hi! We're Phil and Lauren, hosts of Brand Therapy. As brand strategists, we've helped hundreds of people and companies position, build, and promote their brands online. We think that a strong brand opens doors, and on Brand Therapy, we chat with the world's leading experts for the latest techniques to master social media, websites, business, and everything related to branding.

If you're ready to turn your dreams into reality (or just plain curious about what it takes to succeed online), join us as we kick back for a weekly session of Brand Therapy.

Brand Therapy Phil Pallen

    • Näringsliv

Hi! We're Phil and Lauren, hosts of Brand Therapy. As brand strategists, we've helped hundreds of people and companies position, build, and promote their brands online. We think that a strong brand opens doors, and on Brand Therapy, we chat with the world's leading experts for the latest techniques to master social media, websites, business, and everything related to branding.

If you're ready to turn your dreams into reality (or just plain curious about what it takes to succeed online), join us as we kick back for a weekly session of Brand Therapy.

    222. What's the recipe for building a lucrative brand out of a food blog? (f. Stacie Vaughan)

    222. What's the recipe for building a lucrative brand out of a food blog? (f. Stacie Vaughan)

    Dreaming of turning a side dish into the main course of your professional life or brand? 🥗 Today, our guest Stacie Vaughan, a successful food blogger, shares her journey from scratch to a thriving food blogging entrepreneur. Discover the secret sauce behind a blog that feeds both the soul and the bank account. Bloggers are often underrated, but Stacie's story shows how powerful and profitable a blogging business can truly be. Let's dive in!

    • 29 min
    221. What are the key SEO strategies for Squarespace success? (f. Henry Purchase)

    221. What are the key SEO strategies for Squarespace success? (f. Henry Purchase)

    Wondering why your Squarespace site isn't ranking on Google? 📈 Today we dive into the SEO maze with founder Henry Purchase, creator of SEO Space, a tailored Squarespace SEO tool. Henry shares invaluable insights to elevate your website's visibility and ensure it's not lost in the digital haystack. Let's unravel the complexities of business building and SEO together!

    • 30 min
    220. What role does governance play in effective decision-making? (f. Shona McGlashan)

    220. What role does governance play in effective decision-making? (f. Shona McGlashan)

    Curious about what makes a board truly effective and how governance drives organizational decisions?  💬 Delve into the expertise of Shona McGlashan, a master in governance, as she shares insights on fostering inclusivity, leveraging diverse boards, and prioritizing mental health in the workplace. Join us as we explore the foundations of exceptional decision-making and leadership with Shona's inspiring journey as our starting point.

    • 33 min
    219. Can tech be the key to a better work-life balance? (f. LaShonda Brown)

    219. Can tech be the key to a better work-life balance? (f. LaShonda Brown)

    Feeling frazzled by integrating tech into your business and wondering how the right digital tools can simplify your life instead of complicating it? 🫨  Joining me today is my friend LaShonda Brown, a tech educator and a true advocate for tech empowerment. And actually, we have that in common. Today she'll share practical strategies for business owners to harness technology in a way that cuts workload while boosting quality of life.

    • 33 min
    218. How can small businesses leverage B2B marketing tactics for success? (f. Carey Thiels)

    218. How can small businesses leverage B2B marketing tactics for success? (f. Carey Thiels)

    Wondering if B2B marketing strategies are relevant for your small business?  ⚾️ Join us as we chat with Carey Thiels, a B2B marketing consultant, about adapting big-league tactics to scale effectively. Get ready to discover how short-form content can make a significant impact in today's evolving media landscape.

    • 31 min
    217. How are artists and content creators adapting to the rise of AI tools? (f. Anna McNaught)

    217. How are artists and content creators adapting to the rise of AI tools? (f. Anna McNaught)

    Curious about the intersection of AI and art in the digital landscape and its impact on creatives globally? 🤔 Join us as we explore these dynamic intersections with Anna McNaught, a respected figure who represents brands like Adobe on international stages. Today, Anna shares how AI not only serves as a tool but also acts as a collaborator in the creative process. Dive into our discussion to discover Anna’s unique insights into the innovative worlds of art and AI.

    • 34 min

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