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FutureGirlCorp Podcast FutureGirlCorp
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FutureGirlCorp Podcast presents a series of monthly free events for Future Female CEOs. In 2016, we hosted a 12 Hour Business Marathon Workshop based in London, powered by Johnnie Walker. We invited 100 amazing girls to learn from our mentors, in 2017 we are back with a year-long programme of insights into business, based on what our community want to hear about.Now has never been a better time for women to become entrepreneurs and we want to encourage this next generation of female business leaders to think bigger. In this fast moving landscape, winning big is what matters and FutureGirlCorp believes it's important to educate this audience to understand strategy, business modelling, finance and marketing to build global corporations.
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USER PROFILES // Understanding your customers
Who are your market and how are you planning on reaching them? If you've spent all your time and budget on building that killer app with no thought to how you're going to get users to download it, this class will help you identify your market and know how to reach them. We walk through customer and client personas giving you a key framework for future business decisions.In this episode we showcase the following lectures:Tabitha Goldstaub // Co-Founder of Cognition X - Creating User Profiles For Your BusinessGeorgina Harding // Co-Founder of Semaine - Using User Profiles To Plan Your Editorial ContentCharly Massey // Founder of Charly Inc. - Turning Users Into Customers
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ROADMAP // Planning your journey
When you've defined your business model, you need to know how you're going to execute it. Our ROADMAP class helps you understand what strategy is, and why its important and when you should do it.In this episode we showcase the following lectures: Pia Stanchina // Industry Manager for Fashion and Luxury, Driven - Developing Your Business RoadmapMaxine Mackie // Innovation Consultant, IBM - Iterating Your Strategy
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BUSINESS MODEL // How to generate revenue
Turning your idea into a great business model is integral part of creating value in your company. How can you execute on a vision to bring lasting revenue in your business. We take a look at the Business Model Canvas and Lean Canvas as a framework for developing an effective business model that creates, captures and delivers value.In this episode we showcase the following lectures:Amy Thomson // Founder of Seen Collective - Turning Your Vision Into a Business ModelPerri Lewis // Creative Director, Mastered - Why We Chose Our Business ModelJade Harwood // Co-Founder of Wool and the Gang - Identifying The Right Business Model For YouJulie Kainz // Business Analyst, Founders Factory - Making Your Business Model Attractive to Investors
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VISION // How to find and refine your focus
What is the driving force behind your business? In order to reach your greatest potential you need to have a clear idea of your journey and what you stand forIn this episode we showcase the following lectures:Sharmadean Reid // CEO and Founder of WAH London - Creating Your Vision StatementRea Deacon // Founder of Perlesque - Turning a Problem Into a VisionLeila Fataar // Head of Culture and Entertainment at Diageo -Turning Your Vision Into a Marketing StatementSelina Donald // Co-Founder of Be The bulb - Communicating Your Vision On Your WebsiteLinzi Boyd // CEO Brand Famous - Using Your Vision To Build Your Brand
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