Business Lunch Roland Frasier

Welcome to a new episode of Business Lunch. Today, we discuss practical strategies to navigate economic slowdowns, particularly during summer. They share insights on creative marketing, leveraging internal resources, and maximizing downtime. Whether you're experiencing a seasonal dip or a broader economic challenge, this episode is packed with actionable advice to keep your business thriving.
Highlights:
"The quickest way to drown out negativity is with an abundance of positivity."
"The Lord puts you into these situations knowing you can handle them. It's a test."
"Hard makes you resilient. Soft and easy doesn't make you resilient."

Timestamps:
00:00 - Introduction
02:30 - Current Economic Trends
05:00 - Seasonal Slowdowns
10:00 - Strategies to Combat Slowdowns
15:00 - Leveraging Internal Resources
20:00 - Creative Marketing Ideas
25:00 - The Importance of Not Panicking
30:00 - Enhancing Offers and Bundles
35:00 - Acquisition Opportunities
40:00 - Long-Term Planning and Testing

CONNECT 
• Ask Roland a question HERE.
RESOURCES:
• 7 Steps to Scalable workbook
 • Get my book, Zero Down, FREE
To learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/
Connect with me on social:
🎵 TikTok: 
/ rolandfrasier  
 📸  Instagram: 
/ rolandfrasier  
📱 Facebook: 
a...

Welcome to a new episode of Business Lunch, Ryan Deiss and I dive deep into the concept of work-life balance. Is it a myth, a circle, or a harmonious blend of both? Get ready for a candid discussion filled with insights, personal anecdotes, and practical advice on how to achieve harmony in both work and life. Whether you're an entrepreneur, a business owner, or anyone striving for a better balance, this episode is packed with valuable takeaways to inspire you.
Highlights:
"There's plenty of work that I don't necessarily enjoy in the moment. But I'm glad that I did it when it's done. It's like exercise."
"If you can get your work life to where you enjoy half of it, that's amazing. Very few people ever achieve that."
"We're always living, I think, in extremes. I'm at my best when I'm working really, really, really hard, and then I'm in extreme rest and play mode."
Timestamps:
00:00 - The Exercise of Work
00:50 - Welcome and Introduction
01:15 - Jeff Bezos' Take on Work-Life Balance
01:41 - Impact of Work on Home Life
03:08 - Immersing in Work and Play
04:21 - Work-Life Harmony
05:35 - Defining Happiness in Work and Life
06:03 - Parenting Analogies and Work
07:14 - The Spectrum of Enjoyment in Work
09:23 - Blessed Work: Enjoying Your Job
CONNECT
• Ask Roland a question HERE.
RESOURCES:
• 7 Steps to Scalable workbook
 • Get my book, Zero Down, FREE
To learn more about Roland Frasier 
  https://msha.ke/rolandfrasier/
Connect with me on social:
 TikTok:  / rolandfrasier 
 Instagram:  / rolandfrasier 
 Facebook:  / rolandfrasierpage 
 LinkedIn:  / rolandfrasier  
Subscribe to Roland Frasier / @rolandfrasierepic 
Mentioned in this episode:
Get Roland's Training on Acquiring Businesses!
Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion!

EPIC Training

Join Ryan Deiss and I in this enlightening episode of Business Lunch, where they delve into the often-overlooked yet crucial topic of accounting and finance. We discuss how entrepreneurial optimism can clash with the harsh realities of financial reporting. Learn how to navigate these challenges and foster a productive relationship with your CFO to ensure your company's financial health.
Highlights:

"You've got to be incredibly optimistic to be an entrepreneur. It's about walking very thin ropes without a net."

"If it's only doom and gloom, it’s incredibly depressing and inaccurate. We need a balance between optimism and realistic financial reporting."

"Support the team you've got to get the results you need, or you need a different team."

Timestamps:

00:00 - Entrepreneurial Optimism vs. Financial Realism
01:05 - Introducing the Topic
02:37 - Impact of Changing Accounting Methods
03:17 - The Problem with Depressing Financial Reports
05:00 - Changing the Financial Reporting Process
05:12 - Importance of Accurate Financial Reporting
09:38 - Avoiding Obstacles, a Common Entrepreneurial Pitfall
10:00 - Support Your Team, or Change It
10:29 - Frustrations with Unimplemented Solutions
11:15 - The Role of Leadership in Financial Health

CONNECT 
• Ask Roland a question HERE.
RESOURCES:
• 7 Steps to Scalable workbook
• Get my book, Zero Down, FREE
To learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/
Connect with me on social:
🎵 TikTok:  / rolandfrasier  
📸  Instagram:  / rolandfrasier  
📱 Facebook:  / rolandfrasierpage  
💼 LinkedIn:  / rolandfrasier   
Subscribe to Roland Frasier 👉 a...

Welcome to a new episode of Business Lunch, Ryan Deiss and I dissect the recent hype surrounding two new AI-powered gadgets - the Humane AI pen and the Rabbit. Both products promised to revolutionize our lives with features like real-time feedback and enhanced productivity. However, reviews have been scathing, exposing the devices as clunky, unhelpful, and ultimately a letdown. We delve into the challenges of launching new hardware products in a crowded market and explore the dangers of overpromising and failing to deliver, highlighting how a great marketing campaign can backfire if the product itself isn't exceptional.
Highlights:

"The people are not stupid long term, we're all a little stupid short term from time to time."

"It's a game of replacement, not enhancement."

"The better you are at marketing, the better your product better be.”

Timestamps:

00:54 - Introduction
02:36 - Memorial Day
05:26 - AI Devices and Hype
07:17 - The Future of AI Gadgets
12:24 - Apple Vision Goggles
14:21 - Lessons Learned
16:30 - Nobody Wants More Stuff
17:32 - Rabbit Using Chat GPT
23:10 - Marketing Lessons (and Mistakes)

CONNECT
• Ask Roland a question HERE.
RESOURCES:
• 7 Steps to Scalable workbook
• Get my book, Zero Down, FREE
To learn more about Roland Frasier 👉 https://msha.ke/rolandfrasier/
Connect with me on social:
🎵 TikTok: / rolandfrasier
📸 Instagram: / rolandfrasier
📱 Facebook: / rolandfrasierpage
💼 LinkedIn: / rolandfrasier
Subscribe to Roland Frasier 👉 / @rolandfrasierepic
Mentioned in this episode:
Get Roland's Training on Acquiring Businesses!
Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion!

EPIC Training

Welcome to a new episode of Business Launch! Ryan Deiss and I explore the critical importance of personal branding. We share our experiences with launching Scalable. We discussed how the lack of a personal brand initially hindered our success and how consumers connect more with real people than faceless companies. Through engaging stories and practical tips, we explain how building a strong personal brand can enhance trust, foster loyalty, and drive business growth. 
Highlights:
"You've got to have a personal brand associated with any product or service that you're launching."

"The exact same message and the exact same offer dramatically outperformed once we added a personal touch."

"Your personal brand is your ambassador to the world, telling your story and connecting with your audience."

Timestamps:

03:15 - Launching Scalable Without a Personal Brand
06:45 - Why Personal Branding is Essential
09:30 - Lessons Learned from Scalable's Journey
12:00 - Building Trust and Connection
14:15 - Strategies for Creating a Personal Brand
16:30 - Overcoming Resistance to Personal Branding
18:45 - Real People vs. Faceless Brands
21:00 - Personal Branding Beyond Business Owners
23:30 - Final Thoughts and Resources
CONNECT 
• Ask Roland a question HERE.
RESOURCES:
• 7 Steps to Scalable workbook
 • Get my book, Zero Down, FREE
To learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/
Connect with me on social:
🎵 TikTok: 
/ rolandfrasier  
 📸  Instagram: 
/ rolandfrasier  
📱 Facebook:a...

Welcome to a new episode of Business Lunch! Today, I’m joined by Ryan Deiss, Matt Gray, and Ryan Frasier to dive into the latest breakthroughs in AI technology. This episode dives into the world of Artificial Intelligence (AI) and its potential to revolutionize music creation. We explore how AI can generate entire songs based on simple prompts, pushing the boundaries of artistic expression.
Highlights:

"I think humans will always pay to watch other humans do human work; we'll always find that more interesting and valuable."

"The ability to give it a URL and it spits out a bunch of ads, even if they're not great, means our team isn’t starting with a blank page."

"If you bring amazing ideas, you're no longer restricted by mechanical movement or in-depth technical knowledge; you just need to be able to bring the ideas."

Timestamps:

00:00 - Introduction to AI in Music
02:14 - Professional Voice Cloning with 11 Labs
04:08 - AI-Generated Music Examples
07:23 - Implications for Creators
09:33 - AI as a Co-Creator
10:40 - Future of AI Assistants
12:12 - Innovations with HeyGen
14:09 - Consolidation of AI Tools
15:00 - Introducing the Roland Brain

CONNECT
• Ask Roland a question HERE.
RESOURCES:
• 7 Steps to Scalable workbook
• Get my book, Zero Down, FREE
To learn more about Roland Frasier 👉 https://msha.ke/rolandfrasier/
Connect with me on social:
🎵 TikTok: / rolandfrasier
📸 Instagram: / rolandfrasier
📱 Facebook: / rolandfrasierpage
💼 LinkedIn: / rolandfrasier
Subscribe to Roland Frasier 👉 / @rolandfrasierepic
Mentioned in this episode:
Get Roland's Training on Acquiring Businesses!
Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion!

EPIC Training