Destination Innovators: Redefining Marketing Through Owned Media Interactions + Attractions

Join us as we talk with Adam Stoker! Adam is the co-founder, president and CEO of Relic, a full-service destination marketing agency. For over 15 years, Adam has excelled in the travel, stakeholder engagement, and destination branding spheres. He is a frequent speaker and collaborator at industry events nationwide, speaking at the Utah Tourism Conference, Texas Travel Summit, several Destinations International events, and more. A passionate thought leader in the world of owned media, Adam speaks on the power of branded content and the success his clients have seen with this bold strategy. Be sure to check out the Destination Marketing Podcast that Adam hosts here: https://destinationmarketingpodcast.com/, Relic Agency here: https://relicagency.com/about/, and watch the 'Traveling the Spectrum' trailer that Adam mentioned here: https://travelingthespectrumshow.com/. Also stay updated on what UPLIFT is doing at https://www.uplifttourism.com/.